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DIAMOND CERTIFIED EXPERT CONTRIBUTORS IN THE Bay Area – Roofing CATEGORY

William Young is owner of Edge Roofing, a Diamond Certified company. He can be reached at (415) 529-6796 or by email.

William Young

diamond certified contributor profile and expert article

William Young: A Competitive Edge

By James Florence, Diamond Certified Resource Reporter

SAN MATEO — As a general contractor, William Young had considered getting into roofing for a long time, but he knew if he did, he’d need to find a competitive edge. “More and more, I was coming across projects that required roof work, so going into roofing just made sense,” he says. “Eventually, in 2006, I got my C30 license to specialize in roofing. However, in order to be successful, I knew I’d need a great team of installers, so I sought out roofers throughout the Bay Area who had good reputations. Edge Roofing was built on the knowledge and experience of myself and my team.”

When asked his favorite part of his job, William gives a twofold answer. “First, I love seeing my clients happy. Second, I love watching the aesthetic transformation that a roof undergoes in just a matter of days. A roof has such a major visual impact, so it’s very satisfying to see that before-and-after progression.”

A lifetime resident of San Mateo, William spends his time outside of work on a variety of pastimes. “I’m an avid fisherman,” he details. “I have a boat and enjoy fishing for bass and crappies. I try to get out on the water at least once or twice a month. I also like to stay fit by going to the gym several times during the week.” In addition to his personal hobbies, William enjoys spending quality time with his wife, son and daughter. “We go camping a couple of times each year at places like Clear Lake and Lake Camanche. Camping was a mainstay for me growing up, so it has become a real family tradition at this point.”

In his life and career, William espouses the importance of relationships. “To me, forging relationships is vital, whether it’s in my personal life or in the professional sphere,” he affirms. “When you have good relationships with people, it makes communication easier and results in a better experience. This is especially important when it comes to customer satisfaction. Clients want to be kept in the loop, have their questions answered and get help picking out materials. That’s why I’ve always made it a point to focus on the relational aspect and create a smooth, enjoyable experience for the customer.”

When asked the first thing he’d do if he were to retire tomorrow, William says he’d go fishing. “Maybe I’d take a bigger fishing trip than I usually do. I’ve heard about some lakes in the South that have great fishing, so it would be fun to take a trip down there and see what I catch.”

Ask Me Anything!

Q: What was your first job?

A: I worked at the San Mateo Fairgrounds during the summers when I was a teenager, doing groundskeeping and setting up for shows and events.

Q: What’s your favorite movie?

A: It’s a tie between “Jaws” and “Top Gun.”

Q: What’s your favorite sports team?

A: The San Francisco 49ers.

Q: If you could travel anywhere in the world, where would you go?

A: New York City.

Q: What’s your favorite holiday?

A: Thanksgiving, because it’s a joyful time of coming together and sharing food, with no real financial obligations attached.

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Why Roof Gutters Are a Worthwhile Investment

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SAN MATEO — Roof gutters are responsible for diverting water off of the roof and away from the home. Throughout the San Francisco Peninsula, there are a lot of older homes that don’t have gutters. While these homes may have been missing… Read more

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Video: The True Cost of Missing Gutters

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SAN MATEO — Host, Sarah Rutan: If your roof doesn’t have a proper gutter system, you may be surprised to learn how it can impact your home. Today… Read more

Joe Stefani is estimator at Shelton Roofing Co., Inc., a Diamond Certified company since 2002. He can be reached at (650) 898-7900 or by email.

Joe Stefani

diamond certified contributor profile and expert article

Joe Stefani: Switching Gears

By James Florence, Diamond Certified Resource Reporter

MOUNTAIN VIEW — After spending his early career beneath the hood of a car, Joe Stefani decided to switch gears entirely and start working on rooftops. “Growing up, I had uncles who were in construction and roofing, but my passion was cars,” he remembers. “After high school, I started working as an auto mechanic, became a service estimator, and eventually got into RV repair and sales. At a certain point, I felt like I needed a change, so I decided to become a roofer. I didn’t have much experience, but it seemed like a good trade and it paid well, so I applied to a local company and was hired. Later, I went to work at Shelton Roofing as a journeyman roofer. Twenty years later, I’m an estimator and safety coordinator here.”

As the nature of his job has changed over the years, Joe says he has found new things to appreciate about it. “When I first got into roofing, I enjoyed being able to work outdoors and move from place to place. Nowadays, I spend more time behind a desk, so that has changed, but I like the fact that I get to work with people. As an estimator, I visit properties, talk to homeowners and go up on roofs to take measurements, so it’s a nice mix—plus, it’s a lot easier on the body.”

A resident of Mountain View (where he lives with his wife, Dori), Joe expresses his appreciation for his bayside locale. “I love the ocean—I grew up just outside of Santa Cruz, where I spent a lot of time fishing and body surfing, so it holds very special memories for me. I don’t do much body surfing these days, but I really enjoy the serenity of the seaside atmosphere.”

Outside of work, Joe occupies his time with a variety of pastimes and hobbies. “I do a lot of gardening and home projects,” he says. “I recently finished re-landscaping my front yard, which took me a couple of years to do by myself.” Joe also stays connected to his lifelong automotive passion by restoring old cars. Additionally, he likes keeping up with his two grown sons, Steven and Robert.

In regard to his professional career, Joe says he’s all about maintaining the legacy he has become a part of at Shelton Roofing Co., Inc. “I don’t own the company, but since I’ve been here for so long, I feel a strong responsibility to represent it well. Shelton Roofing has been around for 80 years and has developed an excellent reputation, so with each customer I serve, I always make sure I’m following that stamp.”

When asked the first thing he’d do if he were to retire tomorrow, Joe says he’d catch up on a few projects. “I’d probably finish my yard and then get into my next restoration project: a ’66 Mustang. It’s in pretty poor condition right now, but I’ll probably turn it into a street hot rod—something I can take to the track and have some fun with.”

Ask Me Anything!

Q: What’s your favorite TV show?
A: “Street Outlaws.”

Q: What’s your favorite food?
A: Tacos.

Q: Music or talk radio?
A: I like both. Typically, I listen to talk radio in the morning and music in the afternoon.

Q: What were you most known for in high school?
A: My car—I drove a Mustang.

Q: What’s your dream car?
A: A brand-new Nissan GT-R.

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Annual Roof Maintenance

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MOUNTAIN VIEW — As autumn advances toward winter, it’s a good time to do some preventative roof maintenance in anticipation of the rainy season. Start by clearing leaves, tree branches and other debris off of your roof, paying special attention to valleys… Read more

Expert Video Tip

Video: Annual Roof Maintenance

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MOUNTAIN VIEW — Host, Sarah Rutan: As autumn advances toward winter, it’s a good time to do some preventative roof maintenance in anticipation of the rainy season. Today… Read more

Pete Scudder is a 43-year veteran of the roofing industry and owner of Scudder Roofing Company, a Diamond Certified company since 2007. He can be reached at (831) 275-0996 or by email.

Pete Scudder

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Pete Scudder: Outdoor Education

By James Florence, Diamond Certified Resource Reporter

MONTEREY – While he initially got into roofing as a means to supplement his academic career, Pete Scudder soon grew to prefer his outdoor learning environment to the confines of the classroom. “While attending Monterey Peninsula College, I worked part time for a local roofing company,” he remembers. “For about a year, I worked during the day and went to school at night, until eventually I realized that I really enjoyed working a trade and being outside all day.” Shifting his focus toward a full-time career in roofing, Pete entered an apprenticeship program for shingling and subsequently obtained his license. After spending several years refining his skills at various roofing firms, he struck out on his own and founded Scudder Roofing Company in 1982.

Today, after more than three decades in business, Pete says one of his favorite aspects of his job is interacting with people. “I enjoy working together with good customers and good colleagues. We have a great community that supports us, and I’ve had the pleasure of meeting a lot of fine people through this industry.”

Since relocating from his hometown of Walnut Creek to attend college, Pete has remained on the Monterey Peninsula, where he lives with his wife, Karen. Referencing his close proximity to Monterey Bay, he says there’s much to appreciate within his adopted locale. “There’s a lot to do here, including great community events and plenty of outdoor activities. Whether you want to go hiking, do some wine tasting or just lay on the beach, we have it all.”

Outside of work, Pete engages in a variety of pastimes, from hiking and cycling to fishing and cooking. In addition to these personal hobbies, he makes it a point to stay active in his local community. “I’m involved with Voices for Children through CASA, as well as the Boy Scouts and the Marina Rotary Foundation,” he says. “A major goal of these groups is to help disadvantaged youth by pairing them with good mentors and guiding them toward opportunities that lead to a better life. It’s very rewarding to be a part of that.”

In his life and career, Pete believes a willingness to listen to others is a critical ingredient of success. “The best advice I can give is to be patient and listen well,” he affirms. “By heeding the input of customers and colleagues alike, you can learn new ways to improve your business and provide a better all-around service.”

When asked the first thing he’d do if he could retire tomorrow, Pete says he’d get to work on a laundry list of maintenance items. “I have a few things I’d like to get accomplished around the house, but once I get caught up, I might consider taking off to Europe for a month or so!”

Ask Me Anything!

Q: What’s your favorite holiday?
A: Thanksgiving, because it’s all about family and isn’t quite as commercial as some of the other holidays.

Q: What was your first concert?
A: In 1973, I saw Elton John at the Cow Palace in Daly City.

Q: Pancakes or waffles?
A: Pancakes.

Q: If you could drive any car, what would it be?
A: A Porsche 911 Carrera S.

Q: Music or talk radio?
A: It depends. I usually listen to talk radio when I’m driving around for work and music when I’m at home on the weekend.

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How to Prepare for a Re-Roofing Project

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MONTEREY — A residential re-roofing project is no walk in the park—in fact, it can be tantamount to experiencing a mild earthquake. For this reason, it’s important to consider several aspects when preparing for a re-roofing project. Ensure the safety of… Read more

Expert Video Tip

Video: Getting Ready For a Roof Remodel

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MONTEREY — Host, Sarah Rutan: If you're planning on re-roofing your home, you'll need to know how to prepare before remodeling begins. Today, we're in Monterey with… Read more

Cameron Radonich is marketing director at Los Gatos Roofing, a Diamond Certified company since 2005. He can be reached at (408) 256-3960 or by email.

Cameron Radonich

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Cameron Radonich: Bring it on Home

By James Florence, Diamond Certified Resource Reporter

SAN JOSE — Aiming for a career in professional sports, Cameron Radonich was in the process of earning his master’s degree when a simple realization led to an abrupt change in direction. “I was working on a master’s in organizational leadership, with the intention of coaching professionally,” he explains. “Halfway through the program, however, I realized I wasn’t willing to take a job outside of the Bay Area.” Recognizing that this provision was incompatible with his coaching aspirations, Cameron opted to take a route that would fulfill both his personal and professional criterion: he joined his father’s business, Los Gatos Roofing. “Going to work for my father gave me an opportunity to remain in my hometown while applying my formal education in a professional capacity.”

Today, as Los Gatos Roofing’s marketing director, Cameron says he enjoys his daily interactions with co-workers and customers most of all. “My favorite part about my job is the people I work with. I like the mentality of the people who work in construction, and I also enjoy being able to work with homeowners.”

Residing in San Jose with his wife, Katie, and their daughter, Gulianna, Cameron expresses his appreciation for both the local community and the region’s topographical attributes. “There’s a highly educated population base here in the Silicon Valley, so there are always good conversations to be had,” he says. “I also love the Santa Cruz Mountains. We have a family ranch up there, and I have a lot of fond memories from spending time there during my childhood.”

Outside of work, Cameron engages in a variety of pastimes, from playing sports to winemaking. “My favorite thing to do is play baseball and softball, which I do at least once a week, whether with friends or in my local league. I’ve also become very interested in winemaking—in fact, we recently started looking into developing the land on our ranch into a vineyard.”

In his life and career, Cameron finds inspiration in a quote from 19th century American writer Ralph Waldo Emerson. “The quote I have on my wall is basically Emerson’s definition of success, which is to have left the world a better place,” he explains. “My favorite parts are where he says, ‘To laugh often and much’ and ‘to win the respect of intelligent people and the affection of children.’ I try to apply this in my own life by making my business a place where employees enjoy coming to work and customers feel appreciated.”

When asked the first thing he’d do if he could retire tomorrow, Cameron says he would redirect his vocational efforts and apply them toward winemaking. “I’d spend more time developing our family’s vineyard and trying to make that successful.”

Ask Me Anything!

Q: Do you have a favorite sports team?
A: The Oakland A’s and the San Francisco 49ers.

Q: If you could time travel, would you go to the past or the future?
A: The past—there are parts of history I’m fascinated with and would like to see firsthand.

Q: If you could drive any car, what would it be?
A: A 1968 Ford Mustang Fastback.

Q: What do you like on your pizza?
A: Basil and tomatoes.

Q: What was your favorite toy as a child?
A: Any kind of ball—baseball, softball, tennis ball, whatever.

Q: Do you collect anything?
A: Air Jordan basketball shoes. I have about 30 pairs!

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A Systematic Approach to Roofing

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SAN JOSE — When it comes to choosing materials for a new roof, there are a couple of ways to go about it. Many homeowners opt to trust the expertise of their roofing contractors and let them use the materials… Read more

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Video: Considerations for Buying a Roofing System

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SAN JOSE — Host, Sarah Rutan: Prior to investing in a new roof, its good to know the full extent of your options. Today, we’re… Read more

David Drowty is president of Top Priority Roofing, Inc., a Diamond Certified company. He can be reached at (707) 659-6987 or by email.

David Drowty

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David Drowty: A Professional Priority

By James Florence, Diamond Certified Resource Reporter

ARBUCKLE — When David Drowty started working as a roofer in his late 20s, he thought he was just getting into a trade, but it was actually the beginning of something bigger. “Initially, I saw roofing as just another job—a step up from my prior job working at Costco, but nothing particularly life-changing,” he recounts. “However, I ended up developing a real passion for both the work itself and the customer service side. I also began to develop a vision for starting my own roofing company. I’d worked with a lot of different contractors, and in most cases I felt I could do a better job taking care of customers. Finally, after five years in the industry, I took the steps to get my license and start my own business.”

Today, as owner of Top Priority Roofing, Inc., David says his favorite part of his job is its daily challenges. “I’ve always enjoyed a challenge, and with roofing, you encounter them on virtually every job. It feels really good each time we’re able to overcome a challenge and get the job done for the client.”

When he’s not working, David spends most of his free time with his two young sons. “We enjoy spending time together, whether we’re going to the park, watching sports or barbecuing in the backyard. We also like taking road trips to places like Fort Bragg and Yosemite, and just having little adventures.”

In regard to his professional career, David says his business philosophy can be summed up in one word: integrity. “That’s what it’s all about—keeping my word, being responsive to customers, and seeing that the job gets done correctly and on time. That’s my mission with every client I serve, and so far it has been very successful. Just about every job I’ve done has come from a referral, and we get a lot of positive customer reviews. These are the kinds of things that make running a business very rewarding.”

When asked the first thing he’d do if he were to retire tomorrow, David says he would travel more. “I love to travel, but when you run a business, it can be hard to get away. My boys and I do a lot of short road trips, but if I were to retire, I would expand the range of our travels to an international scale.”

Ask Me Anything!

Q: What’s your favorite sports team?

A: The San Francisco 49ers.

Q: Did you play any sports in high school?

A: I played football, baseball and basketball.

Q: If you could travel anywhere in the world, where would you go?

A: Japan.

Q: If you could time travel, would you go to the past or the future?

A: The past. Knowing what I know now, I would definitely do some things differently. For one, I’d get into roofing earlier.

Q: What’s your favorite holiday?

A: Christmas.

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Understanding the Roof Replacement Process

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ARBUCKLE — When it comes to replacing a roof, many homeowners are unfamiliar with the process. To get some clarification, read the following step-by-step overview. 1. First, the homeowner must request bids from one or more roofing contractors. Once a bid is… Read more

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Video: Guidelines for Working With a Roofing Contractor

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ARBUCKLE — Host, Sarah Rutan: When having your roof replaced, it’s crucial to work with a reliable and trustworthy installer. Today we’re in Arbuckle with Diamond Certified Expert… Read more

Paul Proctor is chairman and CEO of R E Roofing and Construction, Inc., a Diamond Certified company since 2002. He can be reached at (408) 626-9320 or by email.

Paul Proctor

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Paul Proctor: No Regrets

By James Florence, Diamond Certified Resource Reporter

CAMPBELL – After spending several years working in the corporate world, Paul Proctor had become accustomed to living out of a suitcase. It wasn’t until after he started a family, however, that he began to sense the need for a change. “I was constantly traveling for work,” he recalls. “My daughter was in the first grade, but I couldn’t have even told you where her school was because I was always gone. I decided this wasn’t the way I wanted to raise my children, so I began thinking about a career change that would allow me to be around more.”

Following much consideration, Paul decided his best option would be to fall back on a trade he’d learned in his youth. “My father was a roofing inspector, and I’d worked for him when I was a teenager,” he explains. “I figured it made more sense to get back into something I knew rather than jump into an entirely new industry, so I went to work for a local roofing company.” Later, Paul partnered with a co-worker to open an independent roofing business before eventually splitting off to found his own company, R E Roofing and Construction, Inc., in 1996.

More than 25 years later, Paul has no regrets about his career transition. “Getting back into roofing was the best decision I could’ve made, both personally and for my family,” he says. In addition to having a more flexible schedule, Paul has enjoyed passing his father’s trade to the next generation. “Both my sons, Yale and Miles, work for me, so it has become a real family business. I don’t know what it is about this industry, but we all love what we do. I think it must be in our blood!”

Paul was born and raised outside of Chicago, but he eventually migrated west to the South Bay Area, where he resides today with his wife, Jodie. Having experienced his share of frigid Illinois winters, Paul says he appreciates the comparably temperate climate of Northern California. “Regardless of the season, you can still get out and play a game of golf, which is not something you can say about many other areas of the country.”

Outside of work, Paul likes to stay mentally and physically active. “I’ve always enjoyed reading, which is how I spend most evenings,” he says. “I also spend about five hours a week at the gym, and I love to play golf with family and friends.” In addition to being an avid reader, Paul is currently composing his own novel—a work of crime fiction.

In regard to a personal motto, Paul says the adage “never stop moving” perfectly applies to his life. “Many people descend into poor health as they get older. Fortunately, we now know a lot more about how to stay healthy and fit as we age. That’s why I spend plenty of time at the gym—I want to stay on my own two legs for as long as possible!”

When asked the first thing he’d do if he could retire tomorrow, Paul says he’d invest more time into working on his novel. “It takes a lot of time. I currently try to write 800 words every day, so I think I would increase my quota if I had a little more time to spare.”

Ask Me Anything!

Q: What’s your favorite book genre?
A: Crime thrillers.

Q: What’s your favorite season?
A: Fall. While the leaves aren’t quite as glorious here as they are in the Midwest, the temperature is much more amiable. It’s a wonderful time of year to throw on a sweatshirt and enjoy a walk outside.

Q: What do you like on your pizza?
A: Pepperoni—good pepperoni.

Q: Do you collect anything?
A: Over the years, my wife and I have amassed a somewhat eclectic art collection. We have African art in our kitchen, a couple De La Nuez paintings in the living room and some pieces by an unknown French artist that I acquired in exchange for work.

Q: What’s your favorite holiday?
A: Thanksgiving.

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The Truth About Subcontractors

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CAMPBELL — These days, the term “subcontractor” often carries negative connotations. That’s why most people believe it’s best to hire someone who doesn’t use subcontractors and instead keeps all the work in-house. But is there any substance to this belief? Consider the… Read more

The Benefits of a Whole House Fan

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CAMPBELL — Roofing companies are always looking for ways to help homeowners conserve on energy, whether by upgrading attic insulation or augmenting roof ventilation. While installing additional air vents can improve home ventilation, another way to do this is by installing… Read more

Expert Video Tip

Video: Alternative to Central Air Conditioning

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CAMPBELL — Host, Sarah Rutan: If you'd like to conserve energy in your home, you'll want to consider a whole house fan. Today, we're in Campbell with… Read more

Stanley Klaus is a veteran of the roofing industry and owner of Crandall Roofing Inc., a Diamond Certified company since 2015. He can be reached at (707) 387-4025 or by email.

Stanley Klaus

diamond certified contributor profile and expert article

Stanley Klaus: Roofin’ It

By James Florence, Diamond Certified Resource Reporter

SANTA ROSA — When asked how he got introduced to the roofing trade, Stanley Klaus says it was basically a trial by fire. “My father was a minister, and when I was 16, he set me up with a summer job working for a roofing contractor in his congregation,” he remembers. “I started out carrying hot tar across a roof in the summer heat—not exactly a walk in the park.” Shortly after reaching adulthood, Stanley returned to the trade he’d become acquainted with as a teenager. “I got married when I was 22, and I needed a job. Since I already had experience with roofing, I committed myself to being a full-time professional roofer.” In 1984, Stanley founded his first company, SK Roofing, which he operated until he purchased Crandall Roofing Inc. in 2006.

Today, Stanley says his favorite part of his job is the feeling of accomplishment it provides. “I find the completed project to be very satisfying, not only at the time of completion but also in subsequent years. For example, I did the roof for Snoopy’s Home Ice in 1987, and every time I drive by there, I’m reminded of our good work.”

A longtime resident of Sonoma County, Stanley resides in Santa Rosa, where he appreciates the amiable weather. “I was born in Minnesota, and most of my family is from the East Coast, so I’ve experienced my share of brutal winters,” he says. “In comparison, Sonoma County is great. I honestly can’t think of a better, more beautiful place to live and raise a family.”

Speaking of family, Stanley spends much of his time outside of work with his wife, Karolee, and their four grown children and 10 grandchildren. “I see one or more of my grandchildren every day, and I enjoy being a big part of their lives,” he affirms. Additionally, Stanley likes spending time on the ocean. “The ocean is definitely my passion. I used to be a scuba instructor and did a lot of diving. These days, I mostly do ocean fishing, which absolutely rocks my world.”

In his life and career, Stanley espouses the importance of delivering on your word. “I grew up in a minister’s home, where, in addition to my faith, I learned basic principles like honesty and integrity, which I continue to practice today,” he says. “In terms of running a business, I think it all comes down to being square with people and doing what you say you’re going to do. If I tell a customer I’m going to do something, I don’t try to waffle out of it—I do it. It’s simple integrity, and that’s how we operate.”

When asked what his future retirement might look like, Stanley says he’ll divide his time between family and travel. “My wife and I are considering buying a fifth wheel and RVing around the country. There are so many sites in the United States we haven’t had a chance to see, so that would be a lot of fun.”

Ask Me Anything!

Q: What’s your favorite sports team?
A: The North Bay Rattlers, which is a semi-pro football team based in Santa Rosa.

Q: What’s your favorite holiday?
A: Thanksgiving—it’s all about love and family, but there’s no pressure to buy gifts.

Q: What were you most known for in high school?
A: Athletics—I ran track and did martial arts.

Q: What’s your favorite local restaurant?
A: Black Bear Diner in Rohnert Park. I eat there all too often.

Q: What’s the most death-defying feat you’ve ever attempted?
A: I’ve been told I was crazy to spend so many hours diving in the Red Triangle, which is the region of California’s north coast where the majority of great white shark attacks occur. To be honest, I wasn’t really worried about sharks—I was just stoked to be diving.

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The Value of Roof Maintenance

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SANTA ROSA — Since your roof is above your sightline, it’s easy to ignore—that is, until you start getting leaks or suddenly realize there’s a big water stain on your ceiling. Unfortunately, by the time this happens, you’re already too late… Read more

Expert Video Tip

Video: Avoiding a Roofing Emergency

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SANTA ROSA — Host, Sarah Rutan: It’s easy to take your roof for granted—that is, until it starts leaking water. A better approach is to invest in… Read more

Mike Creeden is owner of Marco Roofing, a Diamond Certified company. He can be reached at (925) 405-5996 or by email.

Mike Creeden

diamond certified contributor profile and expert article

­­Mike Creeden: A Twofold Education

By James Florence, Diamond Certified Resource Reporter

FREMONT — During his college years, when Mike Creeden wasn’t studying for his classes, he could often be found working on a rooftop. What he didn’t realize was that both activities were preparing him for his future career. “While earning my degree in business administration, I worked for my uncle’s roofing business on the side,” he remembers. “After I finished college, my uncle asked me to run his company for him. It was the best opportunity I had at the time, and between my college degree and my roofing experience, I was qualified for the job, so I took it.”

Five years later, in 1975, Mike decided it was time to strike out on his own and founded Marco Roofing. Today, after more than four decades in business, Mike says his favorite part of his job is the customer interaction. “I enjoy meeting new people and working with them to achieve their goals. It’s very satisfying to see my clients happy at the end of their jobs.”

A resident of Pleasanton (where he lives with his wife, Lynette), Mike spends his time outside of work on a variety of active pastimes. “I have a Harley-Davidson that I ride all over the western United States,” he details. “I also play golf regularly and enjoy working in my garden.” When he’s not engaged in one of his personal hobbies, Mike enjoys spending time with family. “Lynette and I have two children and six grandchildren, so family is a big part of our lives.”

After nearly a half-century in the roofing business, Mike reflects on the core value of his career. “To me, being a roofer is primarily an opportunity to help people,” he affirms. “The same goes for any job in the service industry. It doesn’t matter if you’re a plumber, an electrician or a swimming pool technician—at the end of the day, the goal is to help someone in need. That’s why I’ve always put my clients first and made a priority of meeting their needs.”

When asked the first thing he’d do if he were to retire tomorrow, Mike says he’d spend more time on his hobbies…and maybe add a few more. “I would play more golf, ride my Harley more often and do some more traveling. I’d also probably try my hand at some new things. For instance, I’d like to get better at cooking.”

Ask Me Anything!

Q: If you could travel anywhere in the world, where would you go?

A: Peru. I’ve always wanted to see Machu Picchu.

Q: What’s your favorite book?

A: “The Light and the Glory” by Peter Marshall.

Q: What kinds of music do you like?

A: Country and jazz.

Q: What’s your favorite snack?

A: Chocolate chip cookies.

Q: What’s the best gift you’ve ever received?

A: When I turned 50, my wife surprised me with a brand-new Harley-Davidson. It was the biggest shock ever!

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The Proper Way to Walk on a Tile Roof

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FREMONT — Whether to hang Christmas lights, wash upper-story windows or retrieve a wayward ball lost by the neighborhood kids, it’s inevitable that you’ll need to get up on your roof at some point. Naturally, safety should be your main priority when… Read more

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Video: How to Walk on a Tile Roof

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FREMONT — Host, Sarah Rutan: When getting up on a tile roof, knowing the correct way to walk on it can prevent damage to the roof tiles. To… Read more

Gary Kluck is a veteran of the home improvement industry and CEO of Quality First Home Improvement, Inc., a Diamond Certified company since 2008. He can be reached at (877) 297-8594 or by email.

Gary Kluck

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Gary Kluck: On the Upbeat

By James Florence, Diamond Certified Resource Reporter

CITRUS HEIGHTS – Gary Kluck has a lot on his plate. Between managing a home improvement company with more than 180 employees to singlehandedly running a household, it’s easy to think the stress might get to him now and then. However, Gary says maintaining a positive outlook goes a long way toward achieving both inner peace and outward success. “I’m a ‘glass half full’ kind of guy. I have a very upbeat personality, so when I do get stressed, I just stay calm and look at the positives of the situation, and pretty soon I’m back to normal.”

Born and raised in Wisconsin, Gary got his start in the construction industry at an early age. “I began working for my father when I was about 12 years old,” he remembers. “He was in home improvement and did a lot of concrete work and rough framing. I started out doing mostly grunt work, but I continued to learn and develop my skills, and I’ve been immersed in it ever since.”

Gary’s westward migration began in the early 1980s and included a five-year stint working in Colorado before he eventually reached Northern California. When the company he had been working for went bankrupt following a change of ownership, Gary reached out for advice on his next move. “I called the original owner of the business and asked him what I should do next,” he recalls. “He said, ‘Go do your own thing.’ I took his advice and started my own company, and it was the best decision I ever made.” Today, nearly a decade later, Quality First Home Improvement, Inc. is going strong with Gary at the helm.

In addition to running a business, Gary is employed as a full-time father and homemaker, raising his youngest of four daughters while his wife, Tamara, is pursuing her own career out-of-state. “A few years back, my wife decided to go to medical school to become a physician,” he explains. “She’s actually in Pennsylvania doing her residency right now, so I’m kind of like Mr. Mom for the next couple years.” Though his responsibilities keep him busy, Gary does find time to play golf with his friends on a regular basis. He also takes advantage of the occasional opportunity to get away from it all. “We have a cabin up at Eagle Lake, and we like to go out there to do some boating and fishing and just enjoy the peacefulness of nature.”

Gary attributes much of his personal and professional success to the power of positive thinking. “We attract what we think and feel, so it’s important to feel great and think great,” he says. “That’s what I tell all my employees, and it’s really how I built the company. When we started, there were four of us; now, there are 181. By putting out positive energy, we’ve been able to attract positive people who want to do good things.”

Ask Me Anything!

Q: What’s your favorite sports team?
A: Green Bay Packers.

Q: What’s your earliest memory?
A: Digging up worms in the garden when I was three or four years old.

Q: Do you do any celebrity impersonations?
A: I used to do a pretty good Humphrey Bogart, but it’s been a while.

Q: What were you most known for in high school?
A: Playing basketball. I could really jump—as a 6’1” forward, I could out-jump our 6’4” center!

Q: What’s your favorite thing to do on a rainy day?
A: Sit by the fire.

Q: If you had a theme song, what would it be?
A: “Don’t Worry, Be Happy” by Bobby McFerrin.

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How to Prevent Concrete Cracks

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CITRUS HEIGHTS — Many homeowners like to tackle their own concrete projects, whether that means installing a patio cover or renovating a driveway. Laying concrete may seem like a simple task, but there are certain aspects that can complicate the process.… Read more

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Video: Solving a Common Concrete Issue

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CITRUS HEIGHTS — Host, Sarah Rutan: When laying concrete during a home project, one of the most common problems is cracks forming in your concrete. Today we’re… Read more

Mike Ross is president of Ross Roofing & Construction, Inc., a Diamond Certified company. He can be reached at (831) 708-8969 or by email.

Mike Ross

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Mike Ross: Roofing Legacy

By James Florence, Diamond Certified Resource Reporter

MARINA — As third-generation owner of his family’s business, Mike Ross has been involved in the roofing trade for as long as he can remember. “My grandfather started Ross Roofing & Construction in 1950, and my dad picked it up from him and ran it for 45 years,” he recounts. “Not surprisingly, I’ve been involved for most of my life. At age 10, I was put to work sweeping the yard and sorting nails, screws, and insulation. I continued to work for the business during the summers through high school and college. After getting my degree in construction management at BYU, I came on full-time and took over ownership in 2005.”

Today, Mike says his favorite part of his job is the day-to-day challenges. “Every roof presents a unique set of challenges for us to solve. A lot of times, we’re dealing with run-of-the-mill issues, but every so often we get a roof that just misbehaves and requires us to do some real detective work to find a solution. I like those kinds of challenges—they keep things interesting.”

A lifelong resident of Monterey (where he lives with his wife, Becky, and their three children), Mike describes some of the attributes he appreciates about his hometown. “First of all, you can’t beat the climate. Also, the people are great, there’s not much crime and the coastline is beautiful. Overall, it’s just a nice place to live.”

Outside of work, Mike spends his free time on a variety of active pastimes. “I’m a Scoutmaster for the Boy Scouts of America,” he details. “I really enjoy getting kids out from behind their Xboxes and PlayStations and into nature, where they can learn new skills.” In addition to his work with the Scouts, Mike enjoys hobbies like surfing, photography and golf.

In his life and career, Mike reflects on his role in his family’s professional legacy. “Being third-generation owner of this business means a lot to me,” he says. “Our family’s name is well-respected in the community for our quality work, and I want to maintain that reputation for as long as I’m here. If and when my kids take over the business one day, I want it to be intact and financially solid when I pass it on to the fourth generation.”

When asked the first thing he’d do if he were to retire tomorrow, Mike says he’d do some charity work abroad. “I spent some time in Africa doing missionary work a few years ago, and I’ve wanted to go back ever since. The people are wonderful there and it was a really neat experience, so I’ll hopefully get another chance to do it again in the future.”

Ask Me Anything!

Q: What’s your favorite snack?
A: My wife’s chocolate chip cookies.

Q: If you could time-travel, would you go to the past or the future?
A: The past. I’m a religious guy, so I’d like to see some of the events recorded in the New Testament.

Q: What’s your favorite thing to do on a rainy day?
A: Usually, I spend rainy days chasing roof leaks, but if I’m not working, I like going to see a movie with my wife.

Q: Music or talk radio?
A: Music.

Q: Do you collect anything?
A: Old coins—I have a pretty good-sized collection.

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Safety Tip for DIY Roof Inspection

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MARINA — As a preventative measure, regular roof inspections are vitally important, as they provide an opportunity to catch problems like leaks and dry rot before they compromise the roof’s integrity. The frequency of inspections should depend on the roof’s age. If… Read more

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Video: Three Roofing Tips

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MARINA — Host, Sarah Rutan: Whether your roof needs to be inspected, repaired or replaced, it’s worthwhile to consult the advice of a seasoned professional. Today we’re in… Read more

Agapito Chavez-Reyes is owner of PRI-Premiere Roofing Inc., a Diamond Certified company. He can be reached at (925) 453-6240 or by email.

Agapito Chavez-Reyes

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Agapito Chavez-Reyes: Life on the Roof

By James Florence, Diamond Certified Resource Reporter

LIVERMORE — Most people work a few different jobs before discovering their permanent livelihood, but for Agapito Chavez-Reyes, roofing is the only job he’s ever had. “I got into roofing at age 15, right after I first came to the U.S.,” he remembers. “I started out cleaning jobsites and carrying materials for the roofers, and I gradually worked my way up through the ranks. Several years in, while working as an officer for a roofing company, I encountered a situation where we neglected to do something for the client, but since I wasn’t the owner, I didn’t have the power to make it right. It was then I realized it would be better to start my own roofing business, so that’s exactly what I did.”

Today, as owner of PRI-Premiere Roofing Inc., Agapito says his favorite part of his job is working with homeowners. “I really like the sales side of the business because it gives me a chance to connect with our clients. I enjoy explaining the various products to homeowners and helping them find roofing systems that meet their needs.”

Originally from Michoacán, Mexico, Agapito resides today in Tracy. Outside of work, he enjoys spending time with his wife, Saida, and their son and daughter. “I like being spontaneous with family activities,” he says. “I’ll ask my daughter what she wants to do and we’ll just hit the road. We also like going to the beach and hiking and camping in the mountains.” When he’s not having fun with his family, Agapito can often be found reading up on the latest developments in the roofing industry.

In regard to a professional philosophy, Agapito describes the value that happy employees bring to a business. “I truly believe the only way we can have happy clients is by keeping our employees happy,” he says. “Some businesses put all their focus on making customers happy but neglect their employees’ needs. However, if your employees aren’t happy, they aren’t going to do their best work or serve customers as well, so customer satisfaction is going to go down. That’s why keeping our employees happy is number one for us.”

When asked the first thing he’d do if he were to retire tomorrow, Agapito says he’d invest in a beachside property. “My wife and I have a dream that will hopefully come true: to buy a house near the ocean. As I mentioned, we love the beach, so that would be our getaway house.”

Ask Me Anything!

Q: What’s your favorite local restaurant?

A: Maria Maria in Danville.

Q: Do you have a favorite movie?

A: I like movies set in historical times and places—like “Gladiator,” for example. I find history fascinating.

Q: Are you an early bird or a night owl?

A: An early bird.

Q: What’s your favorite holiday?

A: The Fourth of July. We love to go out and celebrate as a family.

Q: What’s your favorite family tradition?

A: Every time our family gets together, there are always tamales, menudo and pozole. Along with that good food comes good times.

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Attic Ventilation and Roof Lifespan

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LIVERMORE — When it comes to roof replacement, one aspect that’s often overlooked is attic ventilation. While not as well-known as other roof components like shingles, attic ventilation is nonetheless crucial to ensure a roof reaches its maximum lifespan. That’s… Read more

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Video: The Importance of Attic Ventilation

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LIVERMORE — Host, Sarah Rutan: To get the most life out of your new roof, you’ll need to address attic ventilation. To learn more, we’re in Livermore with… Read more

Nathan DuCharme is a lifetime veteran of the roofing industry and owner of Capstone Roofing, Inc., a Diamond Certified company. He can be reached at (707) 560-1933 or by email.

Nathan DuCharme

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Nathan DuCharme: Building a Reputation

By James Florence, Diamond Certified Resource Reporter

SANTA ROSA — Nathan DuCharme got an early start in the roofing trade by working alongside his father as an adolescent. Later, when he took over his father’s business, he knew he’d have to maintain its reputation while also building it to reach a wider demographic. “When I was a kid, my dad started taking me to work with him and had me throwing shingles and cleaning the grounds,” he remembers. “By the time I was 15, I was doing basic installation and continued to progress from there. About the time I graduated high school, my dad started Capstone Roofing. He and I continued working in partnership until he retired in 1999, at which point I took over the business.”

Shortly after assuming ownership, Nathan made a high-risk investment in his company that he hoped would pay off. “My dad never focused on growing his business, so when I took over, it was just me and four other guys,” he explains. “I wanted to make sure I was getting enough work to keep my guys busy, so I took out a full-page ad in the phone book. My wife thought I was crazy, because it cost more than our mortgage, but I knew I needed to get our name out there. It worked—by 2003, we had doubled the size of our crew, and by 2014, we had expanded to two crews and were doing hundreds of jobs each year. Today, the bulk of our work comes from word-of-mouth referrals, so we’ve definitely built a reputation over the last couple of decades.”

Today, Nathan says his favorite part of his job is wowing customers with Capstone Roofing’s efficient approach. “Whereas most roofing companies will send three guys and take a week to do a job, we send 10 to 12 guys and knock it out in a day or two. I love seeing how shocked clients are when we’ve finished the whole job in a day and it’s like we were never there.”

A lifelong resident of Sonoma County, Nathan currently resides in Windsor. “My dad graduated from Healdsburg High School and my mom graduated from Petaluma High School, so I have deep roots in Sonoma County,” he says. “As a roofer, I really appreciate the weather here. Even in summer, the fog tends to cool things off a little, which makes for pretty good working conditions. I don’t think I could do this somewhere like Arizona.”

Outside of work, Nathan’s primary pastime is staying in shape with mixed martial arts. “I train at Nor-Cal Fighting Alliance four days a week,” he affirms. “I’ve had two amateur MMA fights, but since I’m blind in one eye, it wasn’t realistic for me to pursue fighting as a career, so I mainly do it to stay in shape.” Nathan also enjoys spending time with his wife, Rhonda, and their six children. “Most of our kids have grown up and moved out, which makes it hard to get everyone together, but we try to gather everyone at least once a year.”

In his life and career, Nathan espouses the importance of honesty. “If we’re doing an estimate for a roof replacement and the roof is still in decent shape, I’m not going to sell the customer something they don’t need—I’m going to tell them to save their money,” he says. “Besides, they’ll probably call us again when they do need a replacement, so there’s no real advantage to being dishonest. All it can do is harm your reputation, which, when you’ve put as much effort into growing a business as I have, simply isn’t worth it. It’s just better to be honest and upfront.”

When asked the first thing he’d do if he were to retire tomorrow, Nathan says he’d see the world—that is, after taking a few days to recuperate. “I’m pretty much working all the time, so the first thing I’d do is sleep in. Then maybe I’d do some traveling. I’ve never been to Europe, so that would probably be my first destination.”

Ask Me Anything!

Q: Who are your favorite MMA fighters?
A: Nate Diaz and Cain Velasquez.

Q: Would you rather live in the city or the country?
A: The country.

Q: Are you an early bird or a night owl?
A: An early bird.

Q: What’s your favorite local restaurant?
A: Catelli’s in Geyserville.

Q: What kind of music do you like?
A: Real country, whether the old classics or newer artists like Sturgill Simpson who fly under the radar a little more.

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The Truth about Lifetime Roofing Warranties

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SANTA ROSA — When it comes to installing new roofs, many homeowners fail to fully understand their warranties. Most roofing product manufacturers provide a “lifetime warranty,” which seemingly indicates the roof is fully covered throughout its expected lifespan. Unfortunately, it isn’t… Read more

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Video: Understanding Your Roof Warranty

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SANTA ROSA — Host, Sarah Rutan: A roof warranty can be a valuable asset, but if you don’t read the fine print, you might be disappointed… Read more

Dave Lopez is owner of Advanced Roofing Services, Inc., a Diamond Certified company since 2003. He can be reached at (510) 592-4978 or by email.

Dave Lopez

diamond certified contributor profile and expert article

Dave Lopez: Roof Dreams

By James Florence, Diamond Certified Resource Reporter

ALAMEDA — When asked why he got into the roofing trade, Dave Lopez cites both a family connection and an entrepreneurial aspiration. “My dad was a roofer, so I became familiar with the trade early on,” he recounts. “After high school, I started working in the industry and climbed up the ladder from apprentice to journeyman, foreman, and then superintendent. My goal from day one was to have my own roofing business, which I achieved in 1998. I started out with a pickup truck, working out of my home, and from there I expanded into a shop and an office. After more than 40 years in roofing, I still love the smell of hot tar—it’s my cologne!”

Today, as owner of Advanced Roofing Services, Inc., Dave says his favorite part of his job (besides the scent of hot tar) is working with customers. “As company owner, I spend most of my time meeting with clients, doing sales presentations and providing estimates. I really enjoy figuring out what a customer needs and finding the right solution for them.”

Born and raised in Richmond, Dave resides today in Hayward, where he appreciates the mild bayside climate. “For a roofer, this is paradise. Since we’re right next to the bay, when the fog comes in and the breeze picks up, it’s like natural air conditioning. I once spent three months roofing in Los Angeles and it was terrible, so that really made me appreciate what we have up here.”

Outside of work, Dave spends his free time on a variety of hobbies and pastimes. “I’m big into classic cars and regularly attend car shows,” he details. “I just got back from a show in Pismo Beach, where I showed off my ’52 Oldsmobile Starfire.” Additionally, as a lifelong sports fan, Dave holds season tickets for the Oakland Raiders, the Oakland A’s, the Golden State Warriors and the Cal-Berkeley Bears. When he’s not at a car show or sports event, Dave enjoys spending time with his three grown children and five grandchildren.

In his life and career, Dave espouses the value of persistent positivity. “My main philosophy is to stay positive and keep moving,” he affirms. “In life, you’re going to run into roadblocks, and the only way to get to your destination is to push through. I’ve had plenty of those in my life, and maintaining a persistent, positive mindset is what got me to where I am today.”

When asked what he’d do if he were to retire tomorrow, Dave says he’d devote more time to the activities and people that matter most to him. “I’d spend more time with my kids and grandkids, as well as my cars. I’d definitely attend more car shows. These days, I do about 25 a year, but there are a lot more I could go to.”

Ask Me Anything!

Q: What was your first car?

A: A 1964 1/2 Ford Mustang—it came out halfway between ’64 and ’65. By the time I got it, it was about seven years old, so it wasn’t a big deal, but today it’s considered a classic.

Q: What kind of music do you like?

A: A little bit of everything, including R&B, classical, jazz and rock.

Q: Did you play any sports in high school?

A: I played baseball and ran track.

Q: Are you an early bird or a night owl?

A: An early bird—and I mean early. I’m usually up at 3:30am. That allows me to get a lot done before the day really gets going.

Q: If you could travel anywhere in the world, where would you go?

A: Italy.

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The Impact of Roof Pitch on Roofing Material Selection

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ALAMEDA — Tar and gravel roofs have been around for a long time, but in recent years their popularity has waned. This is largely due to aesthetics, with many homeowners choosing to replace their tar and gravel roofs with composition shingles because… Read more

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Video: Roof Maintenance Tip

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Host, Sarah Rutan: To keep your roof in good condition, you’ll need to invest in ongoing maintenance. Today we’re in Alameda with Diamond Certified Expert Contributor… Read more

Chris Testa is sales manager at Sure Roofing & Waterproofing, a Diamond Certified company since 2002. He can be reached at (415) 493-8959 or by email.

Chris Testa

diamond certified contributor profile and expert article

Chris Testa: A Sure Trajectory

By James Florence, Diamond Certified Resource Reporter

SAN FRANCISCO — After four decades in the roofing and construction industries, Chris Testa has no regrets about the trajectory his professional livelihood has taken. “I started working in construction while attending college in the ’70s, and from there I got into roofing,” he explains. “What I like about roofing is it’s the finishing touch to any building—it serves both as the protection for the overall structure and its crowning architectural detail. Few people dream of getting into roofing when they’re a kid, and I certainly didn’t, but I ended up here and I’m quite happy I did.”

Today, as sales manager at Sure Roofing & Waterproofing, Chris says his favorite part of his job is meeting and educating homeowners. “Most homeowners don’t know anything about roofing—they look around their neighborhood and that’s their only reference point. That’s why I enjoy educating our clients on roof design and construction, as well as helping them pick products that are going to meet their needs and provide the aesthetic effect they’re looking for.”

Born in England and raised in Canada, Chris resides today in Reno with his wife, Melissa. Outside of work, he spends his time on a variety of hobbies and pastimes. “Growing up in Canada, I played ice hockey and still enjoy playing it today,” he details. “I also do architectural design as a hobby and enjoy doing small projects on my home. Right now, I’m designing a solar roof—I’ve been working on that for a couple of years now.” Additionally, Chris likes taking trips to visit his family. “I have three grown children and four grandchildren. They’re spread out all over, so I do a fair bit of traveling to see them.”

In regard to his professional career, Chris says it’s all about providing solutions. “As a salesperson, I want to be sure that what I’m offering to my clients is going to provide them with real, effective solutions. That’s why I take the time to educate my clients—I want to empower them to make the right choices for their roofs and homes. Ultimately, my aim is to be a problem solver, not just a salesperson.”

When asked the first thing he’d do if he were to retire tomorrow, Chris says he’d fulfill a longtime fantasy. “I would run to the ocean and throw my cellphone out as far as I could. No joke—that’s exactly what I’m going to do when I retire. After that, I’d probably split my time between visiting my family and being a beach bum.”

Ask Me Anything!

Q: What was your first job?
A: Delivering newspapers when I was eight years old.

Q: Music or talk radio?
A: It depends. When I’m driving, I often listen to talk radio; when I’m at home, I usually listen to music.

Q: Did you play any sports in high school?
A: I played badminton and wrestled.

Q: If you could time-travel, would you go to the past or the future?
A: I would probably go back 20 years and buy stock in Google and Microsoft.

Q: What’s your favorite snack?
A: Coffee and a truffle.

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How to Maximize Your Roof Investment

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SAN FRANCISCO — Let’s face it: replacing a roof is expensive. It doesn’t matter whether you buy the cheapest roof available or the most expensive—either way, it’s a big, messy job that costs a lot of money. For this reason, it’s wise… Read more

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Video: Maximizing Your Roof Investment

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SAN FRANCISCO — Host, Sarah Rutan: Whether it’s high- or low-quality, a new roof is expensive, so why not invest in the best? Today we’re in San Francisco… Read more

Michael Wakerling is a 44-year veteran of the roofing industry and owner of General Roofing Company, a Diamond Certified company since 2002. He can be reached at (510) 761-5937 or by email.

Michael Wakerling

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Michael Wakerling: The Old-Fashioned Way

By James Florence, Diamond Certified Resource Reporter

OAKLAND — As the third-generation owner of General Roofing Company in Oakland, it’s no surprise that Michael Wakerling has been immersed in the roofing industry throughout his entire life. “My grandfather started the business back in 1924 and it’s been in the family ever since,” he says. “When I was a little kid, I used to go to work with my dad on weekends, and over time I just gravitated toward the trade.” Mike’s deep industry roots also explain his commitment to upholding the old-fashioned service approach his grandfather originally instilled in the company. “My grandfather had a set of rules that he did business by, and we’ve tried to keep those rules with us. I think that’s one of the reasons we’ve been able maintain our loyal customer base over the years, including relationships that span multiple generations.”

A lifetime East Bay resident, Mike was born in Castro Valley and later settled in Livermore, where he lives today. Outside of work, he enjoys being outdoors, whether fishing in the mountains or spending a day at the beach in Carmel. In addition to personal hobbies, Mike keeps up with his sons, Matt and Shane, and makes frequent trips to Texas to visit his daughter, Laura, and grandson, Ethan.

In his life and career, Mike says he adheres to the age-old Golden Rule. “I always try to treat people how I like to be treated. People deserve to be regarded with respect and dignity, which is why, when dealing with customers, I try to be as upfront and honest as possible to ensure there are no surprises while we’re working on their roofs.”

As he draws nearer to retirement, Mike says he looks forward to passing his business down to its fourth generation of family ownership. “My son, Shane, works with me and is going to take over when I retire.” When asked one thing he’ll do after that takes place, Mike says he’ll likely take a vacation to trace some of his family roots. “I think I’ll head to Switzerland, because that’s where my grandfather immigrated from. We still have some distant relatives there, so I’d like to go see where my family came from.”

Ask Me Anything!

Q: What’s your favorite restaurant?
A: Italian Colors in Oakland.

Q: Have you ever had a conversation with a famous person?
A: I met Ricky Henderson, the former Oakland A’s outfielder, when we re-roofed his mother’s house. This was back when he was still playing, and he actually set us up to watch a game in his personal luxury box at the stadium.

Q: What’s your favorite dessert?
A: Key lime pie.

Q: If you had a theme song, what would it be?
A: “Margaritaville” by Jimmy Buffet.

Q: What’s your favorite newspaper comic strip?
A: “Marmaduke.”

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The Benefits of Systematic Roofing

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OAKLAND — When it comes to roof replacement, many homeowners opt to take the least expensive route possible. However, a much more cost-effective option is to take a systematic approach. Far more than just installing new shingles, a systematic approach… Read more

Essential Roof Maintenance

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OAKLAND — Like your car, your roof is one of your most valuable assets, and as such, it requires ongoing maintenance to reach its maximum life expectancy. However, the type of maintenance needed depends in part upon what type of roof you… Read more

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Video: Importance of Roof Maintenance

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OAKLAND — Host, Sarah Rutan: Whether your home has a sloped or flat roof, it’s important to take a preventative approach to maintenance. To learn more, we’re in… Read more

Steve Daddario is owner of Daddario Roofing Company, Inc., a Diamond Certified company since 2008. He can be reached at (831) 440-7000 or by email.

Steve Daddario

diamond certified contributor profile and expert article

Steve Daddario: Up on the Roof

By James Florence, Diamond Certified Resource Reporter

CAPITOLA — After taking a break from college to focus on saving money, Steve Daddario figured he’d be back the following year. However, it wasn’t long before he encountered a totally different form of higher education. “At age 22, I was married and attending college with plans to become a minister,” he recounts. “When my wife and I found out we were expecting, I decided to take a year off from school to prepare for our upcoming expenses. A friend of mine was a roofer, and he offered to train me and give me some work, so I took him up on it.”

It didn’t take Steve long to realize he’d found his true calling up on the roof. “Once I got into the trade, I never looked back,” he says. “I really enjoyed being outside and working with my hands. I stuck with it and was contracting by the time I was 28. In 1982, I started life as a roofing contractor, and more than 30 years later, I’m still at it. It’s been quite a ride!”

Originally from Seattle, Washington, Steve resides today in Santa Cruz with his wife, Dawn, where he appreciates the laid-back atmosphere. “I enjoy living in Santa Cruz; it has a really mellow, small-town feel, as opposed to the hustle and bustle of San Jose, where I previously lived for about 20 years. Plus, I love to surf, so it’s really a perfect place for me.”

When he’s not out catching waves, Steve spends most of his time outside of work fishing, playing music and hanging out with family. “Dawn and I have three adult children and two grandsons, all of whom live in the Bay Area, so we get together pretty often for birthdays and holidays. I also love to go fly fishing when I get a chance, as well as play bass guitar for our church worship team. I was in a Christian band for about 10 years that did prison ministry, performing for inmates throughout Central and Northern California, so music has been a pretty important part of my life.”

In regard to his life and career, Steve espouses the importance of treating others well. “Early in my career, I promised myself that if I ever went into business, I would regard people as more important than profits,” he explains. “That continues to be a core value for me, which I think is why our company feels more like a family than a business. I find when you treat people with respect and reward them—both tangibly with money and intangibly with praise—they develop a sense of pride and ownership, which results in better morale and performance.”

When asked what his future retirement might look like, Steve says he’ll have no trouble finding uses for the extra time. “I’d like to do some more traveling, surfing and fishing. I’ll also invest more time toward people, whether in my personal friendships, my church or charitable activities.”

Ask Me Anything!

Q: Do you have a favorite band or musician?
A: A few of my favorites are Tower of Power, James Taylor and Weather Report.

Q: What’s your favorite thing to do on a rainy day?
A: Work out and read a good book.

Q: What’s your favorite holiday?
A: Easter, because of its religious significance.

Q: What’s your favorite local restaurant?
A: The Crow’s Nest Restaurant in Santa Cruz.

Q: What’s your favorite season?
A: Fall. Things get less crowded in town, but the weather is still good, as are the waves.

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Deciding Whether to Repair or Replace Your Roof

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CAPITOLA — While some roofers have no qualms about selling a new roof regardless of the circumstances, an honest one will provide alternative options to replacement when possible. In many cases, a roof’s lifespan can be substantially extended through repairs, which… Read more

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Video: Roof Repair or Replacement?

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CAPITOLA — Host, Sarah Rutan: When dealing with a recurrent roof problem, professional insight can go a long way toward determining an effective solution. Today we’re in… Read more

Alex Oceguera is a veteran of the roofing industry and CEO of Cosmos Roofing, a Diamond Certified company. He can be reached at (408) 215-1158 or by email.

Alex Oceguera

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Alex Oceguera: Raised to Roof

By James Florence, Senior Writer

MOUNTAIN VIEW — A second-generation roofer, Alex Oceguera says he was basically raised in the trade. “I put on my first shingle when I was six years old,” he laughs. “My dad and his brothers were all roofers, so it was natural for me to get involved. By age 15, I was working during the summers, and after high school I started roofing full-time. Fortunately, I liked it and was good at it, so it has been a great opportunity and career.”
Today, as CEO of Cosmos Roofing, Alex says his favorite part of his job is the simple satisfaction of making an honest living. “Roofing is just like any other trade or career—what you put into it is what you get out of it. As long as you do good work and take care of your customers, the business will be good to you, and there’s a lot of satisfaction that comes with that.”
A resident of San Jose (where he lives with his wife, Beedee, and their three children), Alex appreciates the close-knit character of his local community. “We live in a great neighborhood,” he says. “We do 4th of July block parties and things like that. My kids also belong to a swim club. We’re pretty active in our kids’ schools and just enjoy being part of the community.”
Outside of work, Alex likes to stay active with sports and outdoor activities. “I enjoy mountain biking and exercising at the gym, and I also play in a local softball league,” he says. “My family and I do a lot of camping as well. We’ll go to Lake Del Valle or Don Pedro Lake and spend a few days boating, fishing and jet skiing.”
In regard to a professional philosophy, Alex says it’s best to be a straight shooter. “At the end of the day, the buck stops with me, so I make a point of being honest and straightforward. On every job, I make sure everything is done exactly right, even at the risk of losing profit. After all, everything comes back to you at some point, so there’s no use cutting corners—it’s better to do it right the first time.”
When asked the first thing he’d do if he were to retire tomorrow, Alex says he’d see the world. “I’d probably take my family and go traveling. I’ve always wanted to go on an African safari, so maybe we’d start with that.”
Ask Me Anything!
Q: What’s your favorite sports team?
A: The Oakland A’s.

Q: Are you an early bird or a night owl?
A: It depends. When the situation demands it, I’m an early bird; otherwise, I’m a night owl.

Q: What’s your favorite thing to eat for dessert?
A: It’s a tie between carrot cake and lemon meringue pie.

Q: Do you collect anything?
A: Books. I have a lot of them.

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Protecting Your Roof and Gutters with Tree Maintenance

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MOUNTAIN VIEW — If you have trees around your home, it’s important to be diligent about tree maintenance—after all, your roof may depend on it. When fallen tree leaves, needles and branches aren’t routinely cleaned off of your roof, they’ll… Read more

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Video: Preventing Issues with Tree Debris

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MOUNTAIN VIEW — Host, Sarah Rutan: If there are one or more trees growing near your home, be sure to take preventative steps against drainage problems.… Read more

Joe Moore is owner of Joe Moore Painting & Roofing, a Diamond Certified company since 2005. He can be reached at (707) 837-0620 or by email.

Joe Moore

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Joe Moore: Two Trades are Better Than One

By James Florence, Diamond Certified Resource Reporter

WINDSOR — By the time Joe Moore was ready to start his own business, he’d already amassed a wealth of professional experience in the painting and roofing trades. “I started painting when I was a kid and spent much of my youth working for my uncle, who was a well-known painter in San Francisco,” he says. “Later, I dated a girl whose father was a roofer and ended up working for his company for 15 years. When I reached my 20th year in roofing, I felt it was time to start my own business.” Rather than decide which of his two fields of expertise to focus on, Joe opted to incorporate both. “Since I had experience in both painting and roofing, I thought, ‘Why not combine them?’ After all, when a homeowner is getting a new roof installed, they often need their chimney or house painted as well, so I figured it would be convenient for them to have a one-stop shop.”

Today, as owner of Joe Moore Painting & Roofing, Joe says he’s a big believer in educating clients. “The majority of my business consists of giving people information. In most cases, homeowners who call us about a new roof don’t need one—they usually just need a repair. That why I like educating customers about what’s happening on their roofs and helping them make informed decisions that can save them some money.”

A resident of the North Bay (where he lives with his wife, Dawn), Joe expresses his appreciation for the many advantages his location offers. “The weather is good, the people are nice and it’s a good place to raise a family. Also, there’s easy access to anything you might want to do—it’s 45 minutes from the city and the ocean, and two hours from the mountains, so we really have it all.”

Outside of work, Joe has taken to a high-altitude hobby. “We just purchased an airplane, which will allow us to do more traveling and make it easier to visit friends and family,” he explains. “We also own a lake house, so we enjoy going there to relax and do some waterskiing when we get a chance.” Joe says he also likes giving back to his community. “My wife and I are invested in local youth sports—I coached youth football for 10 years and Dawn coached girls’ softball. Most weekends, we’re attending a football, baseball or basketball game, rooting for the local team.” Additionally, Joe likes keeping in touch with his and Dawn’s two children: Joe, who is pursuing a career in law enforcement, and Megan, who is attending college in Washington on a soccer scholarship.

In his life and career, Joe espouses the importance of integrity. “One of the things my father told me was, ‘You leave this world with just your name,’ and I’ve kept that in mind my entire life. In regard to my business, it means upholding our reputation by treating customers honestly and with respect. I’ve tried to do that from the beginning and I’ve been blessed to have a good experience in my profession.”

When asked the first thing he’d do if he could retire tomorrow, Joe says he wouldn’t. “I enjoy what I do. I don’t think I’m ever going to retire—I’m not built that way. However, if I were to start working less, I’d definitely spend more time with my family. They’re the most important part of my life.”

Ask Me Anything!

Q: What’s your earliest memory?
A: Hanging out with my dad on his fishing yacht when I was six or seven years old.

Q: What kind of music do you like?
A: Light rock.

Q: Pancakes or waffles?
A: Pancakes.

Q: Do you collect anything?
A: Coin-operated banks and Mickey Mouse stuff.

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Preventing Roof Leaks from Pipe Jacks

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WINDSOR — Most roof leaks can be avoided with basic preventative maintenance. One example of this is with pipe jacks, which are metal flanges placed over the plumbing ventilation pipes that protrude from the roof. To seal against moisture intrusion, pipe jacks… Read more

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Video: An Easily Preventable Roof Leak

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WINDSOR — Host, Sarah Rutan: Some of the most common types of roof leaks are also some of the most easily preventable. Today we’re in Windsor with… Read more

Javier Martinez is 32-year veteran of the roofing industry and president of Winter Roofing Inc., a Diamond Certified company. He can be reached at (408) 782-4966 or by email.

Javier Martinez

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Javier Martinez: Providing Opportunity

By James Florence, Diamond Certified Resource Reporter

MORGAN HILL — Like many immigrants, Javier Martinez came to the United States in search of opportunity. Having long since found the object of his quest, he’s now passing it on to the next generation. “When I was 16, I left my home country of Mexico and came to the U.S., where I got into the roofing industry through a friend,” he remembers. “Eventually, I got my contractor’s license and, in 1992, started Winter Roofing, fulfilling a lifelong dream. Today, I employ 15 people, including my wife and our two older children, so it makes me very happy that I’ve been able to provide opportunities for my family and employees.”

A resident of San Jose (where he lives with his wife, Irlanda, and their son, Angelino), Javier expresses his appreciation for life and work in the Silicon Valley. “It’s a good community to live in; I really like the diversity,” he says. “I also like the fact that the roofing industry is very competitive here, because it keeps me motivated to be the best at what I do.”

Outside of work, Javier likes to unwind by fishing and spending time with family. “I have a boat and like to go fishing when I have a chance—which, as busy as I am, isn’t very often,” he says. “I work long hours all week long, so when I get a day off, I like to relax and hang out with my family.”

In regard to his professional career, Javier espouses the importance of providing helpful, honest advice. “A roof is a big investment, so I feel it’s my responsibility to educate my clients and help them make good decisions,” he affirms. “It makes me feel good to give my customers options that meet their needs and fit their budgets.”

When asked the first thing he’d do if he were to retire tomorrow, Javier says he’d take a long-deferred vacation. “We’ve been working really hard all these years, so the first thing I’d do is take my family on a vacation. Maybe we’d go to Alaska—I hear the fishing is pretty good up there.”

Ask Me Anything!

Q: Are you an early bird or a night owl?
A: Both—I get up early and usually go to bed late.

Q: What do you like to do on a rainy day?
A: Stay home, relax and maybe watch a movie.

Q: What’s your favorite movie genre?
A: Action.

Q: How do you like your eggs?
A: Scrambled.

Q: What was your favorite toy as a child?
A: My bicycle.

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The Benefits of Hiring a Factory-Certified Roofer

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MORGAN HILL — A new roof is a big investment, so you’ll want to make sure yours is backed by a strong warranty. However, keep in mind that your warranty may only be as good as the contractor you choose. Most… Read more

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Video: Maximizing Your Roof Warranty

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MORGAN HILL — Host, Sarah Rutan: Due to the substantial cost of replacing a roof, it’s important to back your investment with a strong warranty. To learn… Read more

Carlos Rodriguez is a 25-year veteran of the roofing industry and president of Mr. Roofing, Inc., a Diamond Certified company since 2009. He can be reached at (650) 605-3927 or by email.

Carlos Rodriguez

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Carlos Rodriguez: Close to Home

By James Florence, Diamond Certified Resource Reporter

SOUTH SAN FRANCISCO — After he graduated college, Carlos Rodriguez was on the cusp of a promising career in the corporate world. However, when a need arose at his family’s roofing company, he opted to apply his administrative abilities closer to home. “My dad started Mr. Roofing in 1989, so I’ve been around it since I was about four years old,” he says. “I went to UC Berkeley and took a business management job after I graduated, but then my dad called me and requested my help with his company. We came to an agreement that I would take care of the sales and customer service side while he would handle the production. With my prior education and experience, I was able to implement my knowledge of customer service and business management toward improving the company’s operations.”

In 2006, following his father’s retirement, Carlos assumed ownership of Mr. Roofing, Inc. Today, as president and CEO, he says his favorite part of his job is its inherent versatility. “I appreciate the fact that I’m not always cooped up in an office; rather, I get to run around and meet a lot of really interesting people from diverse backgrounds. And, of course, I enjoy taking in some great views while up on our customers’ roofs.”

Carlos was born in Mexico and came to the United States with his family when he was three years old. Today, as a resident of South San Francisco (where he lives with his wife, Teresa, and their two children), he says he enjoys being part of the local community. “It’s pretty cool to run into my customers while out and about and receive a warm greeting.”

Outside of work, Carlos says the majority of his favorite pastimes involve sports. “I really enjoy sports because they demonstrate the greatness that human beings can achieve.” In addition to playing basketball with friends and attending Golden State Warriors games, he enjoys being a spectator at his children’s sporting events. “My son, Ladislao, plays football for Junipero Serra High School, and my daughter, Nayeli, plays for the San Bruno Storm, a traveling softball team that I help coach. I love to watch them compete—they make me proud.”

In his life and career, Carlos finds inspiration in a quote from Henry Ford: “Whether you think you can, or you think you can’t—you’re right.”“I think one of the biggest obstacles most of us face is our self-induced limitations,” he explains. “If you go into a situation expecting to fail, it’s a lot more likely to happen than if you believe in yourself and maintain a positive attitude.”

When asked the first thing he’d do if he could retire tomorrow, Carlos says he’d seek out new opportunities to touch the lives of others. “In my current career, I enjoy educating my clients and coaching my employees in regard to accomplishing our goals, so if I retired tomorrow, I would probably get into teaching, coaching or another field that would allow me to inspire and motivate others.”

Ask Me Anything!

Q: What’s your favorite sports team?
A: The Golden State Warriors.

Q: What’s your favorite local restaurant?
A: La Taqueria on 25th and Mission in San Francisco.

Q: What’s one website you visit on a daily basis?
A: ESPN.com

Q: Did you play any sports in high school?
A: Yes, I played football and basketball.

Q: What’s your favorite snack?
A: Tacos—they’re great any time of day, any day of the week!

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Avoiding Water Intrusion Issues with Steep and Flat Roofs

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SOUTH SAN FRANCISCO — While water intrusion is a concern with any roof, different roof styles present different areas of concern. Here are two prevalent roof styles and the water intrusion issues commonly associated with them. Steep roofs Roofing contractors… Read more

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Video: Increasing the Lifespan of Your Roof

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SOUTH SAN FRANCISCO — Host, Sarah Rutan: While most roofs tend to look alike, what really determines the lifespan of roof are its components. Today… Read more

Darryl Simon is a 26-year veteran of the roofing industry and president of Simon Says Roofing, a Diamond Certified company. He can be reached at (408) 596-9102 or by email.

Darryl Simon

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Darryl Simon: From the Rooftops

By James Florence, Diamond Certified Resource Reporter

SAN JOSE — Darryl Simon started his roofing career more than 25 years ago, but it took a little while before he actually got on top of a roof. “While in between jobs, I was hired by a local roofing contractor to drive his dump truck,” he explains. “Eventually, I asked him to train me in the trade, and the next thing I knew, I was a roofer. I felt a lot of pride whenever I drove by a house or building I’d worked on. Plus, I liked working outside and the fact that I was never in one place for too long. I’ve seen some great scenery from all the different rooftops I’ve been on.”

Today, as president of Simon Says Roofing, Darryl says his favorite part of his job is serving his clients. “As the owner of my own company, I like having control over the finished product, as well as the ability to take care of my clients. When a client calls with a problem, there’s nothing to stop me from getting out there and solving it.”

A lifelong resident of San Jose (where he lives with his wife, Marissa, and three of their five children), Darryl says he appreciates the personal and professional perks of the temperate local climate. “In other parts of the country, roofing companies shut down for the winter, but in San Jose, we can basically work year-round, so we’re pretty lucky to be here.”

Outside of work, Darryl devotes the bulk of his time to his primary avocation: sports. “Sports are huge with me and my family,” he affirms. “I spent five years coaching high school sports, and I’m currently head coach of the 12U California Riptide, a girl’s competitive fast-pitch softball team.” Darryl also enjoys sports as a spectator, whether supporting Bay Area teams like the San Francisco 49ers and Giants or rooting for his kids in their scholastic sporting events. “All my kids are in sports, including my oldest daughter who, in her freshman year of college, is second in her softball conference for home runs.” When he’s not watching or coaching sports, Darryl enjoys active pastimes like fishing and dirt biking.

In regard to his professional career, Darryl attributes much of his success to the way he regards his clients. “As a roofing contractor, I meet people from all different walks of life, but when it’s all said and done, I think most of my clients are basically like me: regular people working to sustain their families and lifestyles,” he says. “That’s why I treat every customer with the same level of respect, service and quality that I would expect to receive.”

When asked the first thing he’d do if he were to retire tomorrow, Darryl says he’d get some long-deferred relaxation. “The first thing I’d do is take a two-month vacation. I’d probably go to Hawaii and just spend some time relaxing on the beach.”

Ask Me Anything!

Q: Did you play any sports in high school?
A: I played baseball, basketball, football and soccer.

Q: If you could wear any number on your sports jersey, what would you choose?
A: Number 8, which I wore throughout my entire sports career. It was my first number when I was six years old, and I just stuck with it.

Q: Do you collect anything?
A: Refrigerator magnets. Whenever the softball team goes to a new town for a game, I always try to get a local magnet for my refrigerator.

Q: Pancakes or waffles?
A: Pancakes…but I’d rather have French toast.

Q: What’s your favorite thing to do on a rainy day?
A: Go to the movies.

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The Best Time to Replace Your Roof

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SAN JOSE — Everyone knows it’s a bad idea to wait until the last minute, and roof replacement is no exception. Most homeowners go through spring and summer not giving their roofs a second thought, followed by a mad dash in the… Read more

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Video: The Best Time to Replace Your Roof

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SAN JOSE — Host, Sarah Rutan: If you’re anticipating a roof replacement, make sure to plan it for the right season—otherwise, you may end up paying… Read more

Aaron Weiss is a 31-year veteran of the roofing industry and owner of Roofmasters / Bird Control Services, a Diamond Certified company. He can be reached at (707) 200-1301 or by email.

Aaron Weiss

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Aaron Weiss: Roof Master

By James Florence, Diamond Certified Program Reporter

SUISUN CITY — With a name like Roofmasters, a business has a lot to live up to. Fortunately, owner Aaron Weiss has the professional background and expertise to back up his company’s moniker. “I’ve been in roofing my whole life,” he says. “Straight out of high school, I started working for my family’s roofing company in Richmond. Roofing always seemed like a good trade, and since I had the added support of my family, I saw a lot of opportunity to succeed. After working for the family business for several years, my brother and I branched off and started our own company in Solano County.”

Today, as owner of Roofmasters / Bird Control Services, Aaron says his favorite part of his job is interacting with customers. “I really enjoy helping people who are having issues with their roofs and providing them with quality service. It’s always rewarding.” He also explains how his company’s specialization in bird control has enabled it to stand out amongst the competition. “A common roof issue is damage caused by birds, so we decided to get into bird abatement, which includes techniques like putting up netting and chemical application. We had really good results when we first introduced it, and now it’s a big part of our business.”

A lifetime resident of the Bay Area, Aaron says it’s an ideal environment for someone in his line of work. “The weather in the Bay Area makes it a great place for roofing. You don’t have to deal with some of the bigger weather patterns that you would in other regions, so we’re pretty lucky in that way.”

Outside of work, Aaron spends most of his time with his wife, Wendy, and their six children. “Wendy and I each have two adult children, and then we have a 1-year-old and a 2-month-old together,” he explains. “Basically, we’ve started all over again! We really enjoy taking the little ones places and sharing new experiences with them.” Aaron also likes activities like camping, following professional sports and performing home remodeling projects. “In addition to working on my own house, I do a lot of remolding projects for friends and family, which is very rewarding.”

In his life and career, Aaron espouses the wisdom of the age-old golden rule. “It’s all about treating people the way you’d want to be treated,” he affirms. “At the end of each day, I like to go to bed knowing I did my best and treated my colleagues and clients in an honest, respectful way.”

When asked the first thing he’d do if he could retire tomorrow, Aaron says he’d employ his building know-how to construct a mountain hideaway. “I would build a cabin in the mountains. That way, whenever I wanted to get away from the hustle and bustle of urban life, I’d have a place to retreat.”

Ask Me Anything!

Q: What’s your favorite season?
A: Fall—I like the wind-down from summer into preparing for the holidays.

Q: If you could travel anywhere in the world, where would you go?
A: Probably Germany. I’m part German, and I’d like to see some of the castles and other architectural features they have.

Q: Are you an early bird or a night owl?
A: An early bird, but not by choice!

Q: Did you play any sports in high school?
A: I played football as a defensive tackle.

Q: What’s your favorite holiday?
A: Thanksgiving—it revolves around family, but you don’t have all the commercialism that clutters a lot of the other holidays.

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The Importance of Bird Control

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SUISUN CITY — Few homeowners realize how much damage birds (especially pigeons) can cause to a roof. The acidity of bird droppings can cause extensive damage to roofing materials, resulting in leaks and other issues. On tile roofs, buildup from… Read more

Taking Advantage of Solar Incentives

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SUISUN CITY — Until recently, many California residents have been hesitant about installing solar energy systems due to the costs involved. However, with the various government programs in force today, there’s never been a better—or more affordable—time to go solar.… Read more

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Video: Solar Incentives

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SUISUN CITY — Host, Sarah Rutan: Due to the number of financing options and government incentives available, there’s never been a better time to install a solar… Read more

Tom Rhoads is a 33-year veteran of the roofing industry and president of Roof-Life Construction, a Diamond Certified company. He can be reached at (925) 338-7472 or by email.

Tom Rhoads

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Tom Rhoads: Roofer for Life

By James Florence, Diamond Certified Resource Reporter

SAN RAMON — When Tom Rhoads first got involved in the roofing industry, he was merely looking for a way to supplement his income…little did he know it would lead to a lifelong career. “I was 18 years old, working at a grocery store, when my hours were unexpectedly cut back,” he remembers. “To make ends meet, I started working with my neighbor, who was a roofer. I always liked being outside, so the work really suited me, and I ended up sticking with it. After a couple of years of training, I struck out on my own, and 32 years later, I’m still at it.”

Today, as owner of Roof-Life Construction, Tom says his favorite part of his job is the opportunity to make a positive impact. “We do a lot of energy-saving measures like installing solar panels and improving roof ventilation. Besides helping our clients save money on their energy bills, we’re also able to help the environment, so it’s very rewarding.”

Tom is a resident of Dublin, where he lives with his wife, Sheila. Outside of work, he likes to spend as much time as possible immersed in the great outdoors. “We have a cabin near Yosemite National Park, so we spend a lot of time up there, hiking and enjoying nature,” he says. Tom also enjoys playing volleyball at the beach and coaching soccer at Dublin High School. Additionally, he takes time to keep up with his and Sheila’s three children. “One of my sons is currently attending the University of Reno, another is at Arizona State and my daughter will be starting at UC Santa Barbara this fall.”

When asked the first thing he’d do if he were to retire tomorrow, Tom says he’d tackle some long-deferred home projects. “I’d probably get started on my to-do list. I have quite a few projects around the house that need to be done, so if I stopped working, I’d finally have some time to get to them.”

Ask Me Anything!

Q: What are your favorite sports teams?
A: The San Francisco Giants, the San Francisco 49ers and the Golden State Warriors.

Q: Music or talk radio?
A: Music.

Q: What’s your favorite style of music?
A: Rock. I also like rhythm and blues.

Q: What’s your favorite snack?
A: Pizza.

Q: What was your favorite Halloween costume as a child?
A: G.I. Joe.

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Maintaining a Tile Roof

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SAN RAMON — If your home has a tile roof, annual maintenance is critical for ongoing performance. While simply keeping your roof clear of debris will go a long way toward avoiding problems, there are other, more specific aspects of maintenance… Read more

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Video: Tile Roof Maintenance

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SAN RAMON — Host, Sarah Rutan: If your home has a tile roof, make sure you’re aware of its specific maintenance needs. Today we’re in San Ramon… Read more

Ralph Wedge is owner of Wedge Roofing, a Diamond Certified company. He can be reached at (888) 763-7663 or by email.

Ralph Wedge

diamond certified contributor profile and expert article

Ralph Wedge: Roofing Opportunity

By James Florence, Diamond Certified Resource Reporter

PETALUMA — In the wake of an economic recession, Ralph Wedge found an opportunity to start his own business. “Early in my career, I worked for a roofing company doing carpentry work like dry rot repair and upper roof reconstruction,” he recounts. “When the recession of 1974-75 hit, that company went bankrupt and closed its doors, as did several other roofing companies in the area. I saw this as an opportunity to get into the business, so I applied for and received my roofing contractor’s license. That marked the beginning of Wedge Roofing in 1976. I started out small with just a few employees, and have had the pleasure of expanding over time to a staff of nearly 50.”

Today, Ralph says his favorite part of his job is watching projects progress from start to finish. “There are a lot of aspects involved in a roofing project, from the initial consultation to the final installation. I enjoy watching and participating with our staff as they guide each client through this process and leave them happy and satisfied at the end of it.”

A resident of Novato (where he lives with his wife, Jennifer), Ralph spends his free time on a variety of active pastimes. “I’m a competitive sailboat racer, so I spend a lot of my time on the Bay,” he details. “I also play racquetball regularly and enjoy skiing in the winter.” In addition to these personal hobbies, Ralph likes spending time with his family. “I have three boys—they’re all in their 30s now and pursuing their respective careers, but we still do family vacations together. We’ve been to Europe a couple of times, and we’ve also sailed around Tahiti and the British Virgin Islands.”

In regard to his professional career, Ralph believes a company is only as good as the people that comprise it. “Early on, I realized the ability to succeed in this business is all about the people who work for you,” he affirms. “If you enable your employees to thrive, your business will thrive as a result. That’s why I maintain very open relationships with my employees and invest in the best training programs available. Most of our employees have tenures of 10 to 20 years, which I think says a lot about the work environment we’ve created.”

Ask Me Anything!

Q: What was your first job?
A: I was a paperboy.

Q: Have you ever read a book more than once?
A: “East of Eden” by John Steinbeck.

Q: If you could travel anywhere in the world, where would you go?
A: Southern France. I’ve been to Paris, where I enjoyed viewing the beautiful architecture and visiting art and history museums, but I’d still like to see the Mediterranean region.

Q: What’s your favorite thing to do on a rainy day?
A: Rainy days are when roofs start leaking, so I derive great satisfaction by participating in the emergency repair side of Wedge Roofing.

Q: What’s your favorite snack?
A: Potato chips.

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Understanding Your Roofing System Warranty

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PETALUMA — A good way to make the most of a new roof is to install it as a “roofing system.” With a roofing system, all components are installed in accordance with the manufacturer’s set guidelines. The main benefit of installing in… Read more

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Video: Maintaining Your Roof Warranty

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PETALUMA — Host, Sarah Rutan: When installing a new roofing system, make sure you’re aware of its warranty terms. To learn more, we’re in Petaluma with Gary Harvey… Read more

SELECTED PHOTOS FROM THESE TOP RATED COMPANIES

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