Diamond Certified Company Report

Falcon Roofing

Diamond Certified Company Report

Falcon Roofing

Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i
Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
  • Legal & Finance
Phone SURVEY RESPONSES FROM 47 VERIFIED CUSTOMERS i

Kathryn L.

VERIFIED Falcon Roofing CUSTOMER

1 of 47

Quality 10
10 10
Loyalty Yes
CRITIQUE

They clean up after themselves and they are helpful.

They were polite.

Kent B.

VERIFIED Falcon Roofing CUSTOMER

2 of 47

Quality 9
9 10
Loyalty Yes
CRITIQUE

They are reliable and seem to know roof construction very well.

They got the job in timely manner.

Michael S.

VERIFIED Falcon Roofing CUSTOMER

3 of 47

Quality 9
9 10
Loyalty Yes
CRITIQUE

They did a good job.

They did a good job.

Read All 47 Survey Responses at Ratings View
Diamond certified VIDEO PROFILE
Diamond certified company PROFILE

Falcon Roofing repairs, replaces, and inspects all types of roofs for residential and commercial clients throughout the South Bay. In addition to its full-service roofing capabilities, the family-owned and operated company has the training and equipment to install supplementary products like gutters and exterior siding, and its technicians are available 24/7 to handle emergency situations.

Owner Mariano Renteria says Falcon Roofing’s customer-oriented business practices have allowed it to develop and maintain a loyal clientele base. “Our customers know that if they ever have a problem, we’ll be there to take care of them, and that’s why about 70 percent of our business comes from referrals. We want them to feel confident that they can contact us at any time.”

Falcon Roofing backs all of its products and labor with comprehensive warranties, which Mr. Renteria says is important for ensuring the long-lasting quality of its work. “It doesn’t matter if it has been one year or 10 years—if something goes wrong, we’ll go back and deal with it. We want our clients to feel like they can always trust us, and our warranties are a big part of that.”

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Diamond Certified Companies are Rated Highest in Quality and Helpful Expertise.

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DIAMOND CERTIFIED RESEARCHED CAPABILITIES ON Falcon Roofing

COMPANY CONTACT
Service AREA

South Bay

SERVICES PERFORMED

Roof Repair, Replacement & Inspection
Gutter Installation, Replacement & Cleaning
Custom-Made Metal Flashing
Exterior Siding
Stucco
Slate & Clay Tile

BRANDS Supported
  • CertainTeed

  • GAF

  • Owens Corning

  • Custom-Bilt Metals

  • Eagle Tile

DIAMOND CERTIFIED RESEARCHED ARTICLES ON Falcon Roofing

Company Profile

Falcon Roofing repairs, replaces, and inspects all types of roofs for residential and commercial clients throughout the South Bay. In addition to its full-service roofing capabilities, the family-owned and operated company has the training and equipment to install supplementary products like gutters and exterior siding, and its technicians are available 24/7 to handle emergency situations.

Owner Mariano Renteria says Falcon Roofing’s customer-oriented business practices have allowed it to develop and maintain a loyal clientele base. “Our customers know that if they ever have a problem, we’ll be there to take care of them, and that’s why about 70 percent of our business comes from referrals. We want them to feel confident that they can contact us at any time.”

Falcon Roofing backs all of its products and labor with comprehensive warranties, which Mr. Renteria says is important for ensuring the long-lasting quality of its work. “It doesn’t matter if it has been one year or 10 years—if something goes wrong, we’ll go back and deal with it. We want our clients to feel like they can always trust us, and our warranties are a big part of that.”

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Company Philosophy

“We’re fully committed to our clients, so we focus on providing them with the best possible value and helping them until their issues are completely resolved. We understand that their homes are one of the largest investments they’ll ever make, so we make sure they’re protected with high-quality roofs that are built to last.”

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Comparative Summary

Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for roofing contractors that have earned the prestigious Diamond Certified award. For Falcon Roofing, the key to keeping clients happy is simple: stay committed to taking care of them until their problems are resolved. “Our reliability definitely sets us apart,” says owner Mariano Renteria. “We don’t just leave our clients hanging—we want them to feel safe and know we’ll be there for them whenever they need us.”

Falcon Roofing has been repairing, replacing, and inspecting roofs for residential and commercial clients throughout the South Bay since 1995. In addition to handling every step of the roofing process, the company is qualified to install supplementary products like exterior siding and gutters, and it also offers 24/7 emergency service for its customers’ convenience.

Unlike less experienced roofing companies that make promises but don’t deliver on them, Falcon Roofing stands behind its work with comprehensive warranties that ensure its clients will be protected. “It doesn’t matter if it has been one year or 10 years—if there’s a problem, we always go back and take care of it,” affirms Mr. Renteria. “We take care of our clients and put our promises in writing. For example, our 10-year ‘no blame’ guarantee promises to repair and replace problematic roofing even if the manufacturer won’t accept responsibility in the unlikely event of manufacturing errors or product failures.”

Ultimately, Mr. Renteria believes much of Falcon Roofing’s success is due to its status as a family-owned and operated business that takes personal responsibility for every job. “Our clients like that we’re a family-owned company because they feel like they have a deeper connection with us,” he says. “From our project managers to our skilled installers to our office staff, everyone here takes their job very seriously and is proud of the work that they do.”

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Industry Info

If you’re planning a roofing project for your home, make sure you insist on real warranties.

When you’re deciding which company to hire to repair, replace or install your roof, one major factor should be the warranty coverage offered by each. While most roofers say they’ll guarantee their work, not all will put those promises in writing or actually honor their warranties if you experience a problem in the future.

Mariano Renteria, owner of Falcon Roofing in San Jose, says it can be difficult for homeowners to discover that they’ve hired a dishonest company that refuses to take care of their problems. “That’s why a warranty is so important—it protects you and keeps your investment secure. Before hiring a roofing company, ask about its warranty coverage and what it will do if you encounter problems.”

 

Here are some additional ways to ensure your roofing contractor’s warranty is reliable:

 

  • Many companies advertise 30- or 50-year warranties, but that promise may leave out details. Most long warranties don’t mean the installing company will fix problems for the next 30 years. Instead, the company is most likely citing the manufacturer’s warranty. And while that’s a good thing to have, you should also understand what the company will fix, what the manufacturer promises to do and what you’re responsible for.
  • Manufacturers’ warranties are often prorated (which means the protection diminishes with time), and almost all of them stipulate that the installer must adhere to installation guidelines. If the roofing company rushes through the job, doesn’t use the right fasteners or otherwise neglects to meet its obligations, your manufacturer’s warranty could be nullified.
  • The labor warranty is what matters in most cases, so that’s the warranty you should be most concerned about. Most contractors offer the minimum guarantee required by law—just one or two years. Ask how long the company will guarantee its work and discuss in detail any limitations or stipulations on that promise.
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Frequently Asked Questions

Q: How soon can you send someone to inspect my roof?
A: We can usually send someone to your home or business within 72 hours of your initial call.

Q: How often should I have my roof inspected?
A: Newer roofs should be inspected at least once every five years to look for any potential problems. Older roofs should be inspected more often, as should roofs in areas with harsh weather or roofs that are made out of fragile materials. You should also have your roof inspected if you think there has been any damage. For example, if you have a slate roof and a branch falls on it, you’ll want to make sure none of the slate was broken.

Q: What roofing products do you recommend for a better insulated roof?
A: One of the best insulating materials is tile. We also recommend metal roofs because many come in colors with special coatings that reflect heat away from the roof.

Q: Do you work on TPO roofs?
A: Yes, we do a lot of repairs and work on TPO roofs.

Q: Do you recommend slate roofs?
A: Slate roofs are pretty, but they’re very heavy, so your house has to be built to carry that weight. For example, Victorian homes are built to carry heavy roof weight. There are many types of slate available, including products from Africa and Europe. Slate roofs are considered lifetime roofs because the metals and fasteners are made out of copper and the slate rock will last forever.

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SELECTED PHOTOS FROM Falcon Roofing

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DIAMOND CERTIFIED EXPERT CONTRIBUTOR ADVICE & TIPS FROM Mariano Renteria

Expert CONTRIBUTOR PROFILE
  • Mariano Renteria is owner of Falcon Roofing, a Diamond Certified company. He can be reached at (408) 713-0389 or by email.

Mariano Renteria: No Place Like Home

By James Florence, Diamond Certified Resource Reporter

SAN JOSE — After leaving his family’s trade to pursue a different career, it didn’t take long for Mariano Renteria to realize there’s no place like home. “After high school, I did a little bit of roofing, but I wasn’t sure it was for me,” he remembers. “There were a lot of roofers in my family, so it made sense to follow in their footsteps. However, I wanted to try something different, so I became a truck driver. I liked it at first, but after a while I grew tired of being on the road for weeks at a time. The idea of doing roofing became more appealing—after all, I could sleep in my own bed every night. I decided to give it another try, and this time I realized that I liked it.”

In 1995, about a decade after restarting his roofing career, Mariano founded Falcon Roofing. Today, he says his favorite part of his job is the interpersonal aspect. “I enjoy meeting different people and helping them with their roofing needs.”

A resident of San Jose (where he lives with his wife, Beatrice), Mariano likes to spend his free time relaxing and visiting with family. “I have two grown kids: my son, Christopher, who works with me at the business, and my daughter, Melissa. They’re both grown up now, but family remains a very important part of my life. I like ocean fishing, too. Also, we organize a yearly trip for all of our workers, so I always enjoy that.”

In regard to a professional philosophy, Mariano espouses the importance of a good reputation. “Over time, I’ve learned the best kind of advertising is word of mouth,” he explains. “In order to have that, you need to have a good reputation that’s based on treating customers honestly and fairly. So, that’s what we do—we take care of our customers and make sure they’re happy with the results of our work. Sometimes we end up losing money in order to please a client, but I know it’s always worth it because it helps maintain our reputation and they might refer us to someone else.”

When asked about the prospect of future retirement, Mariano says he’s in no hurry. “At this point, I don’t know about retirement. Some people have hobbies or want to travel, but honestly, I enjoy working. I’ll probably continue to stay involved in the business as I get older, at least part-time just to stay busy.”

Ask Me Anything!

Q: Are you an early bird or a night owl?
A: A night owl.

Q: What’s your favorite local restaurant?
A: Taqueria Tlaquepaque in San Jose.

Q: Music or talk radio?
A: Music.

Q: If you could travel anywhere in the world, where would you go?
A: Costa Rica.

Q: What’s your favorite snack?
A: Apple pie.

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Expert articles
  • Attic Ventilation: A Crucial Aspect of Roof Replacement

    SAN JOSE — A crucial aspect of any roof replacement project is ensuring proper attic ventilation. In fact, all roofing warranties stipulate that the attic must be vented properly, which means if yours isn’t, you could lose out on a lot of money.

    A properly ventilated attic consists of both intake and exhaust vents, which allow for the release of hot air and the introduction of cool air. There are several different types of attic vents, including ridge vents, soffits (under-eave vents), box vents and wind turbines. Typically, a roofer will install a combination of these vents to create a system that works together to maximize ventilation.

    Attic ventilation is vitally important because it has a direct impact on roof lifespan. In the absence of ventilation, hot air is allowed to build up inside the attic. As humidity in the attic produces moisture, it can cause the roof above to begin to rot. Over time, this can compromise the roof’s structural integrity and eventually result in premature failure.

    Unfortunately, few homeowners are aware of how important attic ventilation is for a roof. What’s more, you’d be surprised at how many homes in the Bay Area have insufficiently ventilated attics. So, when hiring a company to replace your roof, be sure to discuss attic ventilation and make sure you’re getting exactly what’s needed. Remember, this aspect of the project alone can determine the validity of your roof warranty. Most manufacturers stand by their materials, and if there’s a claim, the first thing they’ll look for is the presence of adequate ventilation.

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Falcon Roofing WEBSITE AND EXTERNAL FEED
COMPANY WEBSITE
www.falcon-roofing.com
Diamond Certified RATINGS ON Falcon Roofing
Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i

Each surveyed customer was asked, “If you needed any helpful expertise, did this company provide that expertise?” To calculate this score, total “Yes” responses were divided by total responses (excluding those that stated they hadn’t needed any expertise).

Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
  • Legal & Finance
Phone SURVEY RESPONSES FROM 47 VERIFIED CUSTOMERS i

Kathryn L.

VERIFIED Falcon Roofing CUSTOMER

1 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They clean up after themselves and they are helpful.

They were polite.

Judy M.

VERIFIED Falcon Roofing CUSTOMER

2 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

I've used them for years. They are the best.

Their quality work, they are hardworking and dedicated.

Francis A.

VERIFIED Falcon Roofing CUSTOMER

3 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

I recommend them.

They come on time, and finish the work.

Agam B.

VERIFIED Falcon Roofing CUSTOMER

4 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

Easy to schedule with, and they are good.

They are affordable.

James M.

VERIFIED Falcon Roofing CUSTOMER

5 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They did a good job.

They were quick and reliable.

Joseph P.

VERIFIED Falcon Roofing CUSTOMER

6 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They were very professional and very good.

They did the job well.

Peter Y.

VERIFIED Falcon Roofing CUSTOMER

7 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

A legitimate roofing company, took the time to assess the roof and gave me options.

On time, clean, and no more leaks

Jerry Y.

VERIFIED Falcon Roofing CUSTOMER

8 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They are great. They have great customer service and great quality of work.

They are very personable.

Sylvia E.

VERIFIED Falcon Roofing CUSTOMER

9 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They did everything on the roof. They were very efficient, fast and polite.

How they responded

Eric W.

VERIFIED Falcon Roofing CUSTOMER

10 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They did their job and I was satisfied with the work.

They did a good job.

Sheryl E.

VERIFIED Falcon Roofing CUSTOMER

11 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

I recommend them.

He comes right away and he gets the job done.

Javier V.

VERIFIED Falcon Roofing CUSTOMER

12 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They are responsive.

They come out right away and hold up their warranty.

Adolfo P.

VERIFIED Falcon Roofing CUSTOMER

13 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They know their stuff and always help out.

Customer service

Eva D.

VERIFIED Falcon Roofing CUSTOMER

14 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They are nice people and do a good job.

How promptly they came out and finished the job without wasting any time

Lino M.

VERIFIED Falcon Roofing CUSTOMER

15 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They stay on budget and on time. They do good, quality work.

Everything they did was great. I needed new gutters and they fabricated them themselves right at the house. They turned out great.

Salvador G.

VERIFIED Falcon Roofing CUSTOMER

16 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They are very efficient, they do what they say they are going to do, and we enjoyed having them work on our home.

Thoroughness

Judy A.

VERIFIED Falcon Roofing CUSTOMER

17 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

The guy in charge was very informative. He explained everything and said if I had any issues to call right away, so he was very accommodating. They were also on schedule. We had that heat wave that week that they were to start so I actually had them delay the start because I didn't want anyone working in over 100 degree temperatures. But when they got to work, they were very prompt.

The guy in charge was great and gave me his card. They were great with the clean-up. Overall, just very professional and did the job on time.

Annabelle S.

VERIFIED Falcon Roofing CUSTOMER

18 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They came right away which was great.

That they are responsive

Jim G.

VERIFIED Falcon Roofing CUSTOMER

19 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They are very good.

They do good work and they are reliable.

David F.

VERIFIED Falcon Roofing CUSTOMER

20 of 47

Quality 10
10
Loyalty Yes
CRITIQUE

They did a good diagnostic and repair in a short time. I needed it in a rush during the rainy season.

That they were able to expedite the repair

Read All 47 Survey Responses at Ratings View

Contact Info