American Ratings Corporation conducts stringent customer satisfaction research.
Here’s a breakdown of our 12-step certification process and what it means for you, the consumer.
1. APPLY
The company must apply to begin the rating process.
2. SAMPLE
A random sample of typically 400 past customers is collected from all customer files of the applicant company.
3. SURVEY
Only real customers are surveyed in confidential telephone research to determine the company’s customer satisfaction score based on quality.
4. SCORE
To qualify, the company must score Highest in Quality and Helpful Expertise®, with a score of 90 or above on a 100 scale.
Rigorous standards are enforced.
5. CREDENTIALS
We confirm that the company has required insurances and valid state-mandated credentials.
6. PRACTICES
The company must perform to contract, have customer-friendly business practices and stand behind its work.
Only the highest rated pass.
7. COMMITMENT
The company agrees to adhere to the Diamond Certified® Customer Satisfaction Principles.
8. AWARD
If the company’s quality rating, business practices and credentials meet our high standards, it is awarded Diamond Certified.
We require ongoing customer satisfaction and performance.
9. MONITOR
We conduct ongoing surveys to ensure the company is maintaining high customer satisfaction and loyalty.
10. MEDIATE
The company agrees to participate in Diamond Certified mediation if necessary.
11. GUARANTEE
The Diamond Certified Performance Guarantee provides added assurance of the company’s commitment to customer satisfaction.
12. QUALITY
Companies that are able to qualify for and maintain their Diamond Certified awards are much more likely to deliver quality to their customers.
