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    Diamond Certified Expert Contributors
    Read topic-based expert articles and watch informative video tips by Diamond Certified Expert Contributors, each of whom manages a local company that has been independently rated Highest in Quality and Helpful Expertise®.

    Diamond Certified Consumer Blog
    The Diamond Certified Blog is updated bi-weekly and features helpful articles and videos on a wide variety of topics. Read blogs about home, health and auto maintenance; learn about industry-leading organizations; stay up-to-date on the latest developments in the Diamond Certified Resource; and much more.

    Savvy Consumer Tips
    Read the latest consumer advice and tips from Chris Bjorklund, a Bay Area consumer advocate with more than 35 years of experience. You can also access archived Savvy Consumer Tips and contact Chris about consumer issues in your area.

    How to Be a Savvy Consumer
    Watch a video and read informative articles to learn how you can be a savvy consumer and get the most out of the consumer experience.

    Local Company Owner Blog
    Read our comprehensive series of business-to-business blogs to gain valuable insight into topics like customer retention, brand building, improving market signals and more.

Helpful Expertise® From Owners of Top Rated Companies

If you want to gain knowledge on specific local services and become a more savvy consumer, we encourage you to access the Diamond Certified Expert Reports through the search options on the right. These mostly industry-specific articles, tip sheets, videos and blog entries are created for consumers by local experts. The authors know what they’re talking about because they own or manage local Diamond Certified companies that have been independently rated Highest in Quality and Helpful Expertise®. Each has contributed their expertise to create these reports for you and other consumers as a way to give back to their community.

Albert Nahman Owner
Albert Nahman Plumbing and Heating

Barbara Ragsdale President
Knights’ Electric, Inc.

Cameron Radonich Marketing Director
Los Gatos Roofing

Debby Benson-Miller Real Estate Agent
Prime Real Estate Services

Geoffrey Kulik Partner
Sterck Kulik O’Neill Accounting Group, Inc.

Dr. Jag Dhesi Owner
Springtown Wellness Center – Jag Dhesi, D.C.

Andrea Vernerova Property Manager
CM Property Management Inc.

Rolf Bell Principal
Green Living Builders LLC

Alex Nunez Manager
B & J Transmissions

Dr. Lovely Manlapaz Owner
Lovely Manlapaz Teodoro DDS

Bill Place Owner
Nor Cal Glass Products, Inc.

Soumil Amin Owner
CertaPro Painters of Berkeley


How to Prevent Efflorescence on Masonry Surfaces

PALO ALTO — Have you noticed white, powdery blotches on a stone, concrete, or tile surface in or around your home? This phenomenon is known as efflorescence, a common blight that can affect any masonry surface.

Efflorescence is seen most often in areas like joints and grout lines, and it can occur on both flat and vertical surfaces. It’s caused when moisture is drawn into a masonry material via a process known as capillary action—the same process that allows tree roots to transfer water from the soil up to the leaves. As moisture is drawn through the masonry material, it becomes saturated with minerals and salt. When the moisture finally reaches the outer surface of the material, Read more

Video: 2 Tips for Fire Safety

MOUNTAIN VIEW — Host, Sarah Rutan: When it comes to fire safety in the home, simple, proactive steps can go a long way toward reducing risk. Today we’re in Mountain View with Diamond Certified Expert Contributor Corey Haney of STATCOMM Inc. to learn more.

Diamond Certified Expert Contributor, Corey Haney: Today, I’m bringing you some expert tips from Statcomm. These tips are really important, and they could help save your life someday. Our first tip is to make sure that you close your door when you go to sleep at night. Over half the house fires happen between 11:00 p.m. to 7:00 a.m. During that time if you keep the door closed, Read more

Specialty Spotlight: Stairs Remodeling

Posted on March 21, 2019 by James Florence

A staircase is essentially a practical fixture, but as the home’s central architectural element, it also has the ability to tie things together aesthetically. Perhaps that’s why many homeowners choose to remodel their staircases in conjunction with other home renovation projects. In this article, we’ll take a glimpse into the niche trade of stairs remodeling. Read more

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Posted in: Home Remodeling, Specialty Spotlight

Spring Maintenance for Your Home

Posted on March 19, 2019 by Suzanne Carroll

After being cooped up indoors during a rainy winter, many Bay Area residents are looking forward to spring. But before you start enjoying the longer days and milder weather, it’s a good idea to survey your property to see how it has come through the winter months. It’s time for springtime home maintenance. Read more

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Posted in: Home Maintenance
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Watch this video to learn Chris Bjorklund's Top 10 ways to be a savvy consumer.

Your Role in Creating a Win-Win Relationship

Many consumers find that it helps to know the scope of their jobs and their overarching goals before talking to a local service company. By knowing what you want to accomplish… Read more

How to be Their Favorite Customer

When you work with a local company, it’s ultimately their responsibility to perform a thorough and complete job, but you play a big part in the success of your project, too… Read more

Best Practices for Communicating with a Company

Delivering feedback to a company is like landing an airplane on an old runway—it can be bumpy or smooth depending on how much work has been put into maintaining the area… Read more


How to Develop the Relationship to Prevent Problems

Be willing to be satisfied. It’s strange but true. Small-business owners and their staff really like making their customers happy for its own reward. They’ll go the extra mile for customers… Read more

The First Steps to Problem Resolution

“Don’t make assumptions.” This piece of wisdom is perhaps the most powerful guiding principle in conflict prevention. I picked it up from a book called The Four Agreements by Don Miguel Ruiz… Read more

Go to Problem Resolution and Mediation Hub

This informative page will teach you what to do when you have an issue with a local company. Read more

When is Traffic Good?

Posted on March 11, 2019 by Matt Solis

Stop me if you’ve heard this one before: The other day, I was driving to a meeting when I hit unexpected traffic on the 580. Bay Area residents know this feeling all too well—you managed to make it out of the house 10 minutes early and you’re on track for a speedy arrival, but your plans are upended by an impenetrable block of vehicles that stretches as far as the eye can see.

As I was sitting in my car, waiting my turn in the stop-and-go river, I started thinking: is there such a thing as good traffic? Obviously not if you have somewhere to be, but when it comes to your company’s presence online, Read more

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Level Up!

Posted on October 14, 2018 by Matt Solis

The other night, I was watching one of my new favorite TV shows, “Black Mirror.” If you’re unfamiliar with the series, it features stories that explore the social implications of how technology might be used in the not-too-distant future. Usually, it’s about how certain technology can lead to disastrous situations when misused, but some episodes take a more optimistic perspective.

The episode I watched, “Nosedive,” is about a society where every individual gets rated on an app based on each encounter they have with a person or business. Their overall rating dictates their socioeconomic status and allows them to earn certain benefits. The main character is a woman who wants a high score in order to qualify for a luxury apartment, Read more

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The First Four

Posted on September 15, 2018 by Matt Solis

One-one thousand, two-one thousand, three-one thousand, four-one thousand. That’s how quickly prospective clients judge your company. In just four seconds, your company has made a first impression, and after four minutes, that impression has solidified. And although this impression can change during the course of an interaction, getting the first impression right gives you a huge competitive advantage. In the first four minutes, your potential customers are quickly answering these subconscious questions about your company: Read more

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