Helpful Expertise® From Owners of Top Rated Companies

If you want to gain knowledge on specific local services and become a more savvy consumer, we encourage you to access the Diamond Certified Expert Reports through the search options on the right. These mostly industry-specific articles, tip sheets, videos and blog entries are created for consumers by local experts. The authors know what they’re talking about because they own or manage local Diamond Certified companies that have been independently rated Highest in Quality and Helpful Expertise®. Each has contributed their expertise to create these reports for you and other consumers as a way to give back to their community.

Adam Garza Owner
San Jose Plumbing, Inc.

Bill Shepherd President
Shepherd’s Plumbing Heating & Air Conditioning, Inc.

Cindy Faulkner President
Valley Heating, Cooling, Electrical and Solar

Michal Johnson Owner
Grout Works Bay Area

Dane Marcy Service Manager
Kelly’s Appliance Center

Eva Kissova Owner
Kiss Painting

Dr. Alfred dela Cruz Owner
Alfred B. dela Cruz, DDS

Francisco Cortes President
Green Environment Landscape, Inc.

Hung Tu President
An Ky Construction Inc.

Janet Thrasher President
Thrasher Termite & Pest Control, Inc.

Jerry Allison President
Jerry Allison Landscaping, Inc.

Amie Prendergast Owner
Precision Door Services of the Bay Area


Video: Communicating With Your HVAC Contractor

SAN JOSE — Armando Garcia: I can give tip experience for our customers is to communicate with us. We’re here to help them in any circumstances on the house for them to get a more highly energy efficiency systems. They can communicate with us to tell us everything about their homes — what is the comfortable rooms they want to get the right temperature. It’s very important to do it before, like that, we can be focused in areas where there is not insulated, so we can compensate with our air flow and the right velocity of air through each room. This is why I suggest you to call and contact your heating and cooling professional contractor to keep you temperature at home just right all year around. Read more

Communicating With Your HVAC Contractor

SAN JOSE — When having your HVAC system serviced or replaced, one thing you should keep in mind is the value of communication. Most homes have specific issues with air flow and temperature that are detrimental to comfort. The only way to have such issues resolved in your home is to communicate about them to your HVAC contractor.

For example, if one room in your home isn’t as well insulated as the others, you might struggle to maintain your desired comfort level. By communicating about this to your HVAC contractor, you’ll give them an opportunity to look into a solution. For instance, they may be able to compensate for the lack of insulation by adjusting the air flow and velocity to that room. Read more

How to Use the 2021 Diamond Certified Directory

Posted on April 20, 2021 by Matt Solis

Each profile in the 2021 Diamond Certified Directory lists everything you need to make a smart choice. Photo: American Ratings Corporation ©2021

Since the beginning of April, the 2021 Diamond Certified Directory has been arriving at the homes and businesses of consumers throughout the Greater Bay Area. We mailed more than 800,000 directories and we’ve been thrilled with the response! (If you didn’t get your FREE copy, click here.) Read more

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Posted in: Uncategorized, Consumer News, Consumers, Diamond Certified News

Diamond Certified Experts: Building Your Backyard

Posted on April 13, 2021 by James Florence

Spring is in full swing and summer is just around the corner. If you want to be ready for fun in the sun, you’ll need to get the ball rolling on your backyard building projects. Whether you’re installing a patio or a pool, you can benefit from Helpful Expertise® provided by industry professionals. We talked to six Diamond Certified Expert Contributors to gain insight on various aspects of backyard building. Read more

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Posted in: Hardscaping, Swimming Pool & Spa, Decks and Patios, Diamond Certified Experts

Watch this video to learn Chris Bjorklund's Top 10 ways to be a savvy consumer.

Your Role in Creating a Win-Win Relationship

Many consumers find that it helps to know the scope of their jobs and their overarching goals before talking to a local service company. By knowing what you want to accomplish… Read more

How to be Their Favorite Customer

When you work with a local company, it’s ultimately their responsibility to perform a thorough and complete job, but you play a big part in the success of your project, too… Read more

Best Practices for Communicating with a Company

Delivering feedback to a company is like landing an airplane on an old runway—it can be bumpy or smooth depending on how much work has been put into maintaining the area… Read more


How to Develop the Relationship to Prevent Problems

Be willing to be satisfied. It’s strange but true. Small-business owners and their staff really like making their customers happy for its own reward. They’ll go the extra mile for customers… Read more

The First Steps to Problem Resolution

“Don’t make assumptions.” This piece of wisdom is perhaps the most powerful guiding principle in conflict prevention. I picked it up from a book called The Four Agreements by Don Miguel Ruiz… Read more

Go to Problem Resolution and Mediation Hub

This informative page will teach you what to do when you have an issue with a local company. Read more

Your 5 Useful Answers

Posted on April 02, 2021 by Jim Stein

People buy from people they trust. People they like. People who care about them.

That’s why we created your new 5 Useful Answers feature. It’s a 3- to 5-minute Zoom-style video interview that helps you demonstrate your company’s Helpful Expertise®. If you qualify for Diamond Certified, we’ll do everything to create it for you and post only your best answers on your Diamond Certified Company Report page. We give you the video to use on your website, in social media and even as a link in your email signature. Your potential customers will know you and trust you before they even meet you or your team member! Read more

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Gaining Competitive Advantages

Posted on February 18, 2021 by Jim Stein

Demand is demand. You can’t do much to control it. It fluctuates based on season, the economy and, nowadays, the rules around COVID. Supply is different. You can take actions that will bring you a bigger and better share of the local demand for services you supply.

Each day, potential customers are choosing local companies in your industry. Sometimes it’s you; sometimes it’s a competitor. The better customers, those who are willing to pay for quality, have a choice, but only a choice between you and your local competitors. Read more

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Big Upgrade Begins!

Posted on January 05, 2021 by Jim Stein

You don’t get to choose what happens to your local economy because of Covid, but you are responsible for guiding your team to success in 2021. We’re here to help you succeed by elevating your company’s brand on the trusted Diamond Certified Highest in Quality and Helpful Expertise® platform.

I’m pleased to announce a big upgrade in the Diamond Certified package for local companies. This year, we’re increasing the power of Diamond Certified through massive multimedia campaigns by illuminating your company’s stories and job successes and giving you access to tools for improved communication with prospective customers. Read more

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Strong Plans for 2021!

Posted on December 17, 2020 by Jim Stein

On behalf of our Diamond Certified Resource team, I want to wish you and your family a wonderful holiday season. It was a year like none other. Together, we endured intermittent lockdowns and chaotic conditions. And when you’re responsible for running a local company, you have to adapt and look out for your customers and staff. I’m pleased to report that our Diamond Certified companies excelled at both. Now, we prepare for the big step forward. Read more

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