Whether it’s an investment property or a family home, selling real estate is no simple undertaking. Besides the high stakes involved, there are several aspects to address, from perfecting the property’s visual presentation to strategizing a marketing campaign. To help you make the most of your property sale, we’ve asked six Diamond Certified Expert Contributors in the real estate field to provide their insights. Read more

Good dental hygiene should be instilled in children at a young age.

One of the most challenging aspects of raising children is caring for their health. In this article, we answer some frequently asked questions about children’s dental, vision and hearing care. Read more

Customer quality has a huge impact on your company’s long-term success. If you just compete on price, you’ll spin your wheels with low margins and no profits. A steady diet of bad financials is tough enough to swallow, but it gets worse. Low-quality customers cause disputes and stress.

But you know that. It’s why you’ve managed your company to attract and satisfy Quality Customers—those with integrity who want fair dealings and are willing to pay for quality work. And when your work is done, it’s the Quality Customers who stay loyal and refer their friends. Read more

People buy from people they trust. People they like. People who care about them.

That’s why we created your new 5 Useful Answers feature. It’s a 3- to 5-minute Zoom-style video interview that helps you demonstrate your company’s Helpful Expertise®. If you qualify for Diamond Certified, we’ll do everything to create it for you and post only your best answers on your Diamond Certified Company Report page. We give you the video to use on your website, in social media and even as a link in your email signature. Your potential customers will know you and trust you before they even meet you or your team member! Read more

Demand is demand. You can’t do much to control it. It fluctuates based on season, the economy and, nowadays, the rules around COVID. Supply is different. You can take actions that will bring you a bigger and better share of the local demand for services you supply.

Each day, potential customers are choosing local companies in your industry. Sometimes it’s you; sometimes it’s a competitor. The better customers, those who are willing to pay for quality, have a choice, but only a choice between you and your local competitors. Read more

You don’t get to choose what happens to your local economy because of Covid, but you are responsible for guiding your team to success in 2021. We’re here to help you succeed by elevating your company’s brand on the trusted Diamond Certified Highest in Quality and Helpful Expertise® platform.

I’m pleased to announce a big upgrade in the Diamond Certified package for local companies. This year, we’re increasing the power of Diamond Certified through massive multimedia campaigns by illuminating your company’s stories and job successes and giving you access to tools for improved communication with prospective customers. Read more