Charles Irwin: House of Dreams

By James Florence, Diamond Certified Resource Reporter

GILROY — Charles Irwin received an early education in the construction field by doing something most kids only dream of: building a house. “When I was 14 years old, my parents decided to sell our house in San Jose and build our own,” he remembers. “Over the next four years, I spent all my holidays, weekends and vacations working on the house. Besides the realization that I enjoyed working with my hands, that experience taught me a lot about construction and got me started in the field.”

Following high school, Charles further expanded his versatile skill set by working in various industry capacities. “I was a roofer for a while, did drywall for a bit and was also a framer,” he recounts. “Eventually, I decided to go back to school and get my CAD degree, which led to a career in civil engineering. After about nine years of designing traffic signals and roadway plans, I decided to get back into construction, which is what I’ve been doing for the last 15 years.”

Today, as owner of Irwin Construction, Charles says his favorite part of his job is breathing new life into old spaces. “I like taking an old, beat-up kitchen and turning it into somebody’s dream kitchen. The process of transforming something a client doesn’t like into something they love is very exciting for me.”

A lifetime resident of the South Bay (where he lives with his wife, Tricia), Charles spends his time outside of work on a variety of active pastimes. “I’ve always loved cars and racing, and I used to do dirt track racing over in Watsonville,” he says. “My latest passion is car restoration—right now, I’m rebuilding a ’33 Dodge sedan.” Charles also enjoys going shooting at the archery range and spending time with his family, including his two grown children, Branden and Samantha.

In his life and career, Charles espouses the importance of integrity. “I believe that a person is only as good as their word,” he explains. “If somebody says they’re going to do something, it’s important that they do it. That’s why I never promise our customers anything I can’t deliver, and I always deliver what I promise.”

When asked the first thing he’d do if he were to retire tomorrow, Charles says he’d take a long vacation. “I’d probably take a trip to Italy. I’m Italian, and my wife was actually born in Italy, so I think that would be a really special vacation for both of us.”

Ask Me Anything!

Q: What’s your favorite TV show?
A: “Vikings” on the History Channel.

Q: What’s your favorite local restaurant?
A: Maurizio’s in Morgan Hill.

Q: What’s your favorite holiday?
A: Halloween—even though both of our kids are grown up, we still get dressed up and go out!

Q: What was your favorite Halloween costume as a child?
A: The Greatest American Hero.

Q: If you could time travel, would you go to the past or the future?
A: The past. I think it would be really cool to go back to the Renaissance period and see all the art and technology as it was being developed.

David Cook: From Restaurants to Remodeling

By James Florence, Diamond Certified Resource

VALLEJO — Despite having an innate predilection for building, David Cook spent the bulk of his early career working in the restaurant business. Eventually, however, he decided to take a chance and pursue his professional passion. “I’ve always loved working with my hands and building things…let’s just say I had the best treehouse on the block when I was a kid,” he laughs. “Later, I ended up in the restaurant business, where I got stuck for many years until I finally burned out. I decided it was time to follow my heart and do what I really loved, so I went to work for a general contractor in San Francisco.”

It was during this time that David got an opportunity to enter a specialized area of the field, although he initially rejected it. “I was offered a job from a guy at my church who installed kitchen cabinets,” he recounts. “I politely declined, but less than a month later, the contractor I worked for laid everyone off, so I went back to him and asked if the offer still stood. After working with him for a while, I realized that while he was good at installing cabinets, he wasn’t so good at the administrative aspects, so I decided to get my license and start doing my own thing.”

Today, as owner of Cook’s Kitchen & Bath, Inc., David says he enjoys the inherent variety his career entails, as well as the sense of accomplishment he derives from it. “In this line of work, every job is different, which keeps things challenging. It’s also neat to stand back, look at what we accomplished for our clients and see the reactions on their faces.”

Born in Chicago, David moved to California when he was five years old; today, he resides in Vallejo with his wife, Tina. Outside of work, he spends much of his time hanging out with family and enjoying the outdoors. “Tina and I don’t have any kids together, but we have four kids and six grandkids between us, so we spend a lot of time with family,” he says. “I’m also pretty outdoorsy, and I like going camping and skiing. Additionally, since I love my profession, I enjoy working on my house, as well as on developing and improving my business.”

When asked the first thing he’d do if he could retire tomorrow, David says he’d spend some time doing charity work before heading out for an extended vacation. “One of my business coaches is currently raising money to build 5,000 homes in Nicaragua for the extremely poor. I’d love to be a part of something like that and use my abilities to help those in need. I’d also like to do some more traveling—at the moment, Bora Bora is at the top of my list.”

Ask Me Anything!

Q: What’s your favorite sports team?
A: The San Francisco Giants.

Q: What’s your favorite snack?
A: Grapes.

Q: If you could travel to the past or the future, which would you choose?
A: The future—it’s not good to live in the past.

Q: What was your favorite toy as a child?
A: My fishing pole.

Q: Pancakes or waffles?
A: Waffles.

Sami Dadon: Living the Dream

By James Florence, Diamond Certified Resource Reporter

MILPITAS — Ever since he was a child growing up in Israel, Sami Dadon always dreamed of moving to the United States, and eventually, he made that dream come true. “My father was a contractor and I worked in construction for more than 25 years in Israel,” he explains. “When I was nearing my 50th birthday, I told myself it was now or never, so I moved to the U.S. and made my dream a reality. I opened my own construction company, and soon after, two of my four kids came to work for me, so it has become quite the family affair.”

Sami relates some of the differences he found working construction in the U.S. versus in Israel. “In Israel, everything is built out of concrete, which makes things very difficult,” he explains. “For instance, if you want to move an outlet, you need to dig into concrete. So, when I came here and everyone was working with wood and stucco, I was delighted—it was so much easier! The only thing I didn’t like at first was permits, but I grew to appreciate them. There are no permits in Israel, so I couldn’t believe I had to wait for approval before I could start a job. However, I soon realized this step helped ensure a good job for the customer, and I decided that I would always pull a permit for any job I did.”

Today, as owner of P A Remodeling/Sami & Sons, Inc., Sami says his favorite part of his job is seeing his clients happy with their final products. “I love meeting customers at their homes after their projects are done and seeing the smiles on their faces. I always emphasize quality and strive to deliver my customers something I’m really proud of, so that makes them very happy with the results.”

When asked about a professional philosophy, Sami espouses the importance of honesty. “When I was a child, my grandma would say, ‘Lies don’t have legs—sooner or later, somebody will catch you,’” he remembers. “Ever since, I’ve tried to be honest in everything I do. When I make a promise to a customer, I follow through, even if I end up losing some profits in the process. Money comes and goes, but when you’re building a company, you need to build it on a good foundation, and you get that by doing right by your customers. We never leave a customer hanging, and we always stick to the price that we quoted at the beginning. Because of this, we get many referrals and continue to grow as a business.”

When asked what his future retirement might look like, Sami says it will likely involve a lot of traveling. “I love my job, but I know I can’t do it forever. I’m building this company for my kids, and when they’re ready to take it over, I will look at retirement. At that point, I think it would be fun to take a trip around the world. I’ve worked hard all my life, so I think a vacation is in order.”

Ask Me Anything!

Q: What’s your favorite restaurant?

A: Chipotle.

Q: If you could travel anywhere in the world, where would you go?

A: Thailand.

Q: Are you an early bird or a night owl?

A: A night owl.

Q: What’s your favorite snack?

A: Ice cream.

Q: If you could time-travel, would you go to the past or the future?

A: I would travel 100 years into the future. I’m a technology freak, so I’d love to see what kinds of advancements take place over the next century.

Brian Fitzmaurice: Embracing the Chaos

By James Florence, Diamond Certified Program Reporter

SAN BRUNO — As the son of a structural engineer, it’s no surprise that Brian Fitzmaurice got an early introduction to the construction field. “As a kid, I’d often tag along with my dad when he went to work,” he remembers. “As I got older, I spent my summers working alongside him, digging ditches and working backhoes. When I moved to California in 1981, I was lucky enough to get hooked up with a master carpenter, who taught me a lot during the years I worked for him. Eventually, I got my contractor’s license and struck out on my own.”

Today as owner of Brian Fitzmaurice General Contractor, Brian says he’s learned to embrace the chaos of his day-to-day work schedule. “At the moment, I have four different jobsites running, so I do a lot of bouncing around between them. Besides overseeing things and checking in with employees and clients, I like when I get a chance to do hands-on work, especially tasks that require finer detail like tile setting and finish carpentry.”

Originally from the Boston area, Brian recounts the roundabout course that landed him on the opposite coast. “After college, I decided to go to Europe, where I lived for almost a year before I ran out of money and realized it was time to come home. On a whim, I decided to fly to San Francisco and visit my sister. The weather here was so nice compared to the East Coast that I just ended up staying.”

Outside of work, Brian’s interests run the gamut from international travel to catching up on sleep. “I’ve been extraordinarily busy lately, so I’d say my current favorite hobby is sleeping,” he laughs. “However, I really like to travel. I’ve been to Japan about 30 times. That’s actually where I met my wife, Misa, so now we go there together and visit her family. Also, my son, Jason, has been in Eastern Europe for some time, so I visit him occasionally.” Brian also enjoys playing the stock market. “One of my main interests is investing. Before and after work, I’m usually on my computer trading accounts online.”

In regard to his professional career, Brian says it’s crucial to keep customer satisfaction in focus. “My clients are my bread and butter, so I try to take care of them, do good work and treat them the way I’d like to be treated. I’ve received a lot of good feedback from clients about how I keep them updated on their projects, which is something I guess a lot of contractors don’t bother to do. I just figure, if it was me, I’d want to know what was going on with my project, so I try to do that for others.”

When asked what his future retirement might look like, Brian says he’ll invest more of his time (and money) toward his favorite pastime. “I doubt if I’ll ever really retire, but if for some reason I couldn’t be out banging nails or running crews, I’d probably shift over to stock market investing. Back in 1996, when business was slow, I got licensed to be a registered stockbroker, which is something I’ve always wanted to do. I can see myself spending more time doing that in retirement.”

Ask Me Anything!

Q: Music or talk radio?
A: Talk radio while driving around during the day, music when I’m in the office or at home.

Q: What kind of movies do you like?
A: I like everything from old Clint Eastwood movies to historical documentaries.

Q: What’s your favorite local restaurant?
A: O’ Sole Mio in Millbrae.

Q: How do you like your eggs?
A: Scrambled.

Q: If you could time travel, would you go to the past or the future?
A: Probably the past, just to get a firsthand view of major historical events.

Tom Todd: Specialized Success

By James Florence, Diamond Certified Resource Reporter

SAN JOSE — As a general contractor focused on the residential sector, Tom Todd considered himself to be specialized in his field. However, when he met another contractor who actually was, it altered not only his perspective, but his career. “Since I only dealt with residential properties, I was under the impression that I was a specialty contractor,” he recounts. “That is, until I bumped into another contractor who told me he only did bathrooms. Up to that point, I never knew one could find enough work handling just one aspect of the industry, so when I discovered this was possible, I decided to try it, and it ended up working out very well.”

Today, as owner of Bay Bathrooms and Kitchens, Todd says he enjoys the creativity his job entails. “Even though all bathrooms are, in a sense, the same, the artistic possibilities are endless, so it’s always a unique experience. It’s very gratifying to see the clients’ faces light up when they see the transformation their space has undergone.”

A native of San Jose, Tom expresses a particular fondness for his region of residence. “Naturally, I like the diversity and the weather here in the Bay Area, but beyond that, it’s my home,” he says. “Whenever I leave for any length of time, I always look forward to coming back, because this is where I feel most comfortable.”

Outside of work, Tom devotes the bulk of his time to the pursuit of outdoor activities. “I love the outdoors, and spend a lot of time camping, fishing and hiking,” he affirms. “I’m an avid salmon fisherman, so I do a lot of trolling off the coast of Marin. If I’m able to get away for days, I like to go down to Mexico and do some tuna fishing.”

In his life and career, Tom espouses the importance of keeping your word. “I believe it’s critical to do what you say and to be consistent,” he affirms. “I think a big part of my success in business has come from being a good listener and giving my clients the information they need, without trying to be a salesman. Sometimes I have to tell customers things they don’t want to hear, but in the end, most people appreciate my honesty and consistency.”

Ask Me Anything!

Q: Are you a cat person or a dog person?
A: A cat person. Some of my neighbors and I have started rescuing abandoned dogs and cats that end up in our neighborhood and taking them to local shelters. Since I tend to rescue more cats than dogs, I’ve come to have a fondness for felines.

Q: Do you have a favorite restaurant?
A: River’s End Restaurant & Inn in Jenner.

Q: Music or talk radio?
A: Music.

Q: Who’s your favorite movie monster?
A: Mike, the one-eyed monster from “Monsters, Inc”.

Q: Do you collect anything?
A: Fishing lures.

Mitch Alves: A Hands-On Inclination

By James Florence, Diamond Certified Resource Reporter

UNION CITY — When asked how he got involved in home remodeling, Mitch Alves says it was just part of his upbringing. “My father and grandfather were both builders—real hands-on guys. I learned to do carpentry and masonry work at a young age and went right into the trades following high school. I wound up working for one of the largest general contractors in the United States, where I was eventually promoted to Western Regional Manager.”

Despite his prominent position, Mitch felt drawn toward a more hands-on professional situation. “As an employee of another contractor, I would often see flaws in the way things were done,” he explains. “After a while, I started thinking, ‘I could do this better on my own.’ I wanted to go out there and make a difference with contracting in terms of quality and customer service. Eventually, I decided to take that path and get my contractor’s license.”

Today, as owner of MCA Remodeling Inc., Mitch says his favorite part of his job is making his clients happy. “I enjoy exceeding my clients’ expectations for their finished products. It’s very satisfying to see the smiles on their faces when it’s all said and done.”

A resident of Castro Valley (where he lives with his wife, Leslie), Mitch likes to spend his free time enjoying the outdoors. “We have some property on the north fork of the Stanislaus River, so we like to go up there when we can,” he details. “We do a lot of fishing and off-roading with our ATVs. In the winter, we like to go skiing at Tahoe.” Mitch and Leslie also enjoy spending quality time with their six children and three grandchildren.

In regard to a professional philosophy, Mitch espouses the importance of staying true to one’s word. “Basically, my philosophy is to let your ‘yes’ be ‘yes’ and your ‘no’ be ‘no,’” he explains. “I’m more of an old-school, handshake agreement kind of guy, and I really pride myself on the fact that I stand by my word. When dealing with customers, you have to do what you say you’re going to do and be clear about it so there’s no miscommunication. If you can do that, you’ll do all right.”

When asked the first thing he’d do if he were to retire tomorrow, Mitch says he’d take an extended vacation. “My wife and I often talk about traveling, but it’s hard to pull away from the business for a long period of time. So, if I retired, we’d probably plan a big trip—maybe go overseas and see some more of the world.”

Ask Me Anything!

Q: Do you collect anything?

A: I collect watches.

Q: What’s your favorite local restaurant?

A: Genghix Asian Fusion in Castro Valley.

Q: What’s your favorite sports team?

A: The Oakland Raiders.

Q: If you could time travel, would you go to the past or the future?

A: I’d probably go 20 or 30 years into the future to see how far technology has come.

Q: Pancakes or waffles?

A: Waffles.

Juan Sandoval: Fueled by Freedom

By James Florence, Diamond Certified Resource Reporter

ANTIOCH — As Juan Sandoval recounts his journey to becoming a building contractor, it’s clear his professional progression was largely shaped by a desire for freedom. “Before getting into construction, I worked in a restaurant, and I’d get tired of being in the same place every day,” he remembers. “When I started doing construction, I really liked the fact that we were constantly moving from one jobsite to another. It just felt a lot freer.”

After starting out as a laborer, Juan worked his way up through the ranks, accumulating a wealth of experience as he went. A decade later, he again felt the tug of freedom and decided to make the jump from employee to owner. Today, as owner of East Bay PC Construction, he reflects on the motivation for his decision. “I didn’t do this to become super wealthy—I just like the liberty that comes with being my own boss. I like making my own schedule and being in control of my professional destiny.”

Juan says his favorite part of his job is collaborating with clients to bring their dreams to fruition. “I enjoy meeting with a customer, learning about their dreams for their remodeled home and helping them turn those dreams into reality. Often, people have lots of ideas but need help with the practical aspects, which is where I come in.”

A resident of Antioch, Juan spends most of his time outside of work with his family. “My wife, Maricela, and I have four beautiful kids, aged 20, 17, five and one,” he says. “Basically, after raising our first two kids into their teens, we decided to start all over again. I enjoy taking time off with my family and going to the beach or on short vacations. We don’t stay at home very much—we prefer to be out and active.”

In regard to his professional career, Juan espouses the value of customer confidence. “I make sure my clients know I’m with them every step of the way,” he explains. “If they have questions, they know they can come to me, even if it’s after hours. Since I keep them updated and informed, they’re not constantly worrying about their projects, which reduces stress for both of us. Overall, I find that making myself available to my clients results in healthier working relationships.”

When asked the first thing he’d do if he were to retire tomorrow, Juan says he’d head south. “I would probably move to Rosarito Beach, Mexico and spend the rest of my life there with my wife. I would likely keep my business running, though—I’d just come by every so often to make sure everything was still running smoothly.”

Ask Me Anything!

Q: Are you an early bird or a night owl?
A: An early bird. Where I live, if you’re not on the freeway by 5am, you’re going to spend two hours fighting with the traffic.

Q: What’s your favorite TV show?
A: “The Walking Dead.”

Q: Do you collect anything?
A: Tools.

Q: What’s your favorite local restaurant?
A: It’s a tie between India 4 U in Brentwood and La Piñata in Concord.

Q: If you could time travel, would you go to the past or the future?
A: I would go to the past and get into architecture. I’ve always been fascinated by building design, so I’d love the chance to go back and follow the path to becoming an architect.

Ilan Sigura: An Integral Career

By James Florence, Diamond Certified Resource Reporter

SANTA CLARA — By the time he reached early adulthood, Ilan Sigura had already established deep roots in the construction industry. Even when he tried his hand at a new profession, it wasn’t long before he returned to the field that had become an integral part of his identity. “My father was a contractor, and he began teaching me the trade when I was just a boy,” he explains. “Later, as a college student, I decided to study computer science. After I graduated, I spent a couple of months engineering software for a tech company, but I didn’t like it at all. I felt insignificant working at a large company and my work had no direct impact on the lives of others. This was a stark contrast from construction, where I got to interact with people and see the results of my work firsthand. Ultimately, I decided to go back to doing what I knew best.”

Today, as owner of Sigura Construction, Inc., Ilan says his favorite part of his job is the pride he takes in his company’s reputation. “Between my production team, my estimators and my guys in the field, I run a fairly large operation. As we continue to receive high customer satisfaction ratings, it’s an indication that we’re doing very well, which I find very satisfying.”

Originally from Israel, Ilan came to the United States in 1990 to attend college in New Jersey. “My plan was to return home and run my father’s business after graduating, but as it turned out, I fell in love with this country and never went back.” After migrating to the Bay Area for what was to be a brief stint in the tech field, Ilan settled in Sunnyvale, where he now lives with his wife, Rinat, and their five children. When asked his favorite part about living in the Bay Area, he expresses his appreciation of the diverse local landscape. “I like being outdoors, and there are lots of opportunities for that here. With so much to explore and so much variety, it never gets boring.”

Outside of work, Ilan spends the bulk of his time with his family. “My wife and I believe in giving our kids skills so they can grow up to be confident and independent,” he says. “We like taking them camping and sightseeing, as well as doing activities like riding quads and jet skiing.” Additionally, Ilan extends his passion for construction to his home environment. “I do a lot of home improvement projects, which keeps me working with my hands and helps me stay in touch with my trade.”

In his life and career, Ilan says he never forgets to consider the impact of his work on future generations. “As a professional, I believe in doing things honestly and with integrity—not only because what goes around comes around, but because we need to leave a good place for our children to inherit. That’s why my team and I make an effort to implement eco-friendly measures in our work whenever possible. With everything we do, we want to make sure we’re doing right by the planet and the people who inhabit it.”

When asked the first thing he’d do if he could retire tomorrow, Ilan says it’s a doubtful scenario. “I don’t think I’ll ever retire—I’ll always want to work. But if I did retire, I’d spend more time with my wife and kids. After all, they’re the most important things to me.”

Ask Me Anything!

Q: What’s your favorite season?
A: Summer—I come from a warm country, so I like the heat.

Q: If you could time travel, would you go to the past or the future?
A: The past, just because things used to be simpler and more innocent back when I was growing up.

Q: What’s your favorite snack?
A: Snickers bars.

Q: Are you an early bird or a night owl?
A: Both. I usually get about four hours of sleep each night.

Q: What’s your favorite local restaurant?
A: Satsuma Sushi in Mountain View.

Jim Adkins: Finishing Strong

By James Florence, Diamond Certified Resource Reporter

REDWOOD CITY – While he’s since made a successful career for himself, Jim Adkins’ involvement in the construction industry began with a rude awakening. “I started out as a teenager, working summers for my grandfather, Walter Springs Sr.,” he recalls. “I remember coming to work the first day and thinking I was going to do something easy like drive around in a truck or backhoe. When I walked into my grandfather’s office, he pointed to a brand new shovel in the corner and told me that when I learned how to use that tool, he’d give me the next one. Basically, I started my career making blisters!”

Despite a less-than-idyllic start, Jim went on to become well-versed in all aspects of construction and eventually earned his certification as a master finish carpenter. Today, as president of Springs Construction, Jim says he enjoys building relationships with clients as much as he does building their homes. “I always tell people that my favorite part of the job is handing the keys to the clients and telling them, ‘Here’s your new home!’ The whole process is very rewarding.”

A native of Northern California, Jim lived in various parts of the San Francisco area before finally settling in San Jose, where he lives with his wife, Chris, and their children, Laurel and Bryce. He says his favorite part about living and working in the Bay Area is its natural diversity. “You drive 45 minutes west and you’re at the ocean, and you drive four hours northeast and you’re in the snow. Essentially, you could go surfing and skiing in the same day if you wanted. Not a lot of places can boast that kind of versatility. The more I travel, the more I realize that I have a pretty good place to live.”

While he’s passionate about construction work, Jim’s other love is motorsports. “I watch drag racing and Formula One religiously, and I also follow Motocross and Supercross,” he says. “Whenever there’s a race in town, my son and I are there to see it.”

In both his life and career, Jim attributes his personal success in part to an ongoing process of self-improvement. “I just try to do a little better every day,” he explains. “Whether it’s my performance in the field or my role as a husband and father, my goal is to do things better today than I did them yesterday. I think that attitude has motivated me and helped bring me to where I am today.”

Ask Me Anything!

Q: What’s your favorite sport?
A: I’m a big motorsports fan. In NASCAR, I root for Jeff Gordon; in drag racing, I really like John Force; and in Formula One, my favorite driver is Kimi Räikkönen, who drives for Ferrari.

Q: What was your first concert?
A: Eddie Money at the Cow Palace, when I was 16 years old.

Q: What do you like on your pizza?
A: Pepperoni and extra cheese.

Q: If someone was making a movie about your life, what actor would you choose to play you?
A: Brad Pitt, because I’m extremely handsome! (Laughs)

Q: What Seinfeld character do you identify most with?
A: Kramer. He’s just a happy-go-lucky person—he has his friends and his ideas, and that’s about all he needs.

Q: What’s the best gift you ever received?
A: When I was 12 years old, I wanted a radio-controlled car called a Baja Buggy for Christmas. I was sure my parents got it for me, but Christmas morning came and there was no Baja Buggy. I was disappointed, but I was old enough to understand that my parents probably weren’t able to afford it, so I let it go. Later that afternoon, after some family members had come over, my dad said to me, “Hey, go open the drapes on that sliding door and let in some light.” I pulled back the drapes and there was the Baja Buggy!

Kevin Abrew: Old-Fashioned Values

By Suzanne Carroll

DUBLIN — Kevin Abrew started his own construction company when he was 19 years old—a logical step for an entrepreneurial young man who had been working on construction sites since he was pulling nails at age 12. The problem was the stiff competition from another local contractor: his father. “My dad and I eventually realized it was silly to be bidding on the same jobs,” he explains. “So, we decided to combine forces and started working together.”
In the early years of their partnership, there was a noticeable generation gap. “I remember trying to talk my dad into getting nail guns and paint sprayers when they first came out,” says Kevin. “I tried to convince him we’d be saving time and money, but he was committed to doing things the old-fashioned way.” Despite their different approaches, the Abrew men managed to cultivate a respectful working relationship. As the years passed, Kevin assumed more managerial responsibilities and took over the company after his father’s retirement in 2002. Today, he operates Abrew Repair and Construction with his wife, Shannon.
Kevin doesn’t shy away from challenging projects. In fact, he takes great pride in solving problems that other contractors say are impossible. “Recently, we had a client who wanted to remove a 23-foot-long wall,” he recounts. “Two other contractors said it couldn’t be done. I said, ‘That’s not a problem, we’ll put in a steel beam.’ The client was amazed. No one else was willing to work with steel. We’re happy to put in the extra effort to get clients what they want.”
For Kevin, providing top-notch customer service goes hand-in-hand with his faith. “Ethics and morals are very important to how we operate as a company,” he explains. “In practice, this means listening to the client and doing whatever we can to set things right. Renovating a home is stressful and sometimes people get emotional, but we always approach every client with dignity and respect, no matter what.”
Kevin was born and raised in Dublin, California, and he bought his first house just down the street from his parents. “The Bay Area is home for me,” he says. “It’s a great location with perfect weather, and we’re so close to the mountains, the city and wine country. Everything that I like to do with my family is nearby.”
Kevin, Shannon and their two daughters participate in a variety of sports. “We like to stay involved by coaching our daughters’ teams. Right now, the girls are doing softball, soccer, football, competition dance and karate. It’s a pretty full schedule!” The Abrews also enjoy traveling, which is something Kevin hopes to do more of once he retires. “We’d love to visit England and Ireland, but I think our first stop would be Disney World.”
Ask Me Anything!

Q: What’s your favorite sports team?
A: The San Francisco 49ers.

Q: What’s your favorite movie?
A: “Back to the Future.”

Q: What was your first car?
A: A Pontiac Sunbird.

Q: What’s your favorite thing to eat for breakfast?
A: Donuts.

Q: Music or talk radio?
A: Music, especially Christian music.

Ric Plummer: An Elevated Career

By James Florence, Diamond Certified Program Reporter

CASTRO VALLEY — As owner of one of the East Bay’s premier kitchen and bath showrooms, it wouldn’t be a stretch to say that Ric Plummer is at a high point in his professional career. However, there was a time when being at elevated heights was literally part of his everyday job. “I started out doing framing and drywall in San Francisco high-rises, including Four Embarcadero Center, one of the city’s tallest buildings,” he says. “After fifteen years, I grew tired of working in the city and decided to go into business for myself.” As an independent kitchen and bathroom remodeling contractor, Ric started out small, making house calls and working out of a pickup truck. Eventually, he progressed from his truck bed to a central location, opening Ric’s Kitchen & Bath Showroom in 1996.

Today, Ric says his favorite part of his job is bringing clients’ projects from vision to reality. “I like it when we’ve accomplished a difficult project, and the homeowner is amazed that it came together the way I said it would. To me, that’s better than money.”

A resident of Castro Valley (where he lives with his wife, Debbie), Ric says he enjoys living in a place that offers the best of both worlds. “I like the fact that I live in the country, but I’m only five minutes from the city. It’s also just a nice area to live in, having grown over the years from a little cow town into an active and diverse community.”

Outside of work, Ric divides his time between two principal hobbies: hot rods and horses. “I love old cars and have a workshop on my ranch where I rebuild them from the bottom up,” he says. “I own six different hot rods and like to compete in car shows. My other major pastime is raising and training horses. My son, Dillon, competes in equestrian events, and during the season, he trains six days a week here at the ranch.”

In his life and career, Ric espouses the importance of surrounding one’s self with the right people. “I’m only as good as the people behind me,” he affirms. “In this business, there are a lot of variables, so it’s vital to have competent people that can keep things organized and moving efficiently. From my floor staff to our product suppliers, I make it a point to work with people I can trust and whose quality of work I’m happy with.”

When asked the first thing he’d do if he could retire tomorrow, Ric replies that he wouldn’t. “My business is a big part of my life, and if I retired, I would miss it,” he says. “When I wake up each morning, I don’t lament having to go to work, rather, I look forward it, so I don’t plan on retiring anytime soon.”

Ask Me Anything!

Q: Do you have a favorite sports team?
A: The Dallas Cowboys.

Q: Do you have a favorite band or musician?
A: Tesla. Their drummer is a good friend of mine.

Q: Do you have a favorite movie?
A: “The Swiss Family Robinson.” I used to watch it as a kid and loved the ingenuity they employed to build their house. I’ve always been fascinated by the scenario of having to survive in an uninhabited environment.

Q: What’s your favorite thing to do on a rainy day?
A: Work on cars in my shop.

Q: What was your first car?
A: A ’64 Volkswagen.

Q: What’s your dream car?
A: A ’57 Chevy.

Steve Labourdette: A Labor of Love

By James Florence, Diamond Certified Resource Reporter

SEBASTOPOL – When Steve Labourdette took his first remodeling job as a young man, it was simply a means to earn extra money for an upcoming trip. However, the passion he developed for his work would later blossom into a full-fledged career. “When I was 20 years old, I decided I wanted to do some traveling,” he remembers. “I’d already had some construction experience, so I was able to get a second job doing home remodels to save up some money. I found that I really had a knack for it, so when I returned after six months of traveling, I decided to get back into it. Later, I got my license and started my own company, and that’s how I got where I am today.” Since 1999, Sonoma County residents have been benefitting from Steve’s expertise as owner of Labourdette Construction.

Steve is a lifetime resident of the Bay Area—after living everywhere from the Presidio in San Francisco to Novato, he eventually settled in Sonoma County, where he resides with his wife, Maya, and daughters, June and Eva. “Since I’m the only guy in the house, we have a joke that when we got cats, I made sure they were males,” he laughs. “The truth is I love being surrounded by all this girl power.” When asked his favorite part about living and working in the Bay Area, Steve cites its versatile population. “There are so many different types of people here. I’ve worked for CEOs and winemakers, and I’ve worked for people who punch a clock, so it’s been a neat opportunity to build relationships with folks from all different walks of life.”

Outside of work, Steve enjoys a variety of pastimes, from playing acoustic guitar to outdoor activities such as hiking. “I love to go on hikes to the beach, in Annadel or on any West County trail,” he affirms. “I also read a lot, and I’m a fairly avid gardener.”

In his life and work, Steve espouses the importance of personal authenticity. “I went through a difficult time as a teenager, and when I opened up to my dad about it, he gave me a quote I hadn’t heard before: ‘Be true to yourself and no one can deceive you.’ It was just what I needed to hear at that time. I think it really helped me become who I am today, and it’s something I continue to live by.”

When asked what he’d do if he could retire tomorrow, Steve says he’d devote more time to a couple of his favorite hobbies. “I would probably double the size of the workshop I have now and focus more on building cabinets and furniture, which is an aspect of carpentry that I enjoy but currently don’t do much of. I’d also build a recording studio on top of the shop where I could play and record my music.”

Ask Me Anything!

Q: What’s your favorite movie genre?
A: I like all kinds of movies, but documentaries are probably my favorite. The first year we had Netflix, my wife and I watched documentaries almost exclusively, and we still watch them often.

Q: Are you an early bird or a night owl?
A: I could be either. Sometimes I stay up late, other times I’m up early—never back to back, though.

Q: What’s your favorite season?
A: Fall. I love the nice, mild weather.

Q: Ever have a conversation with a famous person?
A: One time at a Giants game, I found myself in an elevator with Willie Mays and ended up chatting with him for a few moments.

Q: If you had a warning label, what would it say?
A: “Grumpy When Hungry.”

Scott Westby: West by Northwest

By James Florence, Diamond Certified Resource Reporter

WALNUT CREEK — The son of a building contractor, Scott Westby had been involved in construction for most of his life when he decided to return to school in pursuit of a new career. However, even after he became a lawyer, his former livelihood managed to find a way back into his life. “After several years in construction, I left my home state of North Dakota to attend law school in Eugene, Oregon,” he recounts. “Following school, I passed the bar exam and moved to Portland, where I practiced law for 10 years. I originally planned to go into business law, but due to my prior professional experience, I kept getting construction litigation cases and ended up practicing construction law.”

Following his Northwest stint, Scott moved to the Bay Area with the intention of continuing his law career. However, following an intermediary sabbatical, he made the decision to return to his construction roots instead. “After moving to California, I decided to take a couple years off before jumping back into my law career,” he explains. “During that time, I kept myself busy by helping friends and neighbors with their home remodeling projects. Everyone kept telling me I should get my contractor’s license and start charging for my work. After enough pestering, I finally decided to take their advice and started my own design/build firm.”

Today, as owner of MSK Design Build, Scott says his favorite part of his job is combining creative ingenuity with financial practicality. “I enjoy working with my clients to conceptualize their projects and explore creative possibilities while figuring out how to get the maximum value for their investments.”

As a resident of Oakland, Scott says he enjoys the creative perks of building in the Bay Area. “The Bay Area is known for its cultural diversity, but it also has a lot of structural diversity. In addition, there’s a wide range of tastes and artistic aspirations among Bay Area homeowners, which makes my work a lot more fun.”

Outside of work, Scott engages in a variety of pastimes, from reading to exploring nature. “I enjoy going on hikes at Redwood Regional Park, Lafayette Park, Big Sur and other natural sites,” he says. Scott also enjoys cultivating his artistic side by drawing, painting and collaborating on creative projects with his daughters, Ana and Alicia.

When asked what his future retirement might look like, Scott says he’ll invest more time into his artistic pursuits. “I’d like to set up a shop where I can have all my tools and art supplies together so I can work on personal projects, as well as collaborations with my girls and various friends who enjoy art.”

Ask Me Anything!

Q: If you could travel anywhere in the world, where would you go?
A: Italy. I’ve actually already been there, but I really like the pace of life and the history, plus there’s still a lot of it I haven’t seen.

Q: What’s your favorite thing to do on a rainy day?
A: Read.

Q: What’s your favorite animal?
A: The horse—they tend to have really interesting personalities.

Q: Do you collect anything?
A: I collect shells, particularly ones with irregularities.

Q: Music or talk radio?
A: Talk radio.

Jim Kabel: Stages of Success

By James Florence, Diamond Certified Resource Reporter

SAN JOSE — Jim Kabel started his career in the high-tech field, but after 25 years in the industry, he was ready for a change. “I was running service and support for a major business group when I decided I wanted to do something completely different—specifically to own and manage a business in an entirely new industry,” he explains. After considering his options, Jim decided his professional abilities would be best utilized in the field of home improvement. “As a homeowner, I’d had both good and bad experiences with home improvement, and I felt there was an overall shortage of quality, customer satisfaction-focused companies to address the needs of others like myself.”

Today, as president of Next Stage Design & Build, Jim says he’s enjoyed applying his prior professional experience to the home improvement industry. “I like taking the things I learned working for a large company, applying them to a small business and seeing how they work. By identifying the skills that are crucial for this industry and tapping the expertise of high-quality professionals, I’ve been able to take things to the next level.”

Originally from Southern California, Jim eventually migrated to the Bay Area and currently resides in San Jose, where he says he enjoys the city’s characteristic diversity. “In addition to the variety of things to do—from sports and entertainment to outdoor activities—I also appreciate the diversity of the people, as well as the professional opportunities available here. It’s just a very fun place to be.”

Outside of work, Jim enjoys partaking in the many things San Jose has to offer. “As a fan of music, movies and sports, there’s always something for me to do here,” he says. “I like going to see live music, and I’m also a San Jose Sharks season ticket holder.” In addition to local entertainment, Jim enjoys playing the keyboard and participating on his company’s softball team.

When asked what his future retirement might look like, Jim says he’d continue to do things that keep him active. “I don’t know if I’ll ever fully retire, but even in semi-retirement, I hope to teach or consult in some capacity—whatever allows me to stay active and relevant.”

Ask Me Anything!

Q: What’s your favorite musical group?
A: Chicago.

Q: What’s your favorite movie?
A: “The Shawshank Redemption.”

Q: If you could time travel, would you go to the past or the future?
A: Probably the past, just so I could become more educated about certain things that happened in our history.

Q: Do you have a favorite local winery?
A: Duckhorn Vineyards in Saint Helena.

Q: What’s one website you visit on a daily basis?
A: Remodeling Magazine’s website.

Michal Gerard: A Bigger Wave

By James Florence, Diamond Certified Resource Reporter

SOQUEL — While many contractors first get involved with the trade because of an interest in the work or to follow in their parents’ footsteps, Michal Gerard says his initial motivation was to fund his primary passion: surfing. “As a young man in my 20s, the only place I wanted to be was out catching waves,” he remembers. “I figured construction work would be seasonal and allow me plenty of time off to go surfing. It didn’t quite work out the way I had it in my head—instead, I got busy and stayed busy!”

Today, as owner of Michal Gerard Construction, Michal says one of his favorite parts of the job is taking on daily challenges. “I enjoy solving the various problems that come up every day with construction work, as well as the challenges that come with maintaining relationships with my clients. Between the actual work and the customer service end, my line of work is never boring.”

A lifetime resident of the Monterey area, Michal grew up in Watsonville before later settling in Soquel, where he says he enjoys the weather, the environment and, of course, the close proximity to the ocean. While he doesn’t surf as much as he did in his younger years, Michal still engages in plenty of outdoor activities, including hiking at Nisene Marks State Park and canoeing in the Monterey Bay. He also appreciates the variety of local culture. “I enjoy the range of options we have here in terms of food and entertainment. There are a lot of world class performers who come through, so it’s just a fun place to be.”

In reference to a professional philosophy, Michal says performing quality workmanship furnishes its own rewards. “I don’t do this just to make a living—I do it because I get a lot back on many different levels. The main reward I get is the satisfaction of a job well done. That’s why, whenever I build something, I’m equally concerned with the structural details as I am with the way it looks on the outside.”

When asked the first thing he’d do if he could retire tomorrow, Michal says he’d pursue his dream of being a sustainable farmer. “I’d like to live a more ‘close to earth’ existence. I enjoy living outside of mainstream consumer society as much as possible, and I think being more self-sustaining by growing my own food would enable me to take things to the next level.”

Ask Me Anything!

Q: What’s the most death-defying feat you’ve ever attempted?
A: Surfing off the coast of Mexico during a big swell.

Q: What was your first pet?
A: A terrier named Annie.

Q: What’s your favorite local restaurant?
A: Sunrise Cafe in Soquel.

Q: What’s your favorite smell?
A: Star jasmine—it’s a large vine with aromatic flowers.

Q: What’s your favorite snack?
A: Toast.