Diamond Certified Company Report

California Custom Carpets

Diamond Certified Company Report

California Custom Carpets

Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i
Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
  • Legal & Finance
Phone SURVEY RESPONSES FROM 74 VERIFIED CUSTOMERS i

Tony Y.

VERIFIED California Custom Carpets CUSTOMER

1 of 74

Quality 10
10 10
Loyalty Yes
CRITIQUE

All high marks, I had a good experience. I would recommend them.

They were quick and easy to work with.

Bette F.

VERIFIED California Custom Carpets CUSTOMER

2 of 74

Quality 9
9 10
Loyalty Yes
CRITIQUE

I would recommend them.

My representative and his ability to get me what I wanted

Joe M.

VERIFIED California Custom Carpets CUSTOMER

3 of 74

Quality 9
9 10
Loyalty Yes
CRITIQUE

They do great work and stand behind their work.

They stand behind their work.

Read All 74 Survey Responses at Ratings View
Diamond certified company
Diamond certified company PROFILE

California Custom Carpets offers a wide range of flooring products at its Dublin showroom, including carpet, hardwood, tile and luxury vinyl made by industry-leading manufacturers. The company’s in-house technicians are qualified to install flooring for residential and commercial clients in Alameda and Contra Costa Counties.

Vice President Beverly Kent credits much of California Custom Carpets’ success to its honest, customer-oriented business practices. “We do what we say we’re going to do and take responsibility for our work,” she affirms. “At the end of the day, we want every customer to feel like we really listened to them, helped them find an excellent product and delivered on our promises.”

California Custom Carpets believes in educating its customers about their flooring options so they can make informed decisions for their homes and businesses. “Sometimes people don’t really know what type of flooring they want, so we take the time to determine their needs and show them all of their options, which they appreciate,” says Showroom Manager Curt Glaze. “By being patient and drawing upon our years of experience, we can make sure they get exactly what they want.”

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Diamond Certified Companies are Rated Highest in Quality and Helpful Expertise.

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DIAMOND CERTIFIED RESEARCHED CAPABILITIES ON California Custom Carpets

Locations

Alameda County
Contra Costa County

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SERVICES PERFORMED

Carpet
Hardwood
Luxury Vinyl
Custom Area Rugs
Tile & Natural Stone Flooring Installation

BRANDS Supported
  • Karastan

  • Masland

  • Fabrica

  • Tuftex

  • Lauzon

  • Mirage Hardwood

  • Garrison

  • Hallmark Floors

  • Reward

  • Monarch

  • Mannington

DIAMOND CERTIFIED RESEARCHED ARTICLES ON California Custom Carpets

California Custom Carpets installed the flooring in this room.

Company Profile

California Custom Carpets offers a wide range of flooring products at its Dublin showroom, including carpet, hardwood, tile and luxury vinyl made by industry-leading manufacturers. The company’s in-house technicians are qualified to install flooring for residential and commercial clients in Alameda and Contra Costa Counties.

Vice President Beverly Kent credits much of California Custom Carpets’ success to its honest, customer-oriented business practices. “We do what we say we’re going to do and take responsibility for our work,” she affirms. “At the end of the day, we want every customer to feel like we really listened to them, helped them find an excellent product and delivered on our promises.”

California Custom Carpets believes in educating its customers about their flooring options so they can make informed decisions for their homes and businesses. “Sometimes people don’t really know what type of flooring they want, so we take the time to determine their needs and show them all of their options, which they appreciate,” says Showroom Manager Curt Glaze. “By being patient and drawing upon our years of experience, we can make sure they get exactly what they want.”

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Company Philosophy

“Our reputation in our community is very important to us, so we focus on providing each customer with personalized service, expert advice and an amazing selection of products. We believe in operating with honesty and treating our customers fairly, and those values haven’t changed since the day we opened our doors.”

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Comparative Summary

Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for flooring companies that have earned the prestigious Diamond Certified award. For California Custom Carpets, the key to keeping customers happy is simple: focus all its efforts on removing the stress from their floor buying experience. “We know the process of choosing new flooring can be stressful, so we offer a low-pressure environment with knowledgeable staff members who guide our customers through the process,” says Store Manager Curt Glaze. “By gaining an understanding of their circumstances, we can give them all the information they need to make smart decisions.”

California Custom Carpets has been offering carpet, hardwood, laminate and tile flooring products at its Dublin showroom since 1976. The company’s inventory also includes products like custom area rugs and window coverings, and its technicians have the training and equipment to install flooring for residential and commercial clients throughout Alameda and Contra Costa Counties.

Unlike less experienced flooring companies that overcharge their clients for both products and installation services, California Custom Carpets offers straightforward pricing in every aspect of its operations. “We keep our overhead costs low, so we don’t have to artificially inflate our prices just so we can lower them when we have a sale,” explains Mr. Glaze. “Each quote we provide is priced according to the size of the job and the actual cost of the materials, with no exorbitant markups. It’s honest pricing with honest value.”

Another distinguishing attribute of California Custom Carpets is its objective approach to customer service. “It doesn’t matter if a client wants to redo the floors in their entire house or just in one room, we treat their job with the same level of respect,” affirms Vice President Beverly Kent. “I can’t tell you how many times a customer has chosen us over a competitor merely because they liked the way we treated them.”

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Industry Info

If you’re planning to sell your home, consider the benefits of upgrading its flooring.

When it comes to selling a house, homeowners naturally want to get the highest price they possibly can. That’s why they often invest in upgrades to increase their property’s appeal to potential buyers, as well as its actual resale value. One common upgrade is replacing or refurbishing flooring. Whether you’re thinking about replacing your carpet or refurbishing long-neglected hardwood floors, upgrading the flooring in your home can be an effective way to get more value out of your sale.

However, it’s important to understand that the value gained by upgrading flooring can vary significantly depending on the nature of the upgrade. “When it comes to upgrades, flooring falls into two categories,” says Curt Glaze, store manager of California Custom Carpets in Dublin. “Installing new carpet or vinyl flooring is considered a cosmetic upgrade, whereas installing hardwood or tile flooring is considered a construction improvement. The latter can actually increase the appraised value of your home, whereas the former will just make your home look nicer for buyers. However, in the end, either measure can potentially help you sell your home for a higher price.”

For this reason, when upgrading the flooring in your home, Mr. Glaze recommends being sure of your purpose. “If you have some money to invest in upgrades, it may be worthwhile to install an expensive flooring product that can increase your home’s appraisal value,” he suggests. “Keep in mind that the cost of installation will factor into your overall expense, so it’s important to do the math and look at cost versus value. On the other hand, if you don’t have a large budget for upgrades, an economically priced carpet or vinyl flooring product can effectively showcase your property for a much lower investment.”

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Frequently Asked Questions

Q: Do your products ever go on sale?
A: We don’t really do sales—we view them as marketing gimmicks. A lot of flooring showrooms artificially inflate their prices just so they can lower them to have sales. In contrast, our products are reasonably priced to begin with.

Q: What’s the difference between solid hardwood and engineered hardwood?
A: Solid hardwood is a natural wood plank; engineered hardwood is a veneer of natural wood on top of a multilayered substrate. Engineered products offer several practical advantages—unlike solid hardwood, they can be installed anywhere and they don’t expand or contract with changes in temperature or humidity. They’re also less expensive than solid hardwood products.

Q: What’s the best carpet for my home?
A: A lot of people focus on the look of their carpet, but it’s also important to factor in things like lifestyle and budget. Carpet is categorized by the type of fiber it’s made from, such as polyester, nylon, SmartStrand or wool. All of these fibers have different characteristics and price points, so you have to ask yourself some questions. What type of lifestyle do you have? Are there young children or pets in your house? Are you planning to move in the near future? These questions (along with your budget) will help guide your decision.

Q: What’s your advice on carpet color?
A: Go as dark as you can stand to. White carpet is lovely, but it’s extremely hard to keep clean. Typically, a carpet’s color will look lighter when it’s installed than it does at the showroom, so that’s something to keep in mind. Basically, it’s all about finding a balance between having a color you like and having a color that’s practical for everyday living.

Q: Do you offer laminate flooring?
A: Yes, but we recommend choosing a rigid core vinyl product instead. Today’s vinyl flooring is comparable to laminate in price, but it offers better durability and looks just as good or better.

Q: Do you sell area rugs?
A: We don’t stock area rugs, but we do make them to order. When we stocked area rugs in the past, it always seemed like they weren’t the right size, color or price point. We realized that if we custom-made rugs instead, we could provide exactly what our customers were looking for. We can make area rugs out of any of the carpet materials in our showroom, and they can be very ornate with borders, inlays, and other features.

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Diamond Certified RATINGS ON California Custom Carpets
Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i

Each surveyed customer was asked, “If you needed any helpful expertise, did this company provide that expertise?” To calculate this score, total “Yes” responses were divided by total responses (excluding those that stated they hadn’t needed any expertise).

Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
  • Legal & Finance
Phone SURVEY RESPONSES FROM 74 VERIFIED CUSTOMERS i

Tony Y.

VERIFIED California Custom Carpets CUSTOMER

1 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

All high marks, I had a good experience. I would recommend them.

They were quick and easy to work with.

Barbara R.

VERIFIED California Custom Carpets CUSTOMER

2 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I think I would tell them that they are a very good option. They have quality workers and good products.

The pricing is always fair.

Joanne B.

VERIFIED California Custom Carpets CUSTOMER

3 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I would recommend them. They did a good job.

They were very professional and had a lot of options for us to choose from within our budget.

William M.

VERIFIED California Custom Carpets CUSTOMER

4 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

When they say something will be done, it gets done.

I think the quality of work

Barbara F.

VERIFIED California Custom Carpets CUSTOMER

5 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I would say to call and talk to them. We talked to a lot of people before choosing to go with them.

We were pleased with the salesman and all of our questions were answered by the installer. They did a great job.

Jim H.

VERIFIED California Custom Carpets CUSTOMER

6 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

The service is good.

They do a good job.

Molly D.

VERIFIED California Custom Carpets CUSTOMER

7 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

Really good prices, good customer service, and good installers.

Their prices

Evelyn D.

VERIFIED California Custom Carpets CUSTOMER

8 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

They are pretty professional.

I like their collection of carpets.

Denise T.

VERIFIED California Custom Carpets CUSTOMER

9 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I recommend them and their customer service is excellent.

Pain free installation

Pamela S.

VERIFIED California Custom Carpets CUSTOMER

10 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

They are a superb company to work with.

They are the only ones that had the carpeting I really wanted. I'm picky and the ordering process was great. They did a great job with the measurements and it was done in a timely fashion. Very satisfied

Susan V.

VERIFIED California Custom Carpets CUSTOMER

11 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

The installation job was excellent. I'm happy with the choices that I made and they were very accommodating.

The stairway they did was super high workmanship.

Oscar S.

VERIFIED California Custom Carpets CUSTOMER

12 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

Don't look anywhere else.

Informative and they help you right away. They are not sales driven, but information givers.

Jimmy W.

VERIFIED California Custom Carpets CUSTOMER

13 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I strongly recommend them.

The work was done very well. They had very good helpers who were very efficient.

Brian M.

VERIFIED California Custom Carpets CUSTOMER

14 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

Use them. I've been using them for 30 years.

Use Curt. He's great.

Sandra C.

VERIFIED California Custom Carpets CUSTOMER

15 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

I felt I got a good deal, good workmanship, and a quality installation.

I got what I paid for.

Kristy H.

VERIFIED California Custom Carpets CUSTOMER

16 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

You get personal service, real knowledge, low-pressure environment, and good quality products.

We really loved the guy we dealt with, Curt. He is so knowledgeable and helpful, and he comes across really sincere.

Susan F.

VERIFIED California Custom Carpets CUSTOMER

17 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

They are wonderful.

They mis-cut my carpet and replaced it rather quickly.

Jack S.

VERIFIED California Custom Carpets CUSTOMER

18 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

One-stop shop and the place to go.

They listen to you.

Bruce Y.

VERIFIED California Custom Carpets CUSTOMER

19 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

They did what they said they were going to do.

They just did a good job.

Bruce W.

VERIFIED California Custom Carpets CUSTOMER

20 of 74

Quality 10
10
Loyalty Yes
CRITIQUE

We compared them with another company and they were cheaper. You feel like you have someone on your side at California Custom Carpets. Curtis is very knowledgeable and helpful.

They stand behind their work.

Read All 74 Survey Responses at Ratings View

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