Bryan Keding: A Flooring Focus
By James Florence, Diamond Certified Resource Reporter
CONCORD — Bryan Keding entered the home improvement field as a young man, but it wasn’t until he joined forces with his brothers that his career really took off. “I started as a house painter,” he recounts. “My two brothers, Kreg and Reggie, also worked in the home improvement industry, and we eventually decided to go into business together. In 2007, we started a home remodeling company and later narrowed our focus to flooring installation. After some time, we realized we could provide better service if we had more control of the material side, so we added a franchise that would allow us to sell flooring as well as install it. Today, as the Concord franchise of Floor Coverings International, we’re basically a one-stop shop for all flooring needs.”
As manager of Floor Coverings International, Bryan says his favorite part of his job is bringing his customers joy. “I love seeing the smiles on our customers’ faces when they see their new floors. That’s a huge part of why I do what I do.”
A resident of the North Bay Area (where he lives with his wife, Lilianna, and their two children), Bryan spends his time outside of work on a variety of pastimes. “I enjoy snowboarding and amateur car racing,” he details. “I have a Subaru STI that I take to Sonoma Raceway—it’s a lot of fun to drive it on the track.” Besides his personal hobbies, Bryan enjoys spending time with his family doing activities such as hiking and attending local fairs and festivals.
In regard to a professional philosophy, Bryan espouses the importance of being true to your word. “Honesty and integrity are huge factors for me,” he explains. “I take care of our customers above all and make sure we provide them with exactly what we promise.”
When asked the first thing he’d do if he were to retire tomorrow, Bryan says he’d do some traveling. “I’d probably start by taking a trip to New Zealand or maybe travel through Europe. My wife speaks a few different European languages, so that would be really helpful.”
Ask Me Anything!
Q: What’s your favorite local restaurant?
A: Il Davide in San Rafael.
Q: Music or talk radio?
A: Probably talk radio, but I also enjoy music and sometimes my ears need a rest from all the talking.
Q: What’s your favorite sports team?
A: The San Francisco 49ers.
Q: What were you most known for in high school?
A: Mostly sports—I played basketball and football and ran track. However, I was also known for being good at math. I’ve always enjoyed geometry and it’s neat that I’m still using those skills in my career today.
Q: What’s your favorite snack?
A: Spicy chips. Paqui has a flavor called Haunted Ghost Pepper that I really like.Read more