Paul Nazarian: From Avocation to a Vocation
By James Florence, Diamond Certified Resource Reporter
SAN MATEO — After he graduated from college, Paul Nazarian thought he had his career path all figured out, but it wasn’t long before he realized a change of direction was needed. “Following graduation, I was working for a high-tech company, but after a while I began to feel it wasn’t my forte,” he recounts. “As an aficionado of Oriental rugs, I began to consider a career that would blend my avocational interest with my occupation. Eventually, I found a connection in the flooring industry, which led me to establish my own floor covering business in 1978.”
Today, as owner of McDecor Inc., Paul says his favorite part of his job is interacting with customers. “Customer service is an aspect of the business I very much enjoy, from meeting new people to helping them make informed decisions about flooring products.”
Originally from Iran, Paul came to the United States in 1970 to attend San Francisco State University, where he earned a master’s degree in marketing. Today, as a resident of Hillsborough, he says the Bay Area is about as good as it gets. “I’ve traveled all over the world, and I think the Bay Area is the best geographical location to live in. I love the beautiful climate and the diversity of the population.”
Outside of work, Paul enjoys a variety of pastimes, from traveling to far-off destinations with his wife, Lynn, to auto racing. “My main hobby is cars,” he says. “I have a couple of old cars, including a Ferrari that I race on occasion. I haven’t been quite as active as I’ve grown older, but I still like to get out on the track once in a while.” Additionally, Paul enjoys keeping up with his three grown children, Daniel, Davina and Michael.
In his life and career, Paul espouses the importance of honesty. “I’ve always made it a point to conduct business in an honest manner,” he affirms. “As a result, most of our business comes from repeat customers and positive word of mouth, which is something we’re very proud of.”
When asked the first thing he’d do if he could retire tomorrow, Paul says he would hop on a plane headed for an unfamiliar destination. “My wife and I love to explore other countries, and it’s something we try to do as often as we can. I’m not sure where I’d like to go next, but I’m thinking either Costa Rica or the Cayman Islands would make a fitting destination to kick off a retirement.”
Q: What was your first car?
A: A 1972 Alfa Romeo Giulietta.
Q: If you could drive any car, what would it be?
A: An Audi R8.
Q: Coffee or tea?
A: Both—coffee in the morning, tea at night.
Q: What’s your favorite sports team?
A: The Minnesota Vikings.
Q: What’s your favorite thing to eat for breakfast?
A: An omelet with tomatoes, spinach and mushrooms.
Q: What’s your favorite band?
A: The Animals.