Video: List Price vs. Sale Price in Real Estate


when setting the price for a real estate
property it's crucial to understand the
difference between list price and sale
price today we're in Berkeley with
diamond certified expert contributor
Marc gay of mark gay team to learn more
today I'd like to talk about list price
versus sales price and its relationship
to time on the market a list prices job
is to create activity if it's priced
right or just a little bit under what
the market would bear you'll get the
activity from the buyers because of the
urgency that a list price causes and the
sale price could go up because you have
multiple offers in that marketing period
assuming of course that you're on the
market for at least seven to fourteen
days before you accept offers time on
the market is reasonable with a proper
list price if you over price the
property you tend to stay on the market
two to three times as long and end up
with one buyer who negotiates hard on
what they would pay for your house so
you end up with less money oftentimes
then you would have got if you price the
property correctly the first time
to learn more from local top rated
companies visit our diamond certified
expert reports at experts diamond
certified org


Video: Practical Guidelines for Selling Your Home

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to selling a home there are a few
practical guidelines to take to ensure a
successful outcome today we're in
Berkeley with diamond certified expert
contributor Mark Gay of Coldwell Banker
to learn more
so the biggest mistake I see sellers go
through when marketing their homes is
twofold one is preparing the house for
sale whether it's light staging or full
transformation whatever you can do do
the best you can that way there you get
the most out of the property preparing
the house for sale is really Paramount
these days
the second problem I see sellers going
through is not leaving the house on the
market long enough I think a good
marketing plan should be on the market
for seven to maybe 14 days before you
accept any offers
what bothers me is when I hear a seller
say
I got my price in one day the first
offer was perfect well what I what
bothers me about that is maybe there's
three or four other buyers out there
that didn't have a chance to compete
that may have paid you more money or had
a cleaner offer I think it's very
important for a seller to keep it out on
the market seven to ten days before
they'd entertain offers those are the
two biggest mistakes I see sellers go
through daily
to learn more from local top-rated
companies visit our Diamond certified
expert reports at
experts.diamondcertified.org

Video: Working With an Experienced Realtor

for sellers out in the real estate
market the main tip that I'd like to
express is that you're going to pay
about the same in commission so you want
to get someone with experience you want
to get someone who knows the landscape
of the area and you want to get somebody
who is knowledgeable with all the other
active agents in the area so that you
can streamline this whole process and
get it sold you try not to do a friend a
favor necessarily but you really want to
get a professional to help you get what
you want and in the time you want so
that would be great
thank you


Video: Getting Preapproved for a Home Loan

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for buyers we recommend having an agent
who has a great system set up to get you
in the right steps for the process of
finding the right home one of the top
things on the line would be being
pre-approved being pre-approved will
help you look at the home that you're
looking for we found a home of your
choice now we go in the process of
putting an offer in a good offer is we
look at the terms we look at the price
and it all comes together I hope these
tips will help you and your realtor find
the home of your dreams

thank you
foreign

Marc Guay Team

Short video showcasing Marc Guay Team, a Diamond Certified Company. Updated June 2026, The Marc Guay Team works in partnership with Coldwell Banker to help clients buy and sell residential real estate properties in the Berkeley area.

Marc Guay Team - Diamond Certified Company Story

The Marc Guay Team works in partnership with Coldwell Banker Realty to help clients buy and sell all types of residential real estate properties in Berk...

Marc Guay Team - Diamond Certified Video Profile

 I'm Mark Gay. I am the lead guy of the Mark Gate team. We're real estate agents. We work for Coldwell Banker Realty in Berkeley. We help buyers and sellers transact real estate, predominantly residential.

First of all, I've been at this actively 100 percent for 34 years, so I've seen the ups and downs of the market. I think that's very important to have that legacy behind you to help people with making the right decisions when it comes to buying and selling real estate. I've reached President Elite status at Coldwell Banker, which is one of the top sales numbers that you can achieve. I've always been in the top five percent of agents in the market, and it's because I'm educating myself, constantly updating myself about the market, and understand what it takes to get things done.

At that time, Mo Ali Akbar is a new member of the team. I, on the Market team, my responsibilities are open houses, broker open houses that we have. I also represent buyers on the Market team. Most recently, we had a client who was in the process of moving out, and he needed to find a home fairly quickly, and we were very successful in finding him a home in Pleasant Hill. We set him up with our loan officer that we normally work with, and a very successful transaction.

I find clients being more concerned about the unknown. Will I be able to buy a house? Will I be able to sell this house for the right price? Am I going to get all this taken care of in a timely fashion so I can get what I need to get to in the time I need to get to, and at the price that I need to get to? So it's the unknown that I have to help them through, through experience again and my knowledge.

If you're in the Berkeley area, I work Oakland, El Cerrito, Richmond, and the surrounding area. I sure would like the opportunity to interview for the job so you can get what you want and in the time you want. And won't that be great? Foreign.

 Um, so helpful expertise, uh, means for me, uh, to make sure that I'm bringing forward all the information appropriate to, uh, my clients for them to make a very, uh, educated decision on what their, uh, goals are, whether, um, to sell a house now or later, whatever, um, and bringing forth, uh, a team of people that can help service that need. Yeah.

So, uh, I got into the industry in 1988. Um, I was in another sales position but felt that real estate was really my calling. My mother, uh, had been a longtime Berkeley realtor and my father had been a longtime real estate man and various other issues. Uh, so it was kind of, uh, a natural as, uh, I started a family at age 30. Right.

So what they need to know about me is that I work at real estate almost every day. Um, uh, this is a full-time job for me. And what they need to know about my team is all the subs that I can bring to help them get the results that they want and the time they want. And won't that be great? Right.

So, what you get, uh, when you hire me is, uh, 34 years of full-time experience in the real estate market here, here in the Berkeley area. Uh, I've had a wealth of education to to make sure that my knowledge is up to speed and, uh, and and also I come from representing you, uh, uh, from a fiduciary position where I really think it's my job to make sure that, uh, your needs are taken care of, not necessarily my personal goals as a real estate agent.

And also Coldwell Banker is amazing because they're not only international, but with 74 offices in Northern California, the resources are amazing for me to help you get what you want in the time you want.

Well, it'll it'll be both. Um, uh, I, uh, I encourage in the right situation using a u a transformation team. That means preparing the property to make it the highest and best it can be for what it is. Uh, I do that not only with, uh, staging but also, uh, painters and, um, flooring people etc etc. I use nurture source designs as, uh, one of my team members and they do such a phenomenal job.

Uh, basically, uh, our most recent success, um, I listed a house for, uh, 1,895,000 and when Nurture Source was done with it, I was on the market for less than a week and got a preemptive offer for 2.7 million. And that was really not only the market, but, uh, uh, Nurture Source Designs as, uh, helping me get that house right. 

Marc Guay Team in Company Story

Marc Guay Team - Diamond Certified Company Story - video transcript

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