Cartwright Painters LLC in 5 Useful Answers

5 Useful Answers - video transcript

[music] >> You know, when I was looking at painting, I was looking seeing a lot of inconsistency out there here in the Bay Area for painting contractors, right? And so, that's a frustrating experience for homeowners. And so, you know, what I realized is a lot of people they don't mind paying for quality, but they do get frustrated with, you know, poor communication, missed timelines, no shows, or crews that really don't treat their home with respect that it deserves. I came from a background in engineering and business. So, I really wanted to put a certain structure around our painting process. So, the process is completely dialed in, the expectations are clear from the onset, and then the results are consistently high-end. Cartwright Painters was in my mind just born out of that sort of philosophy. So, we wanted to build a professional team that's reliable, that also does a final finish that's beautiful. So, let's talk about high quality. It really comes down to the amount of preparation that's done on on the job, right? That's probably 70 to 80% of the paint job is the proper prep. Anyone can really apply paint over a surface, but the durability and the finish of that job really comes down to how well the surfaces were repaired, primed, cleaned, and prepped, you know. So, we standardize this at our company with systems. So, we have the same materials that we use, very high-end materials from caulking to tape to primer to paint. The process is consistent and standard. And so, we have the same expectations in every job. You know, with that being the case, it's not dependent on having a good crew or a a crew that's having a good day, right? So, every day should be a good day if they're following the system. And then I guess the last piece is really just the attention to detail. You know, we want to paint clean lines, we want to protect the home so we don't get paint where it's not supposed to go, and we want to make sure everything looks intentional, right? And finished, so it's not looking rushed. When looking at it hiring a new painting contractor, there's some questions that a consumer should really uh consider uh when interviewing that painting contractor. Uh I would say the first one uh stems around preparation. What is the prep process? That's going to tell you pretty much everything you need to know about how the job will turn out. Um secondly, uh ask them what material they're using and why they're using those materials. You know, not all paints and primers are created the same, especially for durability and longevity, which is important. Uh third question I would ask would be who's actually doing the work? Is it a trained consistent crew that you use for quite a long time, or are you subbing this out to another contractor? Cuz that can affect the outcome tremendously. And then I Lastly, I would say what are you What is your communication with me, the homeowner, throughout the process? Uh a lot of issues that homeowners experience actually are not even about the paint, it's more about lack of communication, uh showing up on time, you know, when are you guys going to finish? These sort of things. So, if you can ask all those questions comfortably and get a honest response from that company, that's usually a very good sign. At Cartwright Painters, what makes us a little bit different is I would say that we run the company like a system, you know, not just a trade. In fact, we have a lot of, you know, processes and things like that that's different than other painting companies, where they're very crew dependent. Um their experience is Your experience can vary from those guys, and we've built a standardized process where jobs are how they're prepped, how they're executed, and how they're finished. And so, customers really get a consistent result every time. And we also put a big emphasis on communication. We communicate with our customer from the beginning of the project process up front to what's going to be done, what's our timeline, what to expect from day to day, and then actually showing up when we say we're going to show up. That's actually a big thing. And so, at the end of the day, we're not trying to be the cheapest company out there, but we are trying to be the most reliable one and deliver a premium result. You know what makes our company different than other painting companies? It's really comes down to two things: professionalism and accountability. Um our team does understand that they're working in your home or your business, and you know, respect and cleanliness and communication are a very, very big deal for our team and our company. Um from an accountability standpoint, you know, we stand behind our work, right? If something's not right, we're going to address it. We like to say, "If you want a job done right, call Cartwright." So, at the end of the day, no runaround, no excuses, we're going to make everything right if there are any issues. And I think that's a big deal. Customers appreciate that. You know, at the end of the day, we're building this for a long-term relationship, um so reputation and consistency do matter more than just finishing a job and moving on to the next one. Some of the biggest mistakes that folks do make when they're hiring a painter is just focusing on price up front, you know. Um painting is one of those things where the difference between a low-end bid and a professional job comes down to the prep work, right? It comes down to the materials used, the the skilled workers, the time invested, and that's what determine how long it's going to last. Another mistake is not asking about the process, you know, how the job will actually be done in detail. You'll want to know that so that you can ascertain really how deep they're going to go into the prep, what materials are used, and those things. Um and then lastly, I would say, you know, another misconception is assuming that all painters are the same. They're not, right? There's a big difference between someone who just paints and then a company that has systems, procedures, trained crews, and a defined standard. And really in most cases, that cheaper option ends up costing you more in the long term. >> [music]