Motivation Expert Daniel Pink on Customer Service

<div class="article-entry">I had to share this blog entry that I came across with you. ___________________________________<a href="http://www.danpink.com/archives/2010/05/the-44-cent-solution" target="_blank">The 44-cent solution</a>Tom Peters calls it “<a href="https://www.amazon.com/Pursuit-Every-Persons-Guide-Topsy-Turvy/dp/0679755551" target="_blank">the pursuit of wow</a>.” Seth Godin calls it being “<a href="http://sethgodin.typepad.com/seths_blog/2007/01/how_to_be_remar.html" target="_blank">remarkable</a>.” None of us do it enough — which is why it’s so spectacular when we see it in action.Case in point: Sunday night at the <a href="http://www.marriott.com/hotels/travel/phxdr-jw-marriott-phoenix-desert-ridge-resort-and-spa/" target="_blank">J.W. Marriott in Phoenix</a>. I’ve got a letter to mail, but no stamps. So I go to the front desk and the following conversation ensues:***ME: Is there a place in the hotel where I can buy a stamp? MARRIOTT PERSON (pointing to my letter): I’ll take it for you. ME (handing her the letter and taking out my wallet): Great. I just need one stamp. MARRIOTT PERSON: No, I’ll just stamp it for you and stick it in the mail. No charge. Not a problem. ME: Really? MARRIOTT PERSON: Yes. ME: Wow. That’s remarkable. (So much so that I spaced and didn’t get the employee’s name.)***Now, maybe this happens all the time to you, but it’s never happened to me. And in the grand scheme — of customer service or of life in general — this isn’t a big deal. It’s not going to bulletproof the Marriott brand, salvage the travel economy, or feed a hungry child.And yet — and yet — I’ve told several people about this experience and I’ve felt compelled to tell a few thousand more with this post. Which got me thinking: Why aren’t I doing more stuff like this? What insanely inexpensive steps am I not taking to delight the readers, customers, and clients on whom I depend? Doing great work is tough, of course. But sometimes it’s possible to do really good work — remarkable things that make us saw “Wow” — for just 44 cents. _____________________________________________________Let me know when you come across some really good work and I’ll help you spread the word.<div class="og_rss_groups"></div></div>