Your Winning Moves
<p></p> <img src="https://s3.us-east-2.amazonaws.com/dcr-apis/wp_contents/uploads/DCR-ADMIN/Picture2.jpg" alt="undefined" style="height: auto;width: auto"/> <p></p> <p>I showed my son, Alaric, how to play chess when he was very young. A quick learner, he was beating his old man before his sixth birthday. How? When I’d go off to work, he’d get out a massive chess book and solve puzzles on a board. Soon, we reached a tipping point where he became the teacher and I became the student, despite being the taller of the two and the one who tucked him into bed each night. He taught me about developing my pieces and some checking sequences. <br><br>Now I think of chess as a metaphor to talk about competitive strategy in business. Specifically, how to deploy your powerful Diamond Certified pieces into the marketplace to attract Quality Customers and win your competitive matchups. </p> <p><strong>Set Up Your Marketing Board With Powerful Diamond Certified Pieces</strong><br>Imagine your “marketing game board” representing all your company’s communication channels: your phone, web, email, text, advertising, signage, in-person team member interactions, etc. To achieve five key competitive goals, you deploy powerful Diamond Certified pieces on your board.</p>
