Rory Moore: From the Farm to the City
By James Florence, Diamond Certified Resource Reporter
SAUSALITO — After four decades in construction, Rory Moore reflects on how his upbringing provided the foundation for his later career. “When you grow up on a farm in the West of Ireland, you learn a lot of different trades,” he recalls. “We had to build our own barns, walls, you name it…so it all started at a very young age for me. After I turned 12, I began working alongside my older brothers for a local plasterer during the summers, and things progressed from there.”
Eventually, Rory made his way to San Francisco, where his building career really took off. “When I came here in ’85, there were a lot of opportunities for construction work. I spent three years with the union before deciding to opt out and start contracting for myself. Thirty years later, I’m still at it, focusing mainly on residential remodeling throughout Marin County and San Francisco.”
Today, as owner of RM Construction, Rory says his favorite part of his job is seeing the end results of his work. “I enjoy the entire remodeling process, from meeting new clients to making plans to performing the actual work. But my favorite part has to be the end, when the client sees the finished product and is ecstatic about what we’ve done. That’s definitely the cherry on top.”
A resident of Sausalito, Rory spends his time outside of work on a variety of pastimes. “I like to stay active with things like trail running, karate, handball and rowing. I’ve held national titles in handball and belong to a rowing club in San Francisco.” When he’s not physically exerting himself, Rory can often be found at home, cooking with organic herbs from his garden or working on his latest home improvement project. Additionally, he enjoys spending time with family. “I’m one of 16 siblings, and eight of us live in the San Francisco Bay Area, so it’s nice to have that close proximity.”
In regard to his professional career, Rory believes that a diverse background is a crucial attribute for any tradesperson. “My philosophy is that in order to be really good at any one particular thing, you need to have a working knowledge of all the related aspects. When you’re familiar with all the trades involved in your job, it’ll lead to better results because you’ll know what comes before and what comes after. During the past 35 years, I’ve done everything from foundations to roofs, and that experience has proven invaluable to the work I do now.”
When asked the first thing he’d do if he were to retire tomorrow, Rory says he’d allocate more time toward a long-pursued project. “Presently, I’m making an effort to progress the Green Building Initiative. In my opinion, the current Green building standards don’t go far enough, so my project has been to identify what truly constitutes Green building and educate the public. My company’s website, www.40shadesofgreen.co, provides resources for homeowners who are interested in learning more about this.”
Ask Me Anything!
Q: Coffee or tea?
A: I’m actually about 50/50. I drink both at different times of the day to get the specific health benefits they provide.
Q: What’s your favorite holiday?
A: Being born and raised in Ireland, I have to choose St. Patrick’s Day. Since I first came to the U.S., I’ve made an effort to avoid working on St. Patrick’s Day, and I’ve been mostly successful.
Q: Are you an early bird or a night owl?
A: An early bird.
Q: Do you collect anything?
A: Musical instruments. I play the harmonica, the accordion and the bodhrán, which is an Irish drum. Oh, and I also play the spoons.
Q: What’s your favorite thing to eat for breakfast?
A: It’s a little creation I call my bird’s nest breakfast: crab cakes topped with two duck eggs and arugula or spinach.—
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