Diamond Certified Companies are Rated Highest in Quality and Helpful Expertise.

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Diamond certified companies are top rated and guaranteed

Why Trust Diamond Certified Hardwood Floor Companies Rated Highest in Quality?

A hardwood floor installed by a Diamond Certified hardwood flooring company in San Mateo. Each of the hardwood flooring companies listed above has been rated Highest in Quality and has earned the Diamond Certified award, so you'll feel confident choosing one for your hardwood flooring needs. For more information on how best to choose and work with a hardwood flooring company in San Mateo County, read the following articles.

You are the customer. If your goal is to choose a hardwood flooring company that will deliver high customer satisfaction and quality, you’ll feel confident in choosing a Diamond Certified hardwood floor contractor. Each has been rated Highest in Quality in the most accurate ratings process anywhere. And you’re always backed by the Diamond Certified Performance Guarantee. Here’s why the Diamond Certified ratings and certification process will help you find a top-rated hardwood floor installation contractor

You are the customer. If your goal is to choose a hardwood flooring company that will deliver high customer satisfaction and quality, you’ll feel confident in choosing a Diamond Certified hardwood floor contractor. Each has been rated Highest in Quality in the most accurate ratings process anywhere. And you’re always backed by the Diamond Certified Performance Guarantee. Here’s why the Diamond Certified ratings and certification process will help you find a top-rated hardwood floor installation contractor and is unparalleled in its accuracy, rigor and usefulness:

1) Accuracy: All research is performed by live telephone interviews that verify only real customers are surveyed, so you'll never be fooled by fake reviews.

2) Statistical Reliability: A large random sample of past customers is surveyed on an ongoing basis so the research results you see truly reflect a Diamond Certified company’s top-rated status.

3) Full Disclosure: By clicking the name of a company above you'll see the exact rating results in charts and read verbatim survey responses as well as researched articles on each qualified company.

4) Guaranteed: Your purchase is backed up with mediation and the Diamond Certified Performance Guarantee, so you can choose with confidence.

Click on the name of a Diamond Certified company above to read ratings results, researched articles and verbatim customer survey responses to help you make an informed decision.

More than 200,000 customers of local companies have been interviewed in live telephone calls, and only companies that score Highest in Quality in customer satisfaction–a 90+ on a 100 scale–as well as pass all of the credential-based ratings earn Diamond Certified. By requiring such a high score to qualify, the Diamond Certified program eliminates mediocre and poorly performing companies. Read detailed information about the ratings and certification process.

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DIAMOND CERTIFIED EXPERT CONTRIBUTORS IN THE San Mateo County – Hardwood Floors CATEGORY

Paul Nazarian is a 41-year veteran of the flooring industry and owner of McDecor Inc., a Diamond Certified company. He can be reached at (650) 239-6049 or by email.

Paul Nazarian

diamond certified contributor profile and expert article

Paul Nazarian: From Avocation to a Vocation

By James Florence, Diamond Certified Resource Reporter

SAN MATEO — After he graduated from college, Paul Nazarian thought he had his career path all figured out, but it wasn’t long before he realized a change of direction was needed. “Following graduation, I was working for a high-tech company, but after a while I began to feel it wasn’t my forte,” he recounts. “As an aficionado of Oriental rugs, I began to consider a career that would blend my avocational interest with my occupation. Eventually, I found a connection in the flooring industry, which led me to establish my own floor covering business in 1978.”

Today, as owner of McDecor Inc., Paul says his favorite part of his job is interacting with customers. “Customer service is an aspect of the business I very much enjoy, from meeting new people to helping them make informed decisions about flooring products.”

Originally from Iran, Paul came to the United States in 1970 to attend San Francisco State University, where he earned a master’s degree in marketing. Today, as a resident of Hillsborough, he says the Bay Area is about as good as it gets. “I’ve traveled all over the world, and I think the Bay Area is the best geographical location to live in. I love the beautiful climate and the diversity of the population.”

Outside of work, Paul enjoys a variety of pastimes, from traveling to far-off destinations with his wife, Lynn, to auto racing. “My main hobby is cars,” he says. “I have a couple of old cars, including a Ferrari that I race on occasion. I haven’t been quite as active as I’ve grown older, but I still like to get out on the track once in a while.” Additionally, Paul enjoys keeping up with his three grown children, Daniel, Davina and Michael.

In his life and career, Paul espouses the importance of honesty. “I’ve always made it a point to conduct business in an honest manner,” he affirms. “As a result, most of our business comes from repeat customers and positive word of mouth, which is something we’re very proud of.”

When asked the first thing he’d do if he could retire tomorrow, Paul says he would hop on a plane headed for an unfamiliar destination. “My wife and I love to explore other countries, and it’s something we try to do as often as we can. I’m not sure where I’d like to go next, but I’m thinking either Costa Rica or the Cayman Islands would make a fitting destination to kick off a retirement.”

Ask Me Anything!

Q: What was your first car?
A: A 1972 Alfa Romeo Giulietta.

Q: If you could drive any car, what would it be?
A: An Audi R8.

Q: Coffee or tea?
A: Both—coffee in the morning, tea at night.

Q: What’s your favorite sports team?
A: The Minnesota Vikings.

Q: What’s your favorite thing to eat for breakfast?
A: An omelet with tomatoes, spinach and mushrooms.

Q: What’s your favorite band?
A: The Animals.

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The Best Technique for Maintaining Your Carpet

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SAN MATEO — When it comes to maintenance of any kind, it’s often the minor proactive steps that make the biggest difference in terms of maximizing performance and avoiding problems. This is certainly true for carpet care—while supplementary measures such… Read more

Expert Video Tip

Video: Caring for Your Carpet

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Complete Video Transcription:

SAN MATEO — Host, Sarah Rutan: To maximize the longevity of your home's carpets, its important to understand proper care and maintenance techniques. Today we’re in… Read more

Amanda Lafferty is a design associate at National Blinds & Flooring Inc., a Diamond Certified company since 2013. She can be reached at (415) 690-7945 or by email.

Amanda Lafferty

diamond certified contributor profile and expert article

Amanda Lafferty: Born to Design

By James Florence, Diamond Certified Program Reporter

SAN FRANCISCO — For Amanda Lafferty, a career in interior design was a natural progression of her inherited flair for home decorating. “I’ve always been interested in creating beautiful spaces,” she says. “I think I got it from my mom, who is really design-oriented. I would see her rearranging and redecorating our house from an early age, so I guess I caught the bug.”

After she graduated high school, Amanda followed her passion for home décor in college, earning her B.S. in interior design at San Francisco State University. It was during this time that she made a connection which quickly led to an occupational opportunity. “I contacted National Blinds looking for information for a school project,” she remembers. “I came in and spoke with Israel, the owner, and we just clicked. As it happened, he was looking to hire someone in his showroom. In the end, I not only got a good grade on my project, I got a job, too!”

Today, as a design associate at National Blinds & Flooring Inc., Amanda says her favorite part of her job is improving the beauty and functionality of her customers’ homes. “Before working here, I never realized that window coverings could make such a big difference in the aesthetics of a space. Now that I understand it, I enjoy passing on that knowledge to our customers. It’s a very rewarding job.”

A resident of San Mateo, Amanda expresses her appreciation for the diversity of Bay Area life. “There’s no shortage of events and activities here, which makes it a really fun place to live,” she says. “I also think it’s neat living in an area that’s world-renowned for iconic features like the Golden Gate Bridge—it makes me feel pretty fortunate to have grown up around here.”

Outside of work, Amanda engages in a variety of activities, from walking her dog, Oliver, to keeping up with the latest design and fashion trends. “I enjoy staying up-to-date with the design industry, so I spend a lot of time reading blogs and magazines,” she says. “I also like taking advantage of everything the Bay Area has to offer, from exploring around San Francisco to going wine tasting in the Napa Valley.”

In her life and career, Amanda espouses the importance of pursuing passions. “I think it’s important to love what you do,” she explains. “Personally, I’ve always known that I wanted to do something in the interior design field, so I’m thrilled to be doing what I’m doing. When you’re passionate about your career, it’s hard not to enjoy it—plus, I think you’re more likely to be successful.”

Ask Me Anything!

Q: Reality TV or documentaries?
A: I enjoy both, so it depends on my mood.

Q: What’s your favorite season?
A: Fall—I like the nice weather and leaves changing color.

Q: Do you collect anything?
A: Clothes.

Q: What’s one website you visit on a daily basis?
A: Pinterest.

Q: Who makes you laugh?
A: John Mulaney and Aziz Ansari.

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Considerations for Choosing Draperies

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SAN FRANCISCO — One of the best ways to enhance the aesthetics of your home is with custom draperies. However, in order to make the right selection, you’ll need to consider a lot more than just the color of the fabric. One… Read more

Expert Video Tip

Video: Considerations for Choosing Draperies

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Complete Video Transcription:

SAN FRANCISCO — Host, Sarah Rutan: When picking out new window draperies, you’ll want to consider more than just their color. Today we’re in San Francisco with Diamond… Read more

SELECTED PHOTOS FROM THESE TOP RATED COMPANIES

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INDUSTRY INFORMATION AND RESEARCHED ARTICLES BY THE DIAMOND CERTIFIED RESOURCE

  • Mohawk

  • Shaw

  • Armstrong

  • Mohawk Laminate Flooring

  • Forbo

  • Kahrs

  • Tarkett

  • Stanton

Award Wood Floors
Mohawk Hardwood Floors
Mirage Wood Floors
Shaw Hardwood Floors
Metropolitan Hardwood
Tarkett Hardwood
Mannington Hardwood Floors
Wood Flooring International
Eterna Hardwood
LM Flooring Hardwoods
Johnson Flooring
BR 111 Hardwood Flooring
Kentwood Flooring
Heritage Woodcraft Hardwood
Artisans Hardwood Floors
Mullican Hardwood
Somerset Hardwood
Harris Hardwood
Nature Flooring Hardwoods
Triangulo Exotic Hardwood Flooring
Armstrongs Global Exotic Hardwoods
Landmax Hardwood
Kahrs Hardwood Flooring
Hartco Hardwood
Bruce Hardwood
Pinnacle Hardwood Floors
Versini Hardwood Floor
Columbia Hardwood Flooring
Terra Verde Hardwood

home hardwood flooring
laminate wood flooring
hickory wood flooring
unfinished wood floor
wide plank hardwood flooring
pine flooring
teak flooring
oak hardwood flooring
plank hardwood flooring
prefinished hardwood flooring
solid hardwood flooring
walnut hardwood flooring
engineered wood flooring
hardwood floor installation
oak hardwood flooring
hardwood floor refinishing
cherry hardwood flooring
exotic hardwood flooring
hand scraped wood floors
natural wood flooring
distressed wood flooring
bamboo hardwood flooring
floating wood floors
parquet wood flooring
reclaimed wood flooring
Brazilian cherry hardwood flooring
birch flooring
rustic hardwood flooring
wooden floors

Atherton
Belmont
Brisbane
Broadmoor Village
Burlingame
Colma
Daly City
East Palo Alto
El Granada
Emerald Hills
Foster City
Half Moon Bay
Hillsborough
La Honda
Loma Mar
Menlo Park
Millbrae
Montara
Moss Beach
Pacifica
Palomar Park
Pescadero
Portola Valley
Princeton by the Sea
Redwood City
San Bruno
San Carlos
San Gregorio
San Mateo
Sharp Park
South SF
West Menlo Park
Woodside

94002
94005
94010
94011
94014
94015
94016
94017
94018
94019
94020
94021
94025
94026
94027
94028
94030
94037
94038
94044
94060
94061
94062
94063
94064
94065
94066
94070
94074
94080
94083
94096
94098
94128
94401
94402
94403
94404

CFI Certified Floor Covering Installers (http://www.cfi-installers.org/)
CSLB Contractors State License Board (http://www.cslb.ca.gov/)
DCA California Department of Consumer Affairs (www.dca.ca.gov)
FIANA Floor Installation Association of North America (http://www.fiana.org/)
FCICA Floor Covering Installation Contractors Association (http://www.fcica.com/)

MFMA Maple Flooring Manufacturing Association (http://www.maplefloor.org/)
NALFA North American Laminate Flooring Association (http://www.nalfa.com/)
NCBE North Coast Builders Exchange (http://www.ncbeonline.com/)
NOFMA Wood Flooring Manufacturers Association (http://www.nofma.org/)
NWFA National Wood Flooring Association (http://www.woodfloors.org/)
PFIA Professional Flooring Installers Association (http://www.pfia.org/)
WFCA Wood Floor Covering Association (http://www.wfca.org/)

Know What You Want
Know What You Want in a San Mateo County Hardwood Floor Company

Many factors should be thought about before selecting a wood floor company in San Mateo County, including the smaller cities of Atherton, Brisbane, Colma, Moss Beach, Palomar Park, San Carlos, and Woodside, that will meet your needs the most successfully. Write down everything that you’re searching for before you begin your research. Consider the following questions before making your final selection of a wood floor company.

  1. Do I want a Diamond Certified company that is rated best in quality and backed by the Diamond Certified Guarantee?
  2. Do I want a real hardwood floor or will I be happy with an engineered wood floor?
  3. What is my budget?
  4. Do I prefer the style of plank wood, strip wood, or parquet wood?
  5. What personal and professional characteristics would I like my San Mateo County hardwood floor company to have? (These may include good communication skills, honesty, reliability, cleanliness, etc.)
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What To Ask In Person
Ask These Questions When Speaking in Person to a Hardwood Floor Company Representative

The next step is to interview wood floor companies in San Mateo County, including the larger cities of Daly City, San Mateo, Redwood City, South San Francisco, and San Bruno. Questions you may want to ask include the following.

  1. How many flooring projects or new floor installations has your flooring company completed in San Mateo County?
  2. Does your hardwood floor company carry workers’ compensation and liability insurance for your flooring installation crew?
  3. How and when do the flooring contractors clean up after finishing an installation?
  4. Will your hardwood floor company provide a written estimate for a hardwood floor installation?
  5. Does your flooring company offer any guarantees or warranties on your floor installations?
  6. Does your flooring company do the work with your own team or do you hire subcontractors for the new floor installation work?
  7. Does your hardwood floor company have any references that I may contact?
  8. How long should it take for your hardwood floor contractor to complete my new flooring installation?
  9. Does your flooring company provide a written contract for new flooring installations?
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  • What To Ask References
    Questions to Ask References from a San Mateo County Hardwood Floor Company

    It’s best to choose a Diamond Certified hardwood floor company because all certified companies have passed an in-depth ratings process that most other companies can’t pass. If you want quality from a wood floor in San Mateo County and the greater Bay Area, you can have confidence choosing a Diamond Certified company. Diamond Certified reports are available online for all certified companies. And you’ll never be fooled by fake reviews. That’s because all research is performed in live telephone interviews of actual customers.

    If you can’t find a local Diamond Certified hardwood floor company, you’ll have to do some research on your own. If you do, it’s wise to call some references provided by your wood floor company.  Keep in mind, though, that references provided to you by the wood floor company are not equal in value to the large random sample of customers surveyed during the Diamond Certified ratings process. That’s because references given to customers from companies are cherry-picked instead of randomly selected from all their customers. So the contractors will likely give you a few customers to call that they know are satisfied.

    If you do call references on your own, specifically ask for a list of the company’s 10 most recent customers. This will help avoid them giving you the names of only customers they know were satisfied.

    1. Were you satisfied with the service from (hardwood floor company name)?
    2. Did the installer show up on time?
    3. What type of hardwood flooring did you purchase from this company?
    4. Would you recommend this hardwood flooring company to your family and friends?
    5. If you need a new hardwood floor in the future, will you consider hiring this hardwood floor company again?
    6. Did they finish the job on time?
    7. Did they clean up after completing the job?
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  • Review Your Options
    Consider Your Options for Hardwood Floor Companies in San Mateo County

    The Diamond Certified symbol has been awarded to companies that scored Highest in Quality in an accurate ratings process.

    Your choice of hardwood floor company is important to you and your family. So before deciding on the best hardwood floor company in San Mateo County for you, it’s important to consider the following questions.

    1. Is my company of choice well-established in the community?
    2. Does my company of choice have good references that I have checked?
    3. What are the varnish options available and which ones do I prefer?
    4. Which company has payment options that work the best with my financial situation?
    5. What is my time frame for this project: when do I need to have it accomplished?
    6. Which companies in San Mateo County, including the larger cities of Pacifica, East Palo Alto, Menlo Park, Foster City, and Burlingame, offer the better warranty for the price?
    7. Is my company of choice charging a reasonable price for quality flooring and service?
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  • How To Work With
    Reviewing Your Contract with a San Mateo County Hardwood Flooring Company

    Now that you’ve located a local hardwood floor company in San Mateo County, including the smaller cities of Belmont, El Granada, Emerald Hills, Loma Mar, Portola Valley, and Princeton by the Sea, that meets all your ideals, it’s the perfect time to ask for a written contract. This contract should include written details on the price, quality and materials to be used, as well as the job start date and intended completion date.

    When signing the contract, don’t hesitate to write in special requests or verbal agreements. This will protect you and help ensure you get the services you have agreed on. Along with end dates and any special instructions, these add-ons may also include related issues that aren’t always covered by a standard contract. For example, regardless of how careful your contractor promises to be, sometimes damage can unexpectedly occur when putting in a hardwood floor.

    Before you sign the contract, read and be sure you understand all the terms and limitations. The contract you sign is binding, and should protect your property and your interests, as well as those of your contractor. For this reason, you should never sign a blank or incomplete estimate.

    But you can protect your property by being proactive. Before the work starts, schedule a walk through with the company supervisor and conduct a pre-work inspection of your property.  List or photograph your home and the areas surrounding where the hardwood floor will be installed. Speak with a company representative about reasonable expectations for protecting your home during the work. When you’ve reached an agreement, both you and the contractor should sign and date the document. When the work is done, do a final inspection together and verify that your expectations were met.

    Installation of Your Hardwood Floor

    Before your contractor installs your hardwood floor, he/she may ask for a small booking deposit. The deposit should not exceed 10% of the total cost of the installation project. Usually this deposit is not refundable. No other deposits should be required. Furthermore, the contractor should not require any other payments from you until the project is completely done. For this reason, you want to choose a contractor that you fully trust to do a quality job.

    Committing to a San Mateo County Hardwood Floor Company
     

    If the actual costs exceed the amount agreed upon on your estimate, make sure that the hardwood floor company representative gets your final approval before moving ahead with installing the hardwood flooring. Your approval must be noted on the estimate and the invoice.

    When you’re happy with the information your San Mateo County hardwood flooring company has given you, sign the estimate and service agreement. Verify that the hardwood floor company has a phone number where they can reach you at all times.

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  • Be a Good Customer
    Keys to Being a Good Hardwood Floor Company Customer

    It's the hardwood floor company’s responsibility put in quality hardwood floors using the best possible installation techniques. But you play a big part in the success of your hardwood floor company, too. Here are a few simple steps you can take to be a good customer when hiring an San Mateo County wood floor company.

    • Ask your hardwood floor company representative if you should call to check on the progress or if he will call you with updates.
    • Before you hire a hardwood floor company in San Mateo County, including the larger cities of Pacifica, East Palo Alto, Menlo Park, Foster City, and Burlingame, restate your expectations and goals, and reiterate to the wood floor company representative your understanding of the agreement. Most problems with local hardwood floor companies occur because of a breakdown in communication. By being clear about your expectations and theirs, you can avoid most conflicts.
    • Be clear and upfront with the hardwood floor company. Let them know what you want from your hardwood floor company, the long-term outcome you’re expecting and specific ways they can satisfy your expectations.
    • When your contractor contacts you, return calls promptly to keep the hardwood floor company on schedule.
    • Be sure your service representative has a phone number where they can reach you at all times while they’re installing hardwood floors. The work will move along more smoothly if your hardwood floor company can reach you for any necessary updates, questions or work authorizations.
    • Pay for the hardwood floor company’s work promptly.
    • Remember, a friendly smile goes a long way.

    Why would you want to be a good customer? Hardwood floor companies in San Mateo County appreciate customers who are straightforward, honest and easy to work with. Your good customer behavior sets the tone from your end and creates an environment conducive to a good relationship. Things may very well go smoother and any problems may be more easily resolved.

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Check The Work
Verify the Industry Work by the Hardwood Floor Company Against the Invoice

When the hardwood floor is safely installed and the work is completed, your hardwood floor company is required to give you a written invoice. This must include:

  • The name and physical address of the wood floor company
  • A list of all work performed, including the warranty
  • An itemized list of all merchandise purchased or included
  • The total wood floor cost, including the amount charged for labor, if any
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Written Warranties
Be Sure to get Written Warranties from Your San Mateo County Hardwood Floor Company

Before leaving the hardwood floor company, confirm any warranties offered by the hardwood floor shop in San Mateo County, including the larger cities of Daly City, San Mateo, Redwood City, South San Francisco, and San Bruno. The written warranty document must detail the following:

  • The hardwood floor company’s name and physical address
  • What the warranty covers. This should include whether the shop will replace or repair failed parts or give you a refund. Any exclusions must be explicitly stated.
  • Your responsibility in case of a hardwood floor problem and what you need to do in order to redeem the warranty.
  • How long the warranty is valid, and whether it expires on a specific day or if it is prorated.
  • If the hardwood floor warranty coverage is transferrable to the new owner in the event that you sell the home or building in which the wood floors have been installed.
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Top 10 Requests
Top Service Requests from Wood Floor Companies

Hardwood floor companies in San Mateo County, including the larger cities of Daly City, San Mateo, Redwood City, South San Francisco, and San Bruno,  provide all types of floorings. Following is a list of the most popular floors.

  • Parquet floors

Parquet floors have an original look from regular hardwood floors. They are made up of geometrical patterns composed of individual wood slats held in place by either mechanical fastening or adhesive.

  • Pine flooring

Pine flooring is a popular option because it is environmentally friendly. It is made of pine resins, sawdust, cork dust, and limestone which make it highly durable. However, it does require frequent finishing.

  • Laminate flooring

Laminate flooring can mimic the look of hardwood flooring for much less money. Laminate floors are durable, resistant to dents, UV light, scratches, and stains. However, they are also susceptible to damage from moisture. This makes them a poor choice for kitchen or bathroom areas.

  • Strip flooring

Strip flooring is known by the thickness and width of the wood planks. The width is set at 1 ½ inches, 2 inches, and 2 ¼ inches. The thickness ranges from 5/16 of an inch to ¾ of an inch wide.

  • Engineered wood flooring

Due to its low cost, engineered wood flooring has become very popular. However, engineered wood flooring contains no actual wood. It is produced by adhering layers of plastic laminate veneer with real wood.

  • Bamboo flooring

Bamboo flooring is a popular option because it is environmentally friendly. It is durable and has the look of a wood floor.

  • Plank flooring

Plank flooring comes in two thicknesses only—1/2 inch or ¾ inch–, but the widths can vary from three to eight inches.

  • Cork flooring

Cork flooring is a popular option because it is environmentally friendly. Cork is harvested without killing the tree and it is inexpensive. However, it is also susceptible to wear and moisture.

  • Birch flooring

Birch flooring has the benefits of a hardwood floor such as hardness and durability, color variation, natural highlights in the wood, and comparable pricing to hardwoods. Birch flooring comes in paper birch, yellow birch, and sweet birch.

  • Cherry hardwood flooring

Cherry hardwood floors have rich, lustrous hues that deepen as the floor ages. Because it is a soft wood, it isn’t usually used for a whole floor. It does make an excellent accent or decorative wood.

Top 10 Brand Requests

Many companies are on the market for hardwood floors. Following is a list of popular hardwood floor brands that have had great success and have a good reputation.

  • Terra Verde Hardwood
  • Harris Hardwood
  • Nature Flooring Hardwoods
  • Triangulo Exotic Hardwood Flooring
  • Award Wood Floors
  • Kentwood Flooring
  • Hartco Hardwood
  • Tarkett Hardwood
  • Mannington Hardwood Floors
  • Wood Flooring International
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Glossary Of Terms
Hardwood Flooring Glossary

bamboo flooring
Bamboo hardwood flooring is environmentally friendly, durable, and has the look of a wood floor.

Also known as: bamboo hardwood floors, hardwood flooring, solid hardwood flooring, hardwood flooring installation

Brazilian cherry hardwood flooring
Brazilian cherry hardwood flooring is an exotic hardwood flooring that has a natural reddish brown color and superior hardness.

Also known as: Brazilian cherry hardwood floors reviews, Brazilian cherry wood, cherry hardwood flooring, Brazilian cherry hardwood floors, hardwood flooring Brazilian cherry, Brazilian cherry engineered flooring

birch flooring
Birch flooring has the benefits of a hardwood floor such as hardness and durability, color variation, natural highlights in the wood, and comparable pricing to hardwoods. Birch flooring comes in paper birch, yellow birch, and sweet birch.

Also known as: birch floors, yellow birch flooring, birch wood floors, birch wood flooring, birch hardwood floors

cherry hardwood flooring
Cherry hardwood floors have rich, lustrous hues that deepen as the floor ages. Because it is a soft wood, it isn’t usually used for a whole floor. It does make an excellent accent or decorative wood.

Also known as: Brazilian cherry hardwood flooring

distressed wood flooring
Distressed wood flooring is a recent trend in wood flooring that is rooted in history. The wood floor is scraped on site to make the floors flat, add texture, richness, and uniqueness. Though distressing a hardwood floor can and should be done by hand in order to maintain the natural look of the wood with wormholes, splits and other character markings, it is often done by machine which causes repetition of the pattern.

Also known as: wood floor, hand scraped wood floors, hard wood floors, wood flooring types, wood flooring installation, discount wood flooring, cheap wood flooring

engineered wood flooring
Engineered wood floors are built with 3-12 multiple ply layers that are cross layered, glued and pressed together. The inner layers are generally built up with either a hardwood or a soft plywood type of material. The top veneer wear layer is glued and pressed on the top surface. Engineered wood flooring is available in most all wood species. It is more resistant to higher moisture levels than solid wood flooring and it can be directly glued down over concrete slabs.

Also known as: engineered wood flooring reviews, engineered wood floor, what is engineered wood flooring, engineered wood flooring installation, discount engineered wood flooring, engineered wood floors

exotic hardwood flooring
Exotic hardwood flooring is composed of exotic hardwoods from Brazil, Asia, and Africa. The woods come from managed forests and beautifully transform any room. Exotic hardwood flooring never needs to be stained as the color will always remain true to the original.

floating wood floors
Floating wood floors are a form of an engineered wood floor that is installed using a floating method. The wood floor is not secured to any subfloor but is suspended above the floor while resting on a cushioned underlayment.

Also known as: floating wood flooring, hard wood flooring, wood flooring types, wood flooring, floating wood floor installation, install floating wood floors

hand scraped wood floors
Hand scraped wood floors are a recent trend in wood flooring that is rooted in history. The wood floor is scraped on site to make the floors flat, add texture, richness, and uniqueness. Though scraping the wood can and should be done by hand in order to maintain the natural look of the wood with wormholes, splits and other character markings, it is often done by machine which causes repetition of the pattern.

Also known as: hand scraped hardwood flooring, distressed wood flooring, hand scraped bamboo flooring, handscraped wood floors, handscraped wood flooring, wood flooring hand scraped

hardwood floor installation
Hardwood floor installation refers to installing a woodfloor in your home or business.

Also known as: hardwood flooring installation, installing hardwood flooring, install hardwood floor, hardwood floor installer, wood flooring installation, hardwood floor install

hardwood floor refinishing
Hardwood floor refinishing refers to the process of refinishing a wood floor in order to bring back its original shine and preserve the quality of the wood.

Also known as: how to refinish hardwood floors, refinishing hardwood floors, refinish hardwood floors, wood floor refinishing

hickory wood flooring
Hickory wood flooring is made out of hickory wood and has a reputation for durability. It is  one of the hardest wood floorings available.

Also known as: hickory hardwood flooring, cheap wood flooring, hickory hardwood floors, wood flooring types, wood flooring prices

home hardwood flooring
Home hardwood flooring is a reference to purchasing and installing a hardwood floor for the home. Hardwood floors increase the value of your home and if properly maintained, should last the lifetime of your home.

Also known as: hardwood flooring, wood flooring, wood floors

laminate wood flooring
Laminate wood flooring mimics the look of hardwood flooring for much less money. Laminate floors are durable, resistant to dents, UV light, scratches, and stains. However, they are also susceptible to damage from moisture. This makes them a poor choice for kitchen or bathroom areas.

Also known as: laminated wood floor, cheap laminate wood flooring, laminated wood flooring

natural wood flooring
Natural wood flooring refers to a hardwood floor that preserves the natural beauty, color and characteristics of wood, including wormholes, splits and other character markings.

Also known as: wood flooring, wood floor, natural wood floors, types of wood flooring

oak hardwood flooring
Oak hardwood flooring comes in red oak, which is the most popular flooring option, and white oak. Red oak is reddish in color and is a stiff, dense wood that resists wear. White oak is brown in color with a grayish cast and has more burls and swirls. It is harder and more resists wear better than red oak.

Also known as: oak hardwood floor, hardwood floors, red oak hardwood floors, cheap hardwood flooring, prefinished hardwood floors

parquet wood flooring
Parquet wood flooring is made of a geometric mosaic of hardwood floor pieces and used for decorative effect. Parquet flooring is common in foyers and entryways of homes as it lends a rich effect.

Also known as: parquet wood floor, parquet wood floor tiles, wood parquet floor, parquet wood flooring tiles, engineered wood flooring, parquetry

pine flooring
Pine flooring is made from pine which is a yellowish brown color and contains a lot of swirls and knots. It is almost as hard as red oak and has a natural resistance to insects.

Also known as: heart pine flooring, pine floors, pine plank flooring, pine wood floors, red pine flooring, heart pine floors, antique pine flooring, pine floor, pine laminate flooring, authentic pine floors, yellow pine flooring, heart of pine flooring

plank hardwood flooring
Plank hardwood flooring comes in two thicknesses only—1/2 inch or ¾ inch–, but the widths can vary from three to eight inches. Plank flooring has the appearance of very wide planks of wood.

Also known as: wide plank hardwood floor, hardwood flooring wide plank, hardwood floor planks, hardwood plank floors, prefinished hardwood flooring

prefinished hardwood flooring
Prefinished hardwood flooring is a faster, less labor intensive alternative to unfinished flooring. The finish already applied before installation so that the hardwood floor simply needs to be installed.

reclaimed wood flooring
Reclaimed wood flooring is created from wood that is taken for re-use. This reclaimed wood usually comes from timbers and decking that is stripped from old barns, factories and warehouses.

Also known as: reclaimed wood, hard wood floors, recycled wood flooring, reclaimed wood floors, engineered wood flooring, reclaimed wood floor

rustic hardwood flooring
Rustic hardwood flooring is a wood flooring created from wood that is taken for re-use. This reclaimed wood usually comes from timbers and decking that is stripped from old barns, factories and warehouses.

Also known as: rustic hardwood floors, prefinished hardwood flooring, engineered hardwood flooring, hardwood flooring, hardwood floors

solid hardwood flooring
Solid hardwood flooring is a solid hardwood floor that has been installed using solid wood rather than an engineered hardwood floor which has the look and appearance of solid wood but is not.

Also known as: solid hardwood floors, hardwood floors, cheap hardwood flooring, hardwood flooring, hardwood flooring types

teak flooring
Teak flooring is made out of the teak tree and is a highly durable, though very expensive, wood. The teak tree does not grow in rainforests and can withstand a lot of abuse which makes it the perfect choice for an active family.

Also known as: teak hardwood flooring, teak wood floors, golden teak flooring, Brazilian teak flooring, teak hardwood floors, teak and holly flooring, Brazilian teak hardwood flooring, teak wood floor, Brazilian teak hardwood flooring, Brazilian teak floor, teak wood flooring, teak floor, flooring options

unfinished wood floor
An unfinished wood floor is a floor that needs to be finished—sanded and then a finish applied—after installation. The beauty of a sanded and finished hardwood floor is unsurpassed when compared to prefinished flooring.

Also known as: engineered wood floors, hard wood floors, cheap wood flooring, wood floor installation, discount wood flooring, wholesale wood flooring, wide plank flooring, tiger wood flooring, bamboo wood flooring

walnut hardwood flooring
Walnut hardwood flooring is made up of two groups: heartwood and sapwood. The walnut heartwood group varies in color from a deep, rich brown to a purplish black color. Walnut sapwood ranges from nearly white to a tan color. Sapwood is the outer part of the tree so it is less durable and more permeable. It is also the smoother of the two options which means that it warps more easily. The heartwood is the older, stronger part of the wood so it is a great choice for flooring.

Also known as: Brazilian walnut hardwood floors, Brazilian walnut hardwood flooring, asian walnut hardwood flooring, engineered hardwood flooring, prefinished hardwood flooring

wide plank hardwood flooring
Wide plank flooring comes in two thicknesses only—1/2 inch or ¾ inch–, but the widths can vary from three to eight inches. It has the appearance of very wide planks of wood.

Also known as: wide plank flooring, wide plank wood flooring, wide plank floors, wide plank hardwood, wide plank hardwood floors

wooden floors
Wooden floors are floors made out of wood or materials that have the appearance of wood.

Also known as: reclaimed wooden flooring, painting wooden floors, wooden flooring cost, cleaning wooden floors

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Frequently Asked Questions
FAQ for Local Hardwood Flooring Installers

Q: Why choose a Diamond Certified hardwood floor installation company?
A: Diamond Certified helps you choose a hardwood floor company with confidence by offering a list of top-rated local companies who have passed the country’s most in-depth rating process. Only wood floor companies rated Highest in Quality earn the prestigious Diamond Certified award. Most companies can’t pass the ratings. American Ratings Corporation also monitors every Diamond Certified company with ongoing research and ratings. And your purchase is backed by the Diamond Certified Performance Guarantee. So you’ll feel confident choosing a Diamond Certified wood floor company.

Q: Can I install a solid wood floor over a concrete slab?
A: There have been successful installations of solid wood flooring installed over dry concrete slabs, but as a general rule, this is not recommended. This may also void your warranty so be sure to check with the manufacturer regarding their recommendations before you do install a solid wood floor over a concrete slab.

Q: What wood floor can be installed over a concrete slab?

A: Most engineered and longstrip plank floors can be installed over a concrete slab. They can be glued directly to a clean, dry concrete slab. Some engineered wood floors can also be glued at the tongue and grooves and then allowed to be floated over a special paidding laid over the concrete slab. Furthermore, there are some new “hybrid” engineered floors that can be floated over a concrete slab. As a side note, new concrete slabs must be fully cured for at least sixty days. Be sure to read and follow the manufacturer’s recommended installation procedures.

Q: Can I install a hardwood floor over an existing vinyl floor?
A: Yes, under certain conditions. If the vinyl floor is thin and secured well to the subfloor, you may be able to float a wood floor over it. In certain situations you may be able to nail or staple a wood floor over it. Be sure to get the manufacturer’s installation procedures for going over a vinyl floor and also make sure to check if this type of installation is covered by the manufacturer’s warranty.

Q: How do I remove scratches from my wood floor?
A: This depends on the type of wood floor that you have, the finish that you have, and how deep the scratches are in the top layer. For small, minor scratches in a urethane finish, you can order a touch-up kit from the store you purchased the flooring from. You will want to first test the finish products by applying a small amount in an out of the way area. For deep scratches, you may need to have a professional do a screen and recoat. The professional uses a special sanding screen to lightly abrade the floor’s finish which helps the new urethane bond better to the existing finish. Sometimes you may even be able to just replace the damaged boards.

Q: Can I install hardwood flooring if I have pets?
A: Hardwood floors are not designed for the abuse a dog or can cause on a hardwood flooring surface. Urine can permanently discolor the finish of the wood floor, and dogs’ claws can leave scratch marks in the finish. The type of wood you buy, the color, and the finish will all factor into how well the floor’s finish will withstand scratches and excessive wear from your pet.

Q: Can an engineered wood floor be refinished?
A: Engineered wood floors with a 1/8” thick finish layer can be sanded and refinished one or two times. The sanding and refinishing of an engineered wooden floor is best completed by an experienced hardwood flooring contractor. Be sure to check with the manufacturer to see if they recommend sanding and refinishing the engineered flooring.

Q: Can I use throw rugs on my hardwood flooring?
A: Before you use any throw rugs on your hardwood floor, you should know the type of finish you have on the floor. Make sure that your rugs are non-staining which means that the colored dyes will not bleed. In the presence of moisture, some dyes used in rugs may bleed through and discolors the surface of the wood floor. Also, if the rug has a rough backing material, it may scratch the surface of the floor. Be sure to clean dirt and debris from underneath the rug on a regular basis. Also, you will want to move the rug occasionally to prevent possible shading of the wood underneath the rug.

Q: How do I stop a solid hardwood floor from gapping?
A: Unfortunately, gapping in solid wood floors cannot be stopped completely. Wood expands and contracts as the humidity changes. Using a humidifier during the warmer months may help reduce the amount of gapping in solid wood floors. Also, some types of wood may expand and contract less than others. One advantage of engineered wood floors is that they are more dimensionally stable and show little or no gaps between planks.

Q: What should I use under furniture legs?
A: Most flooring companies carry the recommended felt pads for you to use under chair legs and other furniture. These felt pads come in various sizes. Some just stick onto the bottom of the legs while others need to be nailed on. Follow the directions provided with the pads. Be sure to check and clean the pads regularly to prevent debris, dirt, and small particles from being trapped in the pad. This could cause scratches in the wood floor’s finish.

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