Diamond Certified Company Report

Marc Guay of Coldwell Banker

Diamond Certified Company Report

Marc Guay of Coldwell Banker

Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i
Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
Phone SURVEY RESPONSES FROM 64 VERIFIED CUSTOMERS i

Barbara L.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

1 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Very friendly, and he makes you feel like he is going to take care of you.

His friendliness, his helpfulness, and he was always available and helpful. I was always able to reach him when I needed to.

Jeff A.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

2 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I would recommend him.

He is pretty fair, honest, and to the point.

Joanne H.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

3 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I have recommended him already to a couple of friends. He was very diligent and attentive. He did the best he could in representing us as sellers, and he has a great sense of humor. He is easy to easy to work.

His professionalism, as far as getting things done, and he is willing to talk.

Read All 64 Survey Responses at Ratings View
Diamond certified VIDEO PROFILE
Diamond certified company PROFILE

Marc Guay, Realtor

Marc Guay works in partnership with Coldwell Banker to help clients buy and sell all types of residential real estate properties in Berkeley and the surrounding areas. Mr. Guay utilizes his two-plus decades of industry experience to handle every step of the real estate process for his clients, and he also extends his services to small commercial properties when necessary.

Mr. Guay says being backed by one of the largest residential brokerages in the United States gives him a distinct advantage when it comes to serving his clients. “As part of the Coldwell Banker team, I have access to many tools that make things easier for my clients, including state-of-the-art advertising and comprehensive legal advice. Also, since I’m able to stay up-to-date on the latest market changes, I’m able to better protect my clients’ interests.”

Mr. Guay is known for his open business approach and clear communication style, both of which he says are important for maintaining positive relationships with customers. “I’m very transparent when it comes to the time I spend with my clients. They know I’m here to provide my knowledge, address their questions and concerns, and be their ally throughout the buying and selling process.”

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COMPANY REPORT NAVIGATION

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DIAMOND CERTIFIED RESEARCHED CAPABILITIES ON Marc Guay of Coldwell Banker

COMPANY CONTACT
Locations

Berkeley
The Surrounding Areas

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SERVICES PERFORMED

Residential Real Estate Sales & Purchases

DIAMOND CERTIFIED RESEARCHED ARTICLES ON Marc Guay of Coldwell Banker

Company Profile

Marc Guay works in partnership with Coldwell Banker to help clients buy and sell all types of residential real estate properties in Berkeley and the surrounding areas. Mr. Guay utilizes his two-plus decades of industry experience to handle every step of the real estate process for his clients, and he also extends his services to small commercial properties when necessary.

Mr. Guay says being backed by one of the largest residential brokerages in the United States gives him a distinct advantage when it comes to serving his clients. “As part of the Coldwell Banker team, I have access to many tools that make things easier for my clients, including state-of-the-art advertising and comprehensive legal advice. Also, since I’m able to stay up-to-date on the latest market changes, I’m able to better protect my clients’ interests.”

Mr. Guay is known for his open business approach and clear communication style, both of which he says are important for maintaining positive relationships with customers. “I’m very transparent when it comes to the time I spend with my clients. They know I’m here to provide my knowledge, address their questions and concerns, and be their ally throughout the buying and selling process.”

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Company Philosophy

"My goal is to provide my clients with the best possible service throughout their real estate transactions. Integrity is an important part of everything I do, so I always take the time to follow through and make sure every client is satisfied with my work."

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Comparative Summary

Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for real estate professionals who have earned the prestigious Diamond Certified award. For Coldwell Banker agent Marc Guay, the key to achieving and maintaining high levels of customer satisfaction is simple: provide focused, detail-oriented service throughout every step of the real estate process. “I rely on referrals from past customers and positive word of mouth, so it’s very important that I provide high-quality service and make sure my clients are happy with their transactions,” he says. “They know I’m always available to provide my knowledge and address their concerns.”

Mr. Guay has been helping clients buy and sell all types of residential real estate properties in Berkeley and the surrounding areas since 1988. As a two-decade veteran of the real estate industry, he has the training and resources to handle every step of the real estate process for his clients, and he also extends his services to small commercial property sales.

Unlike less experienced real estate agents who don’t take the time to fully invest in their careers, Mr. Guay is committed to staying at the forefront of the industry so he can better serve his clients. “There are a lot of real estate agents out there, but only a small percentage are active enough in the local marketplace to understand how to effectively prepare and market houses,” he explains. “Some realtors treat their careers like a part-time job, but I’m constantly working on being a better agent, and my clients recognize and appreciate that.”

Another attribute that sets Mr. Guay apart from his competition is his ability to clearly communicate with his clients throughout every step of their real estate transactions. “I always follow up with my clients to make sure we’re moving in the right direction and our timeframes are on target,” he says. “Even if nothing new is happening, I touch base with them at least once a week.”

Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for real estate professionals who have earned the prestigious Diamond Certified award. For Coldwell Banker agent Marc Guay, the key to achieving and maintaining high levels of customer satisfaction is simple: provide focused, detail-oriented service throughout every step of the real estate process. “I rely on referrals from past customers and positive word of mouth, so it’s very important that I provide high-quality service and make sure my clients are happy with their transactions,” he says. “They know I’m always available to provide my knowledge and address their concerns.”

Mr. Guay has been helping clients buy and sell all types of residential real estate properties in Berkeley and the surrounding areas since 1988. As a two-decade veteran of the real estate industry, he has the training and resources to handle every step of the real estate process for his clients, and he also extends his services to small commercial property sales.

Unlike less experienced real estate agents who don’t take the time to fully invest in their careers, Mr. Guay is committed to staying at the forefront of the industry so he can better serve his clients. “There are a lot of real estate agents out there, but only a small percentage are active enough in the local marketplace to understand how to effectively prepare and market houses,” he explains. “Some realtors treat their careers like a part-time job, but I’m constantly working on being a better agent, and my clients recognize and appreciate that.”

Another attribute that sets Mr. Guay apart from his competition is his ability to clearly communicate with his clients throughout every step of their real estate transactions. “I always follow up with my clients to make sure we’re moving in the right direction and our timeframes are on target,” he says. “Even if nothing new is happening, I touch base with them at least once a week.”

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Industry Info

Buying or selling a home is one of the biggest decisions you can make, but according to Marc Guay, a Berkeley-based real estate agent who works in partnership with Coldwell Banker, many people lack a comprehensive knowledge of the steps involved. Regardless of whether you’re buying or selling, consider the following preparation tips.

Preparing to buy
“When you find a home you want to purchase, you’ll need to demonstrate your ability to buy to both the seller and their agent,” says Mr. Guay. “This means supplying them with documented proof rather than coaxing them into believing you can afford it. Once you do this, you and your agent will have more negotiating power when it comes to determining the price instead of your ability to buy.”

Mr. Guay says potential buyers should also be personally invested in the home-finding process. “In addition to viewing houses that your realtor wants you to look at, you should be keeping an eye on the market yourself. There are many tools available for you to do this, including real estate listing books and online resources that allow you to browse local listings. I also recommend going to brokers’ tours and open houses, as well as looking at the ‘ad review’ each week.”

Mr. Guay advises buyers to maintain good communication with the other members of their real estate team. “As a real estate client, you’re building a team to prepare to buy a home, which is why it’s so important to work closely with your agent and lender. By staying on the same page, you’ll be prepared to ‘strike’ with an offer when you find a house that’s right for you.”

Preparing to sell
According to Mr. Guay, when preparing to sell a home, one of the first things you should do is think beyond the sale. “I often ask sellers, ‘When this house sells, what’s your next move?’ Let’s say they answer, ‘I got a job transfer and I’m moving out-of-state in a couple of months.’ That’s good motivation to work from. On the other hand, if they have no idea where they’re going to end up after the sale, they’re not likely to be as aggressive when selling, which could mean it’s not the right time to sell.”

Once it’s determined that you’re ready to sell, the process of preparing your home for market begins. This involves several aspects, from implementing needed renovations and cosmetic upgrades to devising an effective advertising strategy. “If you rush to put your house on the market, you probably won’t get as good a price as you would if you invested some time and money into renovations and staging,” says Mr. Guay. “Once you fully understand the marketing process, it’s easy to see why these steps are important for the bottom line.”

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Frequently Asked Questions

Q: How do I know when it’s the right time to buy or sell a house?

A: Market conditions can tell you a lot about whether it’s a good time to buy or sell, but an even more pertinent concern is whether it’s the right time for you personally. For instance, if you sold your house in the next 30 days, where are you going next? The same question applies to buyers—if you bought a house in the next 30 days, would it cause a problem? Do you have a lease that you can’t get out of for several months? I’ll work closely with you and assess your personal situation to determine if it’s the right time for you to buy or sell.

Q: Can you provide information about certain neighborhoods?

A: Yes, I can guide you toward resources that will help you determine if a particular neighborhood is right for you.

Q: Can you help me determine the condition of my house before I put it on the market?

A: Yes, I can give you guidance regarding the condition of your house and tell you which measures need to be taken before you put it on the market. There are three levels when it comes to the condition of properties: ‘fixer-upper,’ which requires a lot of money and time; ‘cosmetic fixer-upper,’ which requires moderate cosmetic renovations; and ‘turnkey,’ which is basically move-in ready.

Q: If I’m planning to buy a home, should I be worried about the possibility of another economic recession?

A: Unfortunately, I can’t tell what’s going to happen to the market in the future. The biggest factor to consider is your motivation for buying. If you’re looking for a long-term residence for you and your family, you shouldn’t worry about the future market. Like any long-term investment, owning a home entails economic highs and lows, but as long as you hang in there, you’re likely to end up on top. However, if you’re looking for a short-term investment, you should be prepared to encounter a much higher level of risk.

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SELECTED PHOTOS FROM Marc Guay of Coldwell Banker

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DIAMOND CERTIFIED EXPERT CONTRIBUTOR ADVICE & TIPS FROM Marc Guay

Expert CONTRIBUTOR PROFILE
  • Marc Guay is a 29-year veteran of the real estate industry and a realtor with Coldwell Banker. He can be reached at (510) 343-5223 or by email.

Marc Guay: A Firmer Foundation

By James Florence, Diamond Certified Resource Reporter

BERKELEY — After more than a decade working in auto sales, Marc Guay decided he needed to transition into something that would provide a firmer foundation. “I got into car sales while I was in college and spent my 20s selling exotic makes like Alfa Romeo, BMW and Mercedes-Benz,” he remembers. “By the time I turned 30, my wife and I were starting to have kids, and I felt it was time to get serious about a career, which is what led me to enter the field of residential real estate.”

Far from a random transition, Marc’s family background provided a pertinent precedent for his change of livelihood. “Both my parents were involved in the real estate industry,” he says. “My mother sold residential real estate in Berkeley for many years, and my father started as a contractor before going into commercial leasing and development. Not only did this give me a familiarity with the industry, it also gave me a well-rounded perspective, since they each handled a different aspect of the business.”

After 26 years, Marc says his real estate career brings him more satisfaction than he ever got from selling cars. “With real estate, I get to be involved in people’s lives in a much more positive way. I enjoy building partnerships with my clients, advocating for them and working to obtain successful results on their behalf. Plus, I’m not stuck on a showroom floor—I have a lot more opportunities to get out, whether showing properties to clients or facilitating open house events.”

A lifelong resident of Berkeley (where he lives with his wife, Maria), Marc says he appreciates the city’s cutting-edge character. “It’s a very exciting place to live and work. In addition to the vibrant diversity and entrepreneurial opportunities, we’re on the forefront of culture and technology, so we’re never out of touch with what’s happening at the moment.”

Outside of work, Marc enjoys being out and about in the Greater Bay Area. “I really like to travel around and take my time to enjoy the diversity of the landscape and scenery,” he says. “I also like playing golf—it’s great exercise and I find it very relaxing.” Additionally, Marc takes time to keep up with his and Maria’s two grown children: Spencer, who lives locally and works as an artisan, and Curtis, a member of the U.S. Air Force who currently resides in Japan.

In regard his professional career, Marc says it’s important to establish realistic expectations and strive to exceed them. “I see a lot of realtors overpromising and then under-delivering. While that may bring success in the short term, it tends to have an adverse effect in the long term. That’s why I make it a point to do the opposite—under-promise and over-deliver.”

When asked the first thing he’d do if he could retire tomorrow, Marc says he’d give back to his community. “I’m currently the president of the Berkeley West Lions Club, which has given me an opportunity to participate in a lot of civic activities and charitable projects. If I was able to retire tomorrow, I’d devote more of my time to those types of altruistic ventures. Of course, I’d also like to play a bit more golf!”

Ask Me Anything!

Q: If you could immediately master a musical instrument, what would you choose?
A: The piano.

Q: If someone was making a movie about your life, what actor would you choose to play yourself?
A: Robert Redford.

Q: What was your favorite Halloween costume as a child?
A: A pirate.

Q: What’s your favorite local restaurant?
A: Little Star Pizza in Albany.

Q: What was your favorite toy as a child?
A: My bike.

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Expert articles
  • Avoiding Common Seller Mistakes in Real Estate

    BERKELEY — When it comes to selling a home, several factors can affect the success of the outcome, which is why it’s a good idea for sellers to educate themselves about the process. By avoiding common mistakes, sellers can greatly improve their odds of achieving a lucrative result.

    The first mistake sellers often make is neglecting proper presentation of their homes. Depending on the condition of your home, this may consist of anything from light staging to making significant cosmetic upgrades. However, while such measures can augment your home’s appeal, they can be for naught if simple steps like cleaning and de-cluttering are foregone. Even a well-staged home can be undermined by a dirty bathroom or kitchen sink full of dishes, so be sure to address these basic aspects of home presentation.

    A second mistake sellers make is accepting the first reasonable offer that comes their way. As a rule, you should plan to leave your home on the market for one to two weeks before accepting any offers. Why? If you accept an offer on the first day, you eliminate the possibility of other competing bids. In contrast, by being patient and considering multiple offers, you can drum up competition between buyers, resulting in a bidding war that hikes up the price of your home.

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Expert video tip

Video: Practical Guidelines for Selling Your Home

Complete Video Transcription:

BERKELEY — Host, Sarah Rutan: When it comes to selling a home, there are a few practical guidelines to take to ensure a successful outcome. Today we’re in Berkeley with Diamond Certified Expert Contributor, Marc Guay of Coldwell Banker to learn more.

Diamond Certified Expert Contributor, Marc Guay: So, the biggest mistake I see sellers go through when marketing their homes is twofold. One is preparing the house for sale, whether it’s light staging or full transformation. Whatever you can do, do the best you can. That way there you get the most out of the property. Preparing the house for sale is really paramount these days.

The second problem I see sellers going through is not leaving the house on the market long enough. I think a good marketing plan should be on the market for seven to maybe 14 days before you accept any offers. What bothers me is when I hear a seller say, “I got my price in one day. The first offer was perfect.” Well, what bothers me about that is maybe there’s three or four other buyers out there that didn’t have a chance to compete that may have paid you more money or had a cleaner offer.

I think it’s very important for a seller to keep it out on the market seven to 10 days before they’d entertain offers. Those are the two biggest mistakes I see sellers go through daily.

Host, Sarah Rutan: To learn more from our local, top-rated companies, visit us at experts.diamondcertified.org.

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Marc Guay of Coldwell Banker WEBSITE AND EXTERNAL FEED
Diamond Certified RATINGS ON Marc Guay of Coldwell Banker
Diamond certified ratings dashboard
CUSTOMER SATISFACTION i
Customer LOYALTY i
Helpful Expertise i

Each surveyed customer was asked, “If you needed any helpful expertise, did this company provide that expertise?” To calculate this score, total “Yes” responses were divided by total responses (excluding those that stated they hadn’t needed any expertise).

Company Credentials i
  • Workers Compensation
  • Liability Insurance
  • License Verification
  • Business Practices
  • Current Complaint File
Phone SURVEY RESPONSES FROM 64 VERIFIED CUSTOMERS i
Marc Guay of Coldwell Banker : Average 9.5 out of 10 based on 64 unique customer surveys of customer satisfaction.

Barbara L.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

1 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Very friendly, and he makes you feel like he is going to take care of you.

His friendliness, his helpfulness, and he was always available and helpful. I was always able to reach him when I needed to.

Jeff A.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

2 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I would recommend him.

He is pretty fair, honest, and to the point.

Joanne H.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

3 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I have recommended him already to a couple of friends. He was very diligent and attentive. He did the best he could in representing us as sellers, and he has a great sense of humor. He is easy to easy to work.

His professionalism, as far as getting things done, and he is willing to talk.

Ben J.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

4 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He is very knowledgeable and easy to get along with.

He has an overview of the markets.

Mark F.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

5 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Very professional and prompt

He is persuasive, and he is a go-getter.

Phil P.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

6 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He is somebody who they can count on to do a good job for them.

He stayed in touch with me all the time, and he seemed to know the right times to do the right things. I couldn't be happier with how things turned out. He had good timing, and he didn't push when he shouldn't. He didn't back off when he shouldn't back off. He was very professional.

Steven B.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

7 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He is very thorough. He is very knowledge about the markets and about value. He tells you what is going to happen. He uses technology.

He has a great personality, and I have used him for a long time. He has sold 2 houses for me, and he did a great job on both of them.

Susan M.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

8 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

To listen to his advice

He sold my house for $101,000 over the asking price. He was on top of it; he really was. He was very good.

Steven A.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

9 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He is just awesome. He is very knowledgeable, he has a great personality, he's a natural, and he's just a great guy.

I like his professionalism and that he is on the ball.

Ravenna H.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

10 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I'd just say that I have found him very congenial to work with and very knowledgeable. He knows the people in the community who can help with different aspects of the sale and with other problems that can come up related to selling the house. Marc knows what to do about it all. All aspects of working with him were quite successful.

I like the package of characteristics he has. I think he's great.

Mary L.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

11 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I would say that Marc is very clear in his communications. He offers a number of choices. He plays well with others and is right there when you need him answering questions or whatever you need. He had all of the right contacts so I could have my home staged and made ready to sell.

I would say his sunny temperament. I was totally satisfied.

Dale M.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

12 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He is very personable and does his job well.

He's punctual, friendly, and really on top of his game.

Angela Z.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

13 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He's very considerate and knowledgeable. He researches other properties for you and computes everything out. He's very professional.

He takes each listing as a personal interest. He knew my situation and took interest in selling my parent's house. I needed things done differently in selling their home than if I were selling my own home. He took everything into account for what I needed. He did everything that was expected. In fact, he went way beyond the call of duty for a Realtor.

Bill P.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

14 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Marc's got integrity, he's smart and honest, and he sure knows real estate.

I think it's his integrity.

Brian F.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

15 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He's a great guy who will help you find a house.

I used him for many years. I'd say what I like best is that he follows up.

Tom B.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

16 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Very professional and trustworthy, he was just knew his job.

The honesty, he made it so much easier to get it done. It was my family home, which made it a hard experience when my dad died. He was the right person for the job.

Diane Y.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

17 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I have recommended him to my friends.

In general, he is fast at answering all questions. He's the best Realtor I have used.

George L.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

18 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

He does excellent work. He gets back to you right away.

He's easy to talk to and straightforward.

Himmat K.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

19 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

I would highly recommend him.

He's always cheerful on the phone and actually returns your phone calls.

Howard M.

VERIFIED Marc Guay of Coldwell Banker CUSTOMER

20 of 64

Quality 10
10 10
Loyalty Yes
CRITIQUE

Very pro-family, he did great job for us.

His personal attention to selling my mom's house. A lot of issues came up, and he took care of business. He's very helpful. The communication was great. I would recommend him to anybody.

Read All 64 Survey Responses at Ratings View