Independently Rated Highest in Quality
S i x t e e n t h
Consecutive Year
Originally Earned:
April 2002
We declare that General Roofing Company HAS QUALIFIED for and continues to meet the Ongoing Research and Rating Requirements for Diamond Certified® status.
Certificate #53
(510) 761-5937
(925) 979-5954

Michael Wakerling is owner of General Roofing Company.

General Roofing Company installs roofing for residential, commercial and industrial clients throughout the Bay Area. The familyowned and operated company offers a variety of roofing, maintenance and repair solutions tailored to fit customers’ specific needs. Specialties include composition shingles, wood shingles and shakes, tar and gravel, all flat roof systems, tile and slate roofs, skylights, and ventilation systems.

Owner Michael Wakerling runs General Roofing Company with the same set of principles put forth by his grandfather, founder Jacob Wakerling: craftsmanship, integrity and reliability. Since opening its doors in 1924, the company has completed thousands of residential and commercial roofing jobs and stayed updated on the industry’s numerous technological advancements.

General Roofing Company is a CertainTeed SELECT ShingleMaster™ and a member of the National Roofing Contractors Association. For a complete list of services and photos of before and after work, Mr. Wakerling invites potential customers to visit www.generalroof.com.

Company Philosophy

“We’re a forward-thinking company that integrates history and experience with new technology. We’ve worked hard to create a professional, well-run organization, and our loyal clients are proof of our success. Our dedication to quality workmanship and excellent customer service has allowed us to offer premier roofing services for more than 90 years.”

Serving the Bay Area including Walnut Creek, Pittsburg, Concord, Richmond, Antioch, Oakland, Hayward, Berkeley and Fremont.

Roofing Systems
Gutters
Ventilation Systems
Skylights
Repairs
Maintenance

CertainTeed
Certainteed
IB Roof Systems
IB Roof Systems

Comparative Summary

Founded in 1924 by Jacob Wakerling, General Roofing Company is a family-owned business built on the principles of craftsmanship, integrity and reliability. Jacob Wakerling’s grandson, current owner Michael Wakerling, runs the company under those same fundamental principles. Mr. Wakerling maintains that every customer deserves superior quality roofing and an easy, trouble-free process. He...

Frequently Asked Questions

Q: How long will my roofing job take?
A: "That depends on the scope of the job. We can give an accurate timeline after we’ve looked at the roof and determined what needs to be done."
Q: Is there a lot of debris that goes into the attic or around the ground?
A: "We usually don't tarp the inside of an attic for liability reasons, but if you ask in advance, we can accommodate. We work hard to minimize the problem of debris falling into the attic. We put tarps on plants and the ground, and we do a grou...
Q: Can you explain the different types of shingles that are available?
A: "The 30- and 40-year shingles have turned into the basic shingles. It's like having a Chevrolet or Ford—you drive it to work every day and it's dependable. One question we always ask is, ‘How long do you plan on staying in your ho...

Industry Info

If you’re unfamiliar with the roofing process, ask your contractor to educate you.
Michael Wakerling, owner of General Roofing Company, suggests people find out if their roofer uses quality materials. Cheap shingles cost only marginally less than quality ones, he says, so the decision to use them is hard to justify. Some...
Findings based on statistically reliable research from 311 surveys

Customer Satisfaction

Survey Question: On a scale of 1 to 10 how satisfied were you with the quality you received?
Chart.

Company Credentials

Workers Compensation
Liability Insurance
License Verification
Business Practices
Current Complaint File

Customer Loyalty

Survey Question: If you needed this product or service in the future, would you use this company again?
Chart.
96%
n = 311

Diamond Certified Qualification

Based on 311 customer surveys, we declare
General Roofing Company
has passed all rating steps and has earned
The Diamond Certified Award
No. 53
Continuously qualified since April 2002.
David Pak
Director of Ratings Research
American Ratings Corporation

Verbatim Survey Responses From Only Verified Customers

Patricia S. Verified Customer Name
"How friendly the staff and crew were, we have used them twice because of how friendly and cost effective they are. "
Research conducted by American Ratings Corporation. Ratings Methodology

Diamond Certified® Video Profile

Company Capabilities Table

General Roofing Company
(510) 761-5937
(925) 979-5954
(510) 536-3365 fax
DCID5105363356

Mon – Fri: 7:30am – 5:30pm
Sat: By Appointment

Serving the Bay Area including Walnut Creek, Pittsburg, Concord, Richmond, Antioch, Oakland, Hayward, Berkeley and Fremont.

Michael Wakerling, Owner
40
15
CertainTeed SELECT ShingleMaster™ & Silver Star Contractor
154732
Liability Insurance, Workers' Compensation
Better Business Bureau, National Roofing Contractors Association, Professional Roofers Advisory Council, Western States Roofing Contractors Association
1924
Roofing Systems, Gutters, Ventilation Systems, Skylights, Repairs, Maintenance
CertainTeed, IB Roof Systems
Commercial, Residential
5-Year Warranty on Workmanship

Photo & Video Gallery

Survey Responses For

General Roofing Company

General Roofing Company: Average 8.9 out of 10 based on 311 unique customer surveys of customer satisfaction.
Patricia S. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They did what they said they would do. The price was reasonable and they got done quickly. "

"How friendly the staff and crew were, we have used them twice because of how friendly and cost effective they are. "

Aalim M. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"Professional and integrity overall, originally I was sort of talking to other roofers about the job. I spoke with about three to four different companies, of which each of the other 3 were considerably high in cost and no one actually came out to visit our home to get a good idea of the job. The exception was Mike the owner of General Roofing. He came out. They did a comprehensive presentation for me and made me feel comfortable with everything. They started the work right away. He was very communicative with me throughout the process. I was extremely and highly satisfied with them."

"The customer service, literally, the manor was professional, they had a fair quote, and literally were less expensive than any of the competition. They did great work. The people who came out were professional. The guys came in and were very efficient. After they cleaned out the yard pretty much cleaner than it was when they showed up. "

Richard M. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"I had an excellent experience with them when I needed the gutter covered on my new roof right before the rainstorm. They came out at night and worked like dogs to get it done before the rain started. They did so well on that, I had them do another part of my roof, which they also did a really nice job on."

" I was impressed and felt they charged a fair price. I have never before found a roofer that I could recommend, but these guys are outstanding and I do recommend them. They did an excellent job, they were highly responsive and honest, and they gave me a fair price. "

Tom L. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They should consider buying metal roofs. "

"They did what they said they were going to do. "

Catherine B. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They are reasonable. "

"They finished the job on time. "

Al G. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They should call them. "

"They were fast, and they cleaned up after themselves. They were a great team who came and did it."

Rose T. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"That I found them to have competitive prices, and the work was good. They are dependable. I recommended them to someone already, I'm not sure if they used them or not. I would recommend them again. "

"Just that I got all my questions addressed"

Dennis F. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They pointed out something I could repair on my own, which I did. It took about an hour, very professional guys. "

"The fact that the leaks were gone"

Bill B. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They have always worked very well with me and I have recommended them to others already. They are my go to guys. The costs are in line and he knows as much, if not more, than the bigger companies."

"They are reasonable and explain what they are doing."

James P. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:No
Q3 & Q4:

"They never called back for another job, I wanted them to start a whole roof replacement job. They just did patching for a couple tiles that had some issues."

"Actually when they pulled the tiles and replaced them, they did a great job. That's why I wanted to see what it would take to do the whole roof."

Anita B. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They did a satisfactory job. They were professional, timely, detailed, and reliable."

"They were upfront, and they stuck to their timeline in getting the job done."

Bob P. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"I would tell a friend in need of their services to give them a call."

"They're great. They don't mind taking on the job. There's no job too big or too small for these guys. They signed on to a difficult job, and they knocked it out. They knew exactly what they were doing."

Charles G. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"Prompt, efficient, and thorough"

"They were prompt and precise."

Christine S. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They're reliable, affordable, and an overall good company to do business with."

"They didn't try and sell us anything that we didn't need. "

Lucas H. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"I would highly, highly recommend them."

"They didn't BS me. They were completely honest, and they did perfect work."

Eric C. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They're accommodating and quick to get things done."

"They finished the job on time, which was huge. I have confidence in the work that they did. "

Felix L. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"If you hire them, you'll get an honest job."

"I think the best thing about them is their reliability. I haven't had any issues, since they did the patchwork on my roof. "

Larry D. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They were professional, very quick, timely, and efficient."

"They were great, the fact that they solved the problem within 1 day."

Laura S. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They're prompt, personable, and most importantly, they can solve the problem quickly."

"They were friendly, competent, and had excellent attention to detail."

Steve M. Verified General Roofing Company Customer Name
Q1:10 out of 10
Q2:Yes
Q3 & Q4:

"They're nothing less than an extraordinary roofing company that has been in business since the dinosaurs were working as their foremen."

"I love, not like, everything about them. They have been in business for like, a thousand years. They're just great. That's all I can really say."