Independently Rated Highest in Quality
S e c o n d                              Consecutive Year        
Originally Earned:
August 2008
We declare that Floors Etc. HAS QUALIFIED for and continues to meet the Ongoing Research and Rating Requirements for Diamond Certified® status.
Certificate #1387
(831) 462-5586
3155 Porter Street
Soquel, CA 95073
Floors Etc. has been providing quality flooring products, installation and service in Santa Cruz County for over twenty years. They carry a wide selection of trusted name brand flooring products that include carpet, hardwood and vinyl. They also carry sustainable products like linoleum, cork, hardwood and bamboo flooring as well. Window coverings from Hunter Douglas are also available in a variety of colors and styles to coordinate beautifully with your new flooring.

Floors Etc. offers years of real-world flooring experience and knowledge rarely found in national chain stores. Because it's a locally-owned family business, everyone at Floors Etc. treats you like a good neighbor and takes a personal interest in helping you make the right decisions for your home or office improvement project. Floors Etc. has everything you need to see the job from start to finish: a friendly, knowledgeable staff, in-home consultations, sample check-out service, guaranteed installation, finance options and complete warranty service.

You can preview thousands of flooring samples online and then visit their showroom for inspiration and assistance. Come in and let Floors Etc. help you create a more beautiful home. They're open Monday through Saturday, and evenings by appointment.

Company Philosophy

“Our customers are our best source of advertising. Therefore, we don’t want anybody to leave here unhappy. Our number one priority is to make sure every customer is completely thrilled with their new flooring, and with the service we’ve provided. We want them to come back to us and to eagerly recommend us to family and friends.”
Serving Santa Cruz, Half Moon Bay and MontereyCarpeting & Area Rugs
Hardwood Flooring
Linoleum & Vinyl
Sales & Installation
Window Coverings

Map

Javascript is required to view this map.
Findings based on statistically reliable research from 125 surveys

Customer Satisfaction

Survey Question: On a scale of 1 to 10 how satisfied were you with the quality you received?
Chart.

Company Credentials

Workers Compensation
Liability Insurance
License Verification
Business Practices
Current Complaint File

Customer Loyalty

Survey Question: If you needed this product or service in the future, would you use this company again?
Chart.
93%
n = 125

Diamond Certified Qualification

Based on 125 customer surveys, we declare
Floors Etc.
has passed all rating steps and has earned
The Diamond Certified Award
No. 1387
Continuously qualified since August 2008.
David Pak
Director of Ratings Research
American Ratings Corporation

Verbatim Survey Responses From Only Verified Customers

"It looks good, and we are happy with it."

–B.T.

"Their sales staff was really good. They showed me everything. They explained things really well, and they were easy to work with. They installed everything in one day."

–Carol T.
Research conducted by American Ratings Corporation. Ratings Methodology

Company Capabilities Table

Floors Etc.
3155 Porter Street
Soquel, CA 95073
(831) 462-5586
(831) 462-4549 fax
Mon - Fri: 9am - 5pm
Sat: 10am - 3pm
Evenings: By Appointment
Serving Santa Cruz, Half Moon Bay and Monterey
7
502422
Liability Insurance, Worker's Compensation
Lisa and Joseph Sabini, Owners