Independently Rated Highest in Quality
N i n t h                              Consecutive Year        
Originally Earned:
June 2002
We declare that Asien's Appliance, Inc. HAS QUALIFIED for and continues to meet the Ongoing Research and Rating Requirements for Diamond Certified® status.
Certificate #87
(707) 874-8923
1801 Piner Road
Santa Rosa, CA 95403

Asien's Appliance, a fourth-generation family-owned business, was founded by John F. "Frenchy" Asien in 1948. His first tiny storefront gave him just enough room to display a few appliances and allowed him to add retail sales and installation to his services.

In 1958, "Frenchy" turned over the store to his son Ken and Ken's wife Grace. The business grew rapidly under their direction. In 1978, Larry Asien, son of Ken and Grace, joined the company to carry on the family tradition. In 1988, Paul Gwilliam started with the company as a salesperson and became part owner in 1999. Asiens merged with Appliance Solutions in 2004 bringing on Chris Wilhelmsen. Larry Asien retired in 2007, Paul and Chris now share ownership.

Asien's Appliance sells, installs and maintains all major household appliances including ovens and ranges, refrigerators and freezers, dishwashers, microwave ovens, washers and dryers. They carry brands such as GE, Whirlpool, Maytag, Sub-Zero, Miele, Viking, Wolf and many others.

Company Philosophy

 "Our slogan is, 'Offering something that's hard to resist - help!' We really want happy customers. We service what we sell, and any problems are taken care of by our in-house service department. We hire only the best people to do the work - knowledgeable salespeople, fully trained technicians, organized schedulers and skilled installers. As a member of the Associated Volume Buyers/ Brand Source, we can offer the best products at the most competitive prices."

Serving Sonoma County

Appliances
Installation
Sales
Service 

Aga
Aga
Blomberg
Bluestar
Bluestar
GE
GE
Jenn-Air
Jenn-Air
Liebherr
Liebherr
Lynx
Lynx
Maytag
Maytag
Miele
Miele
Sub-Zero
Sub-Zero

Map

Javascript is required to view this map.
Findings based on statistically reliable research from 269 surveys

Customer Satisfaction

Survey Question: On a scale of 1 to 10 how satisfied were you with the quality you received?
Chart.

Company Credentials

Workers Compensation
Liability Insurance
License Verification
Business Practices
Current Complaint File

Customer Loyalty

Survey Question: If you needed this product or service in the future, would you use this company again?
Chart.
94%
n = 269

Diamond Certified Qualification

Based on 269 customer surveys, we declare
Asien's Appliance, Inc.
has passed all rating steps and has earned
The Diamond Certified Award
No. 87
Continuously qualified since June 2002.
David Pak
Director of Ratings Research
American Ratings Corporation

Verbatim Survey Responses From Only Verified Customers

"They are prompt and good. I have rental units and I get all of my appliances from them."

–Alice Z.

"The guy knew what he was doing."

–Dave J.
Research conducted by American Ratings Corporation. Ratings Methodology

Diamond Certified® Video Profile

See video

Company Capabilities Table

Asien's Appliance, Inc.
1801 Piner Road
Santa Rosa, CA 95403
(707) 874-8923
(707) 546-6180 fax
DCID7075463749

Mon - Fri: 8:30am - 5:30pm
Sat: 9am - 5pm

Serving Sonoma County
37700
Liability Insurance, Worker's Compensation

Paul Gwilliam and Chris Wilhelmsen, Co-Owners

Aga, Blomberg, Bluestar, GE, Jenn-Air, Liebherr, Lynx, Maytag, Miele, Sub-Zero