Maintaining customer satisfaction is a crucial aspect of any business, but it’s even more important for fireplace and stove companies that have earned the prestigious Diamond Certified award. For Santa Cruz Stoves & Fireplaces, the key to achieving and maintaining high levels of customer satisfaction is simple: provide products of the highest possible quality and maintain a sizeable inventory that gives customers countless options during the buying process. “We have the best selection of fireplace and stove products around,” affirms owner Steve Vorhees. “We’re constantly seeking out the highest-quality products to bring to our clients, and our list of available brands is always growing.”
Santa Cruz Stoves & Fireplaces has been selling gas and wood burning fireplaces, fireplace inserts and freestanding stoves to building contractors, architects and residential clients since 1999. The company’s 3,000-square-foot showroom and design center features domestic and imported products in a wide variety of contemporary and traditional styles. Exclusive brands on display include Mendota, Valor, Lopi, Town and Country, and more.
Unlike fireplace and stove companies that focus on increasing their sales volumes and sacrifice personal service in the process, Santa Cruz Stoves & Fireplaces makes sure its highly trained and knowledgeable staff members are always available to answer questions, provide information and help customers choose the right products for their particular situations. “We understand the importance of answering the phone and immediately helping customers,” says Mr. Vorhees. “We invite people to come to our showroom, make themselves comfortable and let our team help bring their design ideas to life.”
Another unique characteristic of Santa Cruz Stoves & Fireplaces is its dedication to the local artistic community—in addition to housing gas- and wood-burning appliances, its Santa Cruz showroom is home to the ArtWorx Gallery, which promotes and sustains local artists and craftspeople while displaying the company’s products in dynamic applications. “This pairing of top-quality fireplaces and stoves with local art and sculptures creates a synergy of form and function,” says Mr. Vorhees. “It’s our pleasure and honor to have these amazing local artisans on display.”