Bob & Berta Bower - Alain Pinel Realtors Comparative Summary

Real estate companies are always looking for ways to discern themselves from their competition, and those that have earned the prestigious Diamond Certified award are already several steps ahead. For Bob and Berta Bower of Alain Pinel Realtors, standing out in a crowded industry is also about developing personal relationships with each client, which in turn results in a referral-based business that thrives on positive word-of-mouth. “When we meet a new client, they generally feel comfortable with us based on a personal referral they’ve received,” explains Mr. Bower. “They know what we’ve done in the past and want the same results.”

Bob and Berta Bower use the infrastructure and marketing acumen of their parent firm, Alain Pinel Realtors, to help clients buy and sell homes throughout Santa Clara County. The Bowers handle every aspect of the real estate process, from pricing, inspections and repairs to staging, marketing and paperwork. “Our process is very comprehensive,” confirms Mr. Bower. “When selling a house, for example, we perform a realistic home evaluation, help determine if selling is a good decision, create a cost and benefit analysis, outline the steps involved and provide a portfolio of possible new properties to review. Communication is very important in the real estate business, so we’re always talking to our clients about their progress.”

Unlike real estate companies that leave their clients to stage their own homes, Bob and Berta Bower work closely with professional stagers to make each property more visually appealing to potential buyers. Mr. and Mrs. Bower also offer presentation consultations on topics that range from rented furniture to exterior enhancements, and they can recommend specific repairs that will increase a home’s overall value. “Sellers don’t always know the conditions of their properties, which can lead to unexpected surprises in the future,” says Mr. Bower. “Our process is designed to avoid those situations.”

In addition to their general real estate capabilities, Bob and Berta Bower specialize in working with issues unique to senior citizens. “We can help seniors find suitable housing—including properties with assisted living options—and prepare their homes for sale to maximize their financial benefits.”