Anchor Auto Body Comparative Summary

For co-owner Betsy Trago, what separates Anchor Auto Body from other body shops is its commitment to flexibility and responsiveness to the needs and expectations of its customers—what Ms. Trago refers to as “good old fashioned customer service.”

For example, the company follows up with every customer to confirm their work is holding up well and, if there are problems, will quickly correct them. In addition, rental cars are kept on site and made available to customers.

Founded in 1979 as a two-person operation, Anchor Auto Body was taken over by Ms. Trago and her husband, Tom, in 2004. With its 29 employees, 12,000-square-foot facility and 10,000-square-foot storage yard, it’s now one of the best known and well-regarded body shops in the Sunnyvale area, says Ms. Trago.

Anchor Auto Body is an I-CAR Gold Class facility that employs I-CAR certified welding technicians. Equipped with the most technologically sophisticated equipment available, it provides all auto reconstruction services and related mechanical and electrical repair. All its systems and processes are state-of-the-art, including:

Frame measurement and wheel alignment
Car-O-Tronic, a high-precision Swedish computerized measuring system, is suitable for symmetrical or asymmetrical unibody structural dimensions, including the upper body. The Computerized Hunter Wheel Alignment System provides before and after specification printouts.

Frame Straightening
Heavy trucks, vans, RVs and vehicles involved in major collisions are serviced on a custom-built Kansas Jack. Medium collision damage is serviced on a Viking Frame System. Light pulls are handled on a Convertible Floor Pot System.

Body Work
With three side-post overhead hoists and other specialty tools, Anchor journeymen technicians always have optimal access to your car for inspection and repair. All work adheres to nationally-recognized procedures and therefore conforms to the highest industry standards.

Refinishing
Anchor Auto Body includes the latest in spray booths, featuring a state-of-the-art, down-draft forced-air drying unit as well as a side-draft jamming booth. To ensure all vehicles are refinished to factory standards, Anchor Auto Body uses DuPont's computerized Colornet (a network smart scale/computer system).

Detailing
Anchor Auto Body is particularly attentive to detailing and delivers every vehicle sparkling clean, explains Ms. Trago.